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Online Learning Exercises

Activity: Translate your idea

Chapter Source Question


Chapter 5.1 Media Open this link What are the impacts of Social
Management Media Marketing https://coschedule.com/blog/benefits-of- Media Marketing to business?
social-media-marketing-for-business/
20 Important Benefits of Social Media
Marketing Every Business Should Know.

Chapter 5.2 Media Question: Does it work in


Management Social Media enhancing your business?

Chapter 6 Promotion Notes Based on the slides, in your


Management and Market opinion what types of
Orientation Based on cases consumer promotions are more
effective in promoting brand?

Chapter 7 Public Relations and Notes Assuming you are a Public


Sponsorship Relations Officer at Daisy Oaks
Based on cases Cafe that always associated
with the validity of its halal
status. As a Public Relations
Officer, state FIVE (5) effective
strategies that can be applied
to prevent this recurring crisis.

Chapter 8 Mobile Marketing Notes As society has shifted from


Communications desktop computers to laptops,
Based on cases tablets, and smartphones,
Chapter 9 Short Messaging marketers have adapted to
Revolution these multi-screen formats.
Chapter 10 Mobile Internet This has created challenges as
and Technology Updates well as opportunities for the
various digital marketing
strategies. Describe it
strategies.
Chapter 11 Legal, Ethical and Notes Does the business ethics hinder
Social Factors the business growth? What do
Based on cases you think? Relate your
discussion with the cases.
Notes

1. Work with five persons

2. Documented it and paste at the Padlet.

3. At the Padlet file, you have to provide the title of the assessment, group members and your answer.

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