Supporting Digital Transformation Projects using Business Case
ASSESSMENT QUESTIONS
Name: Ng Yen Ling
S/N Question
1 1. Business strategies are
roadmaps or plans to achieve
business goals and address Top
10 Business Problems
2 2. One of the 4 statements is
NOT a problem that keep
executives awake at night.
Which one?
3 3. It’s important that I’m a
problem-solver in my
organization (instead of an info-
provider) because… (more than
1 choice)
4 4. A Digital Transformation (DT)
project…
5 5. Which of these statements
are TRUE? (more than 1 choice)
Answers
 True
 False
 How to increase sales, profits,
productivity
 How to keep the shares prices always
high and always rising
 How to reduce costs, risks and loss of
talents`
 How to mitigate risks due to market
and technology disruption
 It’s the most sought-after skill of
employers
 I like to create problems for people
 Problem-solver sounds cooler than an
info-provider
 I bring more value to my team and
organization
 Will solve all the problems that the
organization has
 Is part of a business strategy
 Must help stakeholders to achieve
business goals and solve their business
problems
 Is a standalone project
 A Program is a set of projects to
execute a business strategy
 A Project is an endeavor or action to
create a desired business outcome
 A Portfolio is a collection of projects
under management by same Team or
1
 Dept, which are not necessarily
related to each other
 None of the above

6 6. A Business Case  True

communicates the value of a
 False
project and helps management
to decide which project to
invest in

7 7. The purpose of a business  The rationale for initiating the project

case is to articulate clearly…
 How to win a deal
(more than 1 choice)
 The costs and risks of undertaking the
project
 Expected benefits from the project

8 8. The 5-WHY technique helps  Who is to blame for the problem

you to identify…
 When the problem happened
 The root-cause of the problem
 What’s the problem

9 9. What are the 3 key elements  The business problem to solve

of a business case? (more than
 Multiple solution options
1 choice)
 The attractiveness of technology
 Recommendation of the best solution

10 10. Why is it important to  The solution the executive envisions

determine the organization’s might not solve the organization
root problem, instead of simply problem
developing the solution that a
 The solution might be inferior to other
senior executive wants?
solutions
 The solution may represent a major
investment of capital, time and focus
 All the above

11 11. Why is it important to trace  It’s part of the exercise

back the results of the 5-Why
 It helps identify unwarranted leaps of
Method with logical
logic
statements?
 It’s an important part of the business
case documentation
 All the above

2
12 12. If a problem is serious and
needs to be dealt with, yet
there is no enterprise strategy
that appear to be aligned with,
what would you do?
13 13. To generate multiple
solution options, I will need to…
14 14. Which are the 2 most
common methods for cost-
benefits analysis? (more than 1
choice)
15 15. Why do we need to
develop multiple solution
options to a problem?
16 16. Which domain Subject
Matter Expert (SME) would be
most relevant for brainstorming
solutions to the problem of
unexpected low sales for a new
product?
17 17. If a project has benefits of
$700,000 and costs of $300,000,
what is it’s ROI?
 Refuse to work on the problem until it
can be clearly aligned with a relevant
strategy
 Forge forward, ignoring the lack of
alignment
 Discuss the problem with the
executive, cautioning them with a
non-aligned solution will be harder to
get funding for
 Do nothing and just bitch about it in
social media
 Brainstorm for options
 Perform cost-benefits analysis for all
the options
 Include intangible benefits
 All of the above
 5-Why technique
 Weighted Decision Matrix
 Return on investment (ROI)
 Payback Period
 So that we can pick and choose
elements of multiple solutions as the
solution of choice
 Because we might need cheaper
options at hand, if we only secure part
of the funding
 The initial solution is usually not the best
possible solution
 All of the above
 A Customer Service Manager
 The organization’s Chief Technology
Office
 The HR Director
 A Sales Analyst
 33%
 133%
 233%
 None of the above
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18 18. What is the ROI of a project
with costs of $200,000 and
benefits of $450,000?
19 19. Which of the following
statements about Payback
Period are correct?
20 20. What's the Payback of a
project that needs an initial
investment of $12.5mil and
generates $2.7mil in cashflow
annually?
21 21. An intangible benefit is a
more subjective benefit that
you can't actually “touch” and
hence more difficult to measure
in dollar terms
22 22. How do you assess the
monetary value of intangible
benefits? (more than 1 choice)
23 23. When recommending the
best solution, beyond financial
and intangible benefits, what
other factor do you need to
consider?
24 24. To get any digital
transformation project
approved, I need to…(more
than 1 choice)
 125%
 225%
 335%
 None of the above
 The point at which the project has
paid for itself
 After payback, the cumulative
benefits outweigh the cumulative
costs
 The faster the payback, the more
attractive the project
 All of the above
 3.6 years
 4.6 years
 5.6 years
 6.0 years
 True
 False
 Based on my past experience
 I will draw insights from data of similar
projects completed
 I will study marketing data and
product reviews
 I will consult my fen-shui master
 Alignment with other strategies
 Risk
 Other management priorities
 All the above
 Build business case for my digital
transformation project
recommendation
 Document the business case
 Pitch the business case to the key
stakeholders to secure funding
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 None of the above