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3rd INTERNATIONAL MULTIDISCIPLINARY

SCIENTIFIC CONFERENCE ON SOCIAL SCIENCES AND ARTS

SGEM2016

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PSYCHOLOGY AND PSYCHIATRY,


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SOCIOLOGY AND HEALTHCARE, EDUCATION


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CONFERENCE PROCEEDINGS
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PSYCHOLOGY AND PSYCHIATRY


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24 – 30 August, 2016
Albena, Bulgaria
DISCLAIMER
This book contains abstracts and complete papers approved by the Conference Review
Committee. Authors are responsible for the content and accuracy.

Opinions expressed may not necessarily reflect the position of the International

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Scientific Council of SGEM.

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Information in the SGEM 2016 Conference Proceedings is subject to change without

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notice. No part of this book may be reproduced or transmitted in any form or by any

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means, electronic or mechanical, for any purpose, without the express written

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permission of the International Scientific Council of SGEM.

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Copyright © SGEM2016
All Rights Reserved by the SGEM International Multidisciplinary Scientific Conference on
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SOCIAL SCIENCES and ARTS


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Published by STEF92 Technology Ltd., 51 “Alexander Malinov” Blvd., 1712 Sofia, Bulgaria
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Total print: 5000


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FI 3rd

ISBN 978-619-7105-70-4
ISSN 2367-5659
DOI: 10.5593/sgemsocial2016B11
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SGEM INTERNATIONAL MULTIDISCIPLINARY SCIENTIFIC CONFERENCE ON


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SOCIAL SCIENCES AND ARTS


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Secretariat Bureau

E-mails: sgem@sgemsocial.org
URL: www.sgemsocial.org
Organizers, International Scientific Committee

ORGANIZERS

 BULGARIAN ACADEMY OF SCIENCES


 ACADEMY OF SCIENCES OF THE CZECH REPUBLIC
 LATVIAN ACADEMY OF SCIENCES
 POLISH ACADEMY OF SCIENCES

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 RUSSIAN ACADEMY OF SCIENCES

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SERBIAN ACADEMY OF SCIENCES AND ARTS
 SLOVAK ACADEMY OF SCIENCES /Introduction/

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 NATIONAL ACADEMY OF SCIENCES OF UKRAINE

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 NATIONAL ACADEMY OF SCIENCES OF ARMENIA

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 SCIENCE COUNCIL OF JAPAN

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 THE WORLD ACADEMY OF SCIENCES (TWAS)
 EUROPEAN ACADEMY OF SCIENCES, ARTS AND LETTERS

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 ACADEMY OF FINE ARTS ZAGREB, CROATIA

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CROATIAN ACADEMY OF SCIENCES AND ARTS
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ACADEMY OF SCIENCES OF MOLDOVA
 MONTENEGRIN ACADEMY OF SCIENCES AND ARTS
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 GEORGIAN ACADEMY OF SCIENCES


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 ACADEMY OF FINE ARTS AND DESIGN IN BRATISLAVA


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 RUSSIAN ACADEMY OF ARTS


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TURKISH ACADEMY OF SCIENCES


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HONORED ORGANIZER
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BULGARIAN ACADEMY OF SCIENCES


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EXCLUSIVE SUPPORTING PARTNER


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INTERNATIONAL SCIENTIFIC COMMITTEE


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Psychology, Sociology and Education


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 Prof. Alessandro Antonietti, Italy


 Prof. Dr. Alois Gherguţ, Romania
 Prof. Andreas Diekmann, Switzerland
 Prof. Antonella Corradini, Italy
 Prof. Manuel Célio de Jesus Conceição, Portugal
3rd International Multidisciplinary Scientific Conference on Social Sciences & Arts SGEM 2016

 Prof. Palmira Pečiuliauskienė, Lithuania


 Prof. DSc Rumiana Stoilova, Bulgaria
 Prof. Stella Vosniadou, Greece
 Prof. DSc Svetla Koeva, Bulgaria
 Prof. Dr. soc. Talis Tisenkopfs, Latvia

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 Prof. PhDr. Zuzana Stanislavová, CSc. Slovakia

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 Doc. PaedDr. Pavel Doulík, PhD., Czech Republic
 Assoc. Prof. Antoaneta Hristova, Bulgaria

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Assoc. Prof. Dr. Lucian Ciolan, Romania

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Contents

CONFERENCE PROCEEDINGS CONTENTS

PSYCHOLOGY AND PSYCHIATRY

1. AFFECTIVE INVOLVEMENT AND RESPONSIVENESS IN THE FAMILY,

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Dr. Andrea Banovcinova, PhD., Assoc. Prof. Eva Mydlikova, PhD., Trnava University
Trnava - Faculty of Health Sciences and Social Work - Department of Social Work,

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Slovakia ............................................................................................................................. 3

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2. AN ATTITUDE TOWARDS AGE STEREOTYPES AMONG OLDER

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WORKERS - A CASE STUDY, Lenka Janosova, Vlastimil Reichel, Masaryk

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University, Czech Republic ............................................................................................. 11

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3. ASPECTS OF DIAGNOSTICS OF LATENT ORGANIZATIONAL

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BEHAVIOR PATTERNS, Prof. Khripko Elena, Moscow State University of Civil

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Engineering MGSU, Russia ............................................................................................ 19
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4. AUTHORITARITY AND SOCIAL DISTANCE IN STUDENTS WITH
M O LT

DIFFERENT ETHNICITY IN MACEDONIA, Assoc. Prof. Dr. Arafat Shabani,


South East Europian University, FYR of Macedonia...................................................... 25
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5. CAPITALISING ON THE BENEFITS OF PARTICIPATORY RESEARCH


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PARTNERSHIPS TO PROMOTE HEALTH AND WELL-BEING IN


VULNERABLE SCHOOL-COMMUNITIES, Prof Ronel Ferreira, University of
EN IO

Pretoria Lynnwood, South Africa .................................................................................... 33


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6. CHANGES OF RUSSIAN STUDENTS' VALUE ORIENTATIONS DURING


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EDUCATIONAL REFORMS IN RUSSIA, Prof. Natalya Karabuschenko, Prof.


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Aleksader Ivaschenko, Assistant professor Tinatin Chkhikvadze, Assistant professor


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Tatyana Pilishvili, Peoples Friendship University of Russia, Russia .............................. 41


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7. CHARACTERISTICS OF COMMUNICATION BETWEEN MEMBERS OF


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ONLINE GAMES, Prof. Liubov Ryumshina, Southern Federal University, Russia ....49

8. CHARACTERISTICS OF PSYCHOLOGICAL DEFENSE MECHANISMS


AND ANXIETY OF PATIENTS WITH CORONARY HEART DISEASE
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AWATING CORONARY ARTERY BYPASS GRAFTING, Senior lecturer


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Vinokurova Y. V., Senior lecturer Dmitrieva A. V.,Senior lecturer Fedorova S. V.,


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North-Eastern Federal University named after M.K.Ammosov, Russia ......................... 57


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9. CO-PARENTING IN HOMOSEXUAL AND HETEROSEXUAL COUPLES:


SELF-EFFICACY AND EDUCATIONAL MODELS, Prof. Cinzia Novara, Prof.
Maria Garro, PhD student Consuelo Serio, PhD student Federica Cirami, Palermo,
Italy ..................................................................................................................................65

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10. COMPLEX PROBLEM SOLVING SKILLS, COGNITIVE ABILITIES AND


EXECUTIVE FUNCTIONS: RELATIONSHIP AND LATENT VARIABLES, Mg.
Psych. Liena Ivanova, Prof. Malgozata Rascevska, University of Latvia, Latvia .......... 77

11. COMPUTATIONAL PSYCHOLINGUISTICS AS A TOOL OF


PSYCHOLOGICAL ASSESSMENT, Dr. Dalibor Kucera, Dr. Jiri Haviger, Jihoceska
univerzita v Ceskych Budejovicich, Czech Republic ...................................................... 85

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12. CONSTRUCTING THE SCALE «SAFETY ASSESSMENT IN
INTERPERSONAL COMMUNICATION» FOR SPECIALISTS OF HELPFUL

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PROFESSIONS, Prof. Galina Kozhukhar, Moscow State University of Psychology and

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Education, Russia ............................................................................................................93

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13. CONTEMPORARY ISSUES OF MOBBING IN SELECTED REGIONS IN
CZECH REPUBLIC, Assoc. Prof. Panajotis Cakirpaloglu, Dr. Simona Dobesova

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Cakirpaloglu, Dr. Jan Smahaj, Dr. Martin Zielina, Palacky University in Olomouc,

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Czech Republic .............................................................................................................. 101
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14. CORELATION BETWEEN MOTIVATION TO STUDY AND ACADEMIC
PROCRASTINATION AMONG INTERNATIONAL STUDENTS, Assoc.prof.,
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Dr.psych. Maija Zakrizevska, Riga International School of Economics and Business


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Administration , Latvia ..................................................................................................109


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15. CORRELATES OF TEMPERAMENTAL FEATURES, ADAPTIVE


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RESPONSES AND CONDITIONS IN JUNIOR SCHOOLCHILDREN, Assoc.


prof. Yaroslavna Bardetskaya, Assoc. prof. Natalia Verkhoturova, Assoc. prof.
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Viacheslav Abdulkin, Krasnoyarsk State Pedagogical University, Russia ................... 117


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16. DISTRESS AND HEALTH RISK BEHAVIORS OF ADOLESCENTS IN


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ROMANIAN MIGRANT HOUSEHOLDS, Lect. Dr. Bernath Vincze Anna Emese,


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Babes-Bolyai University, Romania ...............................................................................123


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17. ECOLOGICAL COMPETENCE OF PERSONALITY: SPECIFIC


MANIFESTATIONS OF FUTURE SPECIALISTS IN PUBLIC
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ADMINISTRATION AND FUTURE DOCTORS, Dr. Sofia A. Mudrak, Moscow


State University of Civil Engineering, Russia ............................................................... 131

18. ECONOMIC CONSCIOUSNESS AND WILLINGNESS TO INNOVATE,


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Assoc. Prof. Valentina Lukina, Tuyaara Sidorova, North-Eastern Federal University.


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Psychology Institute, Russia .......................................................................................... 139


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19. EMPIRICAL ANALYSIS OF FACTORS INFLUENCING THE ONLINE


SHOPPING PHENOMENON: EVIDENCE FROM PAKISTAN, Prof. Dr. Rizwan
Raheem Ahmed, Prof. Dr. Jolita Vveinhardt, Prof. Dr. Zahid Ali Channar, Azfer Feroz,
INDUD UNIVERSITY, Pakistan .................................................................................. 147

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20. EXECUTIVE FUNCTIONS, RUMINATION, FORGIVENESS AND


DEPRESSIVE SYMPTOMS IN A NON-CLINICAL SAMPLE, Ilze Plauca, Prof.
Sandra Sebre, University of Latvia, Latvia ............................................................................. 155

21. FAMILY SYSTEM IN THE RELATION TO THE PROBLEMATIC


INTERNET USE AMONG SLOVAK ADOLESCENTS, PhD. Jana
Uhlarikova, PhD.Gabriela Sebokova, Constantine The Philosopher University

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in Nitra, Slovakia ...........................................................................................................163

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22. FEAR OF DEATH AMONG OLDER ADULTS IN HOME ENVIRONMENT,

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Assist. Prof. Sarka Vevodova, Assist. Prof. Jiri Vevoda, Assist. Prof. Nadezda

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Spatenkova, Assist. Prof. Jan Chrastina, Assist. Prof. Simona Dobesova Cakirpaloglu,

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Palacky University, Czech Republic .............................................................................171

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23. FIRST IMPRESION AND BELIEF IMPORTANCE IN CANDIDATE

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RECRUITMENT DECISIONS, Assoc. Prof. Dr. Maija Zakrizevska, Mg.

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HRM. Anna Litvina, Riga International School of Economics and Business
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Administration, Latvia ...................................................................................................177
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24. FORMATION OF LEADERSHIP VALUES IN THE BULGARIAN POST-
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TOTALITARIAN CONTEXT, Assoc. Prof. Dr. Magdalena Garvanova, University of


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Library Studies and Information Technologies ULSIT Sofia, Bulgaria ....................... 185
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25. GENDER DIFFERENCES IN SUBJECTIVE PERCEPTION AND


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EVALUATION OF OWN BODY, PhDr. Jitka Tomanova,Ph.D., PhDr. Jana


Kvintova, Ph.D., Palacky University in Olomouc, Czech Republic ............................. 193
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26. HIGH ACHIEVING UNDERGRADUATE STUDENT’S SELF-


REGULATION AND USE OF STRATEGIES IN LEARNING: WHAT
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MATTERS?, Marschalko Eszter Eniko, Ph.D. student, Prof. Szamoskozi Stefan, Ph.D.,
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SC ERGO HUMAN RESOURCES SRL, Romania ..................................................... 201


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27. IDENTITY AND SELF-ESTEEM IN ADOLESCENCE. A PERSPECTIVE


ON SCIENTIFIC STUDIES, Mihaela Paunescu, Oana Petrescu, Silviu Petrescu,
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Catalin Paunescu, Gabriel Pitigoi , National University of Physical Education ans Sport,
Romania ......................................................................................................................... 209

28. IMPORTANCE OF ATTACHMENT TO PARENTS AND THE


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FORMATION OF SELF-ESTEEM AND INTERPERSONAL RELATIONSHIPS


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AMONG ADOLESCENTS, Assoc. Prof. Dr. Arafat Shabani, South East Europian
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University, FYR of Macedonia ..................................................................................... 217


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29. INTERGENERATIONAL SOLIDARITY, Assoc. Professor Silvia Angeloni,


University of Molise, Italy ............................................................................................ 223

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30. MOTIVATION SPHERE PECULIARITIES OF STUDENTS WITH


DIFFERENT REFLEXIVITY LEVELS, Assoc. Prof. PhD Galina Uvarova, Assoc.
Prof. PhD Evgeniya Krasnova, Assoc. Prof. PhD Inna Mansurova, Assoc. Prof. PhD
Anna Korochentseva, Assoc. Prof. PhD Evgeniya Ezhak, Don State Technical
University, Russia..........................................................................................................231

31. MOTIVATIONAL ASPIRATIONS, SELF-DETERMINATION AND

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ABILITY UNCERTAINTY IN STRUGGLING UNDERGRADUATE

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STUDENTS: EXPLORING PROFILES AND PATTERNS, Marschalko Eszter
Eniko, Ph.D. student, Prof. Szamoskozi Stefan, Ph.D., SC ERGO HUMAN

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RESOURCES SRL, Romania ....................................................................................... 237

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32. NEW APPROACH TO DIAGNOSIS OF PERSONALITY TRAITS IN

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PSYCHOLOGY, Assoc. Prof. Irina Zyubina, Assoc. Prof. Anna Dzyubenko, Prof.
Galina Matveeva, Assoc. Prof. Kseniya Ostrovskaya, Postgraduate Anna Ratokhina,

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Southern Federal University, Russia .............................................................................245

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33. PATERNALISTIC ATTITUDES IN MODERN RUSSIAN MENTALITY,
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Assoc. Prof. Mikhail Leontev , Moscow State University of Civil Engineering, Russia251
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34. PEER ACCEPTANCE AND FRIENDSHIP AS PREDICTORS OF ANXIETY


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IN LATE ADOLESCENCE, PhD. Gabriela Sebokova, PhD. Jana Uhlarikova,


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Constantine The Philosopher University in Nitra, Slovakia.......................................... 259


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35. PERSONNEL WORK LIFE QUALITY AND JOB SATISFACTION AT


STATE HOLDING COMPANY, Dr. psych. Solveiga Blumberga, Laura Bagata,
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RISEBA University Business Arts and Technology, Latvia ........................................ 267


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36. POSITIVE PSYCHOLOGY PERSPECTIVE: SELF-EFFICACY, GENDER


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IDENTITY AND SOCIAL SUPPORT AS PREDICTORS FOR WORK-FAMILY


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ENRICHMENT AMONG EMPLOYED PARENTS, Dr. Ivana Vaclavikova,


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University of Ss. Cyril and Methodius in Trnava, Slovakia.......................................... 275


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37. PREFERENCES FOR ARCHETYPAL ROLES IN DRAMATHERAPEUTIC


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INTERVENTION WITH DRUG DDDICTS, Prof.Milan Valenta,Ph.D, Palacky


University in Olomouc, Czech Republic .......................................................................283

38. PROFESSIONAL ACTIVITY’S REFLECTION OF A TEACHER, Assoc.


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Prof. Platonova Zinaida Nikolaevna, Zaporozhskaya E.E. , North- Eastern Federal


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University. Faculty of History, Russia ..........................................................................291


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39. PROFESSOR’S IMAGE IN THE EYES OF STUDENTS AND TEACHERS IN


RUSSIAN UNIVERSITIES, Prof. Efimova N.S., Prof. Vdovenko Z.V., Ass.Prof.
Nikolaeva N.Y., Ass.Prof. Shipkova O.T., Ass.Prof. Lomakina I.A., D.Mendeleyev
University of Chemical Technology of Russia, Russia ................................................. 297

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40. PSYCHO-EMOTIONAL RISK FACTORS AND PROFESSIONAL


BURNOUT AMONG AIRCRAFT CABIN CREW MEMBERS, Assoc.prof. Dr.
Maija Zakrizevska, Riga International School of Economics and Business
Administration , Latvia ..................................................................................................305

41. QUANTITATIVE PSYCHOLINGUISTIC ANALYSIS OF FORMAL


PARAMETERS OF CZECH TEXT, Dr. Dalibor Kucera, Dr. Jana Marie Havigerova,

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Jihoceska univerzita v Ceskych Budejovicich, Czech Republic ................................... 313

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42. RESEARCH METHODOLOGY OF EMPLOYEES' SATISFACTION,

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LOYALTY AND INVOLVEMENT, Dr. Phys. Svetlana Ignatjeva, Dr.psych. Jelena

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Slesareva, JKL VOCATIONAL TRAINING CENTRE, Latvia ................................... 321

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43. SATISFACTION WITH THE QUALITY OF LIFE IN THE ARCTIC
REGION, Researcher Valentina Davydova, PhD Kuna Shukina , North-Eastern

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Federal University. Psychology Institute, Russia .......................................................... 329

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44. SCHOOL PERFORMANCE, BEHAVIOR AND EDUCATIONAL PLANS
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OF LEFT BEHIND ROMANIAN ADOLESCENTS, Bernath Vincze Anna Emese,
Babes-Bolyai University, Romania ...............................................................................337
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45. STATE AND TRAIT ANXIETY IN TAEKWONDO ATHLETES, Mihaela


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Paunescu, Catalin Paunescu, Vasilica Grigore, National University of Physical


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Education ans Sport, Romania....................................................................................... 345


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46. SURVIVING THE STREETS: AN ORIGINAL STUDY OF "ADAPTING TO


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THE DEMANDS OF LIFE IN THE STREETS", Assist. Prof. Sonia Mairos Ferreira,
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University of Coimbra, Portugal ................................................................................... 351


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47. SURVIVING THE STREETS: UNDERSTANDING IN DEPTH THE


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"STABILIZATION OF A LIFE PATTERN", Assist. Prof. Sonia Mairos Ferreira,


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University of Coimbra, Portugal ................................................................................... 359


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48. THE CARE PROCESS OF ALZHEIMER’S DISEASE PATIENTS AND


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THEIR CAREGIVERS IN PRIMARY HEALTH CARE IN ROMANIA, Assoc.


Prof. Dr. Carmen Busneag, Lecturer Dr.Razvan Busneag , CMI DR. BUSNEAG
CARMEN, Romania...................................................................................................... 367
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49. THE COMPLICITY OF SOCIAL IDENTITY AS AN ISSUE OF INCLUSION


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OR EXCLUSION: CASE OF REPUBLIC OF MACEDONIA, Assist.Prof Agron


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Rustemi, South East European University, FYR of Macedonia ................................... 375


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50. THE EFFECTIVENESS OF PSYCHOLOGICAL INTERVENTION IN


CARDIAC REHABILITATION. DO COGNITIVE ABILITIES MATTER?,
Raimonda Petroliene, Dr. Jurga Misiuniene, Prof. Liuda Sinkariova, Dr. Loreta
Zajanckauskaite-Staskeviciene, Laura Alciauskaite, Vytautas Magnus University,
Lithuania ........................................................................................................................ 383

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51. THE IMPACT OF MEDIA USE ON BODY IMAGE IN A SAMPLE OF


HUNGARIAN FEMALE UNIVERSITY STUDENTS, Judit Pukanszky , Faculty of
Health Sciences and Social Studies University of Szeged, Hungary ............................ 391

52. THE INFLUENCE OF NATIONAL CULTURE ON PERSONAL


RELATIONSHIP TO ENVIRONMENTAL PROBLEMS AND NATURE OF
THE RUSSIAN PEOPLE, Dr. Sofia A. Mudrak , Moscow State University of Civil

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Engineering, Russia ....................................................................................................... 399

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53. THE LANGUAGE REPRESENTATION OF THE CONCEPT “CULTURE”

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IN THE LANGUAGE CONSCIOUSNESS OF YAKUT AND ENGLISH

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LANGUAGE SPEAKERS, Lecturer Marina Kysylbaikova, North-Eastern Federal

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University named after M.K. Ammosov, Russia .......................................................... 407

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54. THE PROCESS OF SEX TRAFFICKING VICTIMIZATION, Eva Laszlo,

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Babes-Bolyai University, Romania ...............................................................................415

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55. THE RELATIONSHIP BETWEEN THE INDIVIDUALISTIC /
2 C ID
COLLECTIVISTIC VALUES AND PECULIARITIES OF IDEAS OF
MORALITY, Assoc. Prof. Agrafena P. Makarova, Assoc. Prof. Mariya S. Nafanailova,
M O LT

Assoc. Prof. Mariya D. Leont'eva, North-Eastern Federal University named after


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M.K.Ammosov, Russia .................................................................................................423


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56. THE ROLE OF EMOTIONS AND AFFECTIVE EXPERIENCES IN


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RELIGIOUS EDUCATION, Assist. PhD. Elena-Ancuta Santi, Assist. PhD. Cosmin


Santi, Valahia University of Targoviste, Romania ........................................................ 431
EN IO
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57. THE TEMPERAMENT AND CHARACTER INVENTORY – REVISED


(TCI-R): PSYCHOMETRIC CHARACTERISTICS OF CRIME OFFENDERS,
FE N

Ph.D. Ladislav Maris; Ph.D. Adelaida Fanfarova, University of Zilina Faculty of


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Security Engineering, Slovakia ..................................................................................... 439


C T
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58. VISUALLY IMPAIRED INDIVIDUALS AND THEIR PERCEPTION OF


LIFE SATISFACTION, Doc. Dita Finkova, Mgr. Martina Hubistova, Mgr. Jana
FI 3rd

Kasackova, Mgr. Veronika Svecova, Palacky University in Olomouc, Czech


Republic…. .................................................................................................................... 447

59. WORK-LIFE BALANCE AND JOB SATISFACTION FOR DIFFERENT


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GENERATION EMPLOYEES AT STATE HOLDING COMPANY, Dr. psych.


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Solveiga Blumberga, Karina Morozova, RISEBA University Business Arts and


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Technology, Latvia ........................................................................................................455


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60. WORKPLACE BULLYING AND THE LEGAL PROTECTION OF


WORKERS IN THE CZECH REPUBLIC, Assoc. Prof., PhDr. Panajotis
Cakirpaloglu, DrSc, Dr. Simona Dobesova Cakirpaloglu, Dr.Jan Smahaj, Bc. Denisa
Coufalova, Palacky University in Olomouc, Czech Republic....................................... 463

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EDUCATION AND EDUCATIONAL RESEARCH

61. ECOLOGICAL ASPECT OF PROFESSIONAL TRAINING OF A FUTURE


GEOGRAPHY TEACHER, Assoc. Prof. I.A.Urazmetov, Assoc. Prof.
E.N.Kubyshkina, Assoc.Prof. E.I.Veselova, Kazan (Volga Region) Federal University,
Russia ............................................................................................................................ 473

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62. USE OF VIRTUAL LEARNING SYSTEM FOR EDUCATING STUDENTS

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WITH DISABILITIES AND SPECIAL NEEDS, PhD Elena Malushko, PhD Oksana
Maletina, PhD Vladislav Lizunkov, PhD Valentina Tsybaneva, Volgograd State

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University, Russia..........................................................................................................481

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63. A COMPARATIVE ANALYSIS OF UNIVERSITY APPLICANTS’

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KNOWLEDGE QUALITY EVALUATION BASED ON THE RESULTS OF
NATIONAL EXAMINATIONS, N.K. Zarubina, A.I. Pykhtin, S.V. Soloshenko,

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Southwest State University, Russia ...............................................................................489

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64. A COMPARATIVE RESEARCH OF ACTIVE VOCABULARY OF
2 C ID
BILINGUAL AND MONOLINGUAL FOREIGN LANGUAGE LEARNERS, Prof.
M O LT

Yuliya Leshchenko, Prof. Tamara Dotsenko, Tatyana Ostapenko, Perm State


Humanitarian Pedagogical University - department of foreign languages, Russa ........497
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65. A METAPHORICAL MODEL OF THE UNIVERSITY AS AN INNOVATIVE


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ORGANISATION, Assoc. Prof., Ph.D. Victor Pushnykh, Prof., Dr. Yuri Pokholkov,
C NA

Russian Association for Engineering Education, Russia .............................................. 505


EN IO
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66. ACADEMIC MOBILITY OF INTENDING BACHELORS AND MASTERS


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OF PEDAGOGICAL EDUCATION IN UNIVERSITY INFORMATION AND


FE N

COMMUNICATION ENVIRONMENT, Prof. Timur Vezirov, Prof. Nurulla


N R

Kulibekov, Prof. Arsen Bakmaev, Prof. Inna Baigusheva, Prof. Ekaterina Kostina,
O E

Novosibirsk State Pedagogical University, Russia........................................................ 513


C T
C IN

67. ACCESSIBILITY OF WEBSITES FOR INDIVIDUALS WITH VISUAL


FI 3rd

IMPAIRMENT IN RELATION TO VALIDITY OF THE SOURCE CODE IN


TERTIARY EDUCATION, Dr. Vojtech Regec, Palacky University in Olomouc,
Czech Republic .............................................................................................................. 521
TI

68. AMBIGUITY OF CULTURE-BOUND TERMS IN LEGAL ENGLISH AND


N

RUSSIAN, Assoc.Prof Kamo Chilingaryan/Prof. Tatiana Larina/Assoc.Prof. Vladimir


IE

Ozyumenko, Peoples Friendship University of Russia, Russia .................................... 529


SC

69. ANXIETY IN A FOREIGN LANGUAGE PRONUNCIATION CLASS IN A


UNIVERSITY SETTING, Assoc. Prof. DSc Svetlana Khoroshilova, Novosibirsk State
Pedagogical University, Russia ..................................................................................... 541

vii
3rd International Multidisciplinary Scientific Conference on Social Sciences & Arts SGEM 2016

70. APPLICATION OF COMPUTER TOOLS FOR PREVENTION OF


MISTAKES IN A SOLUTION OF EXAM TASKS OF OPTIMIZATION
INVESTMENT, Assoc.Rosen Nikolaev, Prof. Maria Shabanova, Northern Arctic
Federal University, Russia ............................................................................................. 549

71. APPROACHES TO FURTHER PROFESSIONAL EDUCATION AND


THEIR APPLICATION IN PRACTICE, Assoc. Prof. Marta Matulcikova, Assoc.

TS
Prof. Daniela Brevenikova, University of Economics in Bratislava, Slovakia ............. 557

AR
72. ARTS AND NATURE IN EARLY CHILDHOOD EDUCATION

D
(BREASTFEEDING, ATTACHMENT PARENTING, ALTERNATIVE

ES Y
AN
THERAPIES, ORIENTAL SCIENCES, ARTS, ECOLOGY), Gizella Kovats,

C R
University of Arts and Design Cluj Napoca, Romania ................................................. 565

N A
IE LIN
73. ASSESSMENT OF COACHING AS AN EFFECTIVE MANAGERIAL

6 SC IP
TOOL, Zuzana Birknerova, Miroslav Frankovsky, Lucia Zbihlejova, Martin Birkner,

1 L C
University of Presov in Presov, Slovakia ......................................................................577
0 IA IS
2 C ID
74. ATTITUDES OF STUDENTS IN 2ND STAGE OF ELEMENTARY
SCHOOLS TO HEALTH PROMOTION IN THE CONTEXT OF HEALTH
M O LT

LITERACY, Assist. Prof. Dr. Marie Chraskova, Palacky University in Olomouc,


U

Czech Republic .............................................................................................................. 585


G ON L M
S

75. ATTITUDES OF UNIVERSITY TEACHERS TO REMOTE REAL


C NA

EXPERIMENTS, Assoc. prof. Gabriel Banesz, PhD - Assoc. prof. Danka Lukacova,
PhD., Constantine The Philosopher University in Nitra, Slovakia ............................... 593
EN IO
S E
R AT

76. AWARENESS OF SEXUALITY IN PEOPLE WITH INTELLECTUAL


DISABILITY IN HOMES OF NON-COEDUCATION TYPE FOR PERSONS
FE N

WITH DISABILITY – PRERESEARCH, Dr. Ivana Hrubesova, Assist. prof. Jan


N R
O E

Chrastina, Dr. Nad'a Petrova, Prof. Libuse Ludikova, Assist. prof. Ivana Horvathova,
C T

Palacky University in Olomouc, Czech Republic ......................................................... 601


C IN

77. BUSINESS EDUCATION: THE RESULTS OF GRADUATE SURVEY


FI 3rd

ABOUT THE INTERNATIONAL STUDY PROGRAMME, Mgr. Veronika Kitova


Mazalanova, PhD., Prof. Jaroslav Kita, PhD., University of Economics in Bratislava,
Slovakia ......................................................................................................................... 609
TI

78. CASE ON TEAM MANAGEMENT IN FUTSAL, Andrey Berezin, Prof. Natalia


N

Gorodnova, Prof. Vladimir Matyushok, Sergey Chernov, Dmitriy Skipin, Ural Federal
IE

University, Russia..........................................................................................................617
SC

79. CHARACETRISTIC AND SPECIFICS OF THE MODELLING METHOD IN


EMOTIONAL RESPONSIVITY CORRECTION OF THE PUPILS WITH THE
INTELLECTUAL DEVELOPMENT DISORDERS, Assoc. Prof. Natalia
Verkhoturova, Assoc. Prof. Viacheslav Abdulkin, Krasnoyarsk State Pedagogical
University, Russia..........................................................................................................623

viii
Contents

80. COLLABORATIVE LEARNING IN MODERN ACTIVE TEACHING


METHODS, Prof. Svetlana Pozdeeva, Zoya Fedorinova, Alexandra Solonenko,
Tat'yana Savel'eva, National Research Tomsk State University, Russia ...................... 633

81. COMPETENCE APPROACH TO IMPLEMENTATION OF A


PROFESSIONAL CULTURE MODEL IN A FOREIGN LANGUAGE
TEXTBOOK, Assoc. Prof. Elena Pankratova, Murom Institute of Vladimir State

TS
University, Russia..........................................................................................................641

AR
82. CONTINUITY IN PEDAGOGICAL ORIENTATION STRATEGIES OF

D
MASTER AND POSTGRADUATE STUDENTS, assoc.prof. Vera Zeleeva,

ES Y
AN
assoc.prof. Elena Asafova , Kazan (Volga Region) Federal University, Russia ........... 647

C R
N A
IE LIN
83. CURRICULAR REFORM PARTICIPANTS IN PRIMARY SCHOOLS
FROM TEACHERS’ PERSPECTIVE, Mgr. Petra Fridrichova, PhD. doc. PaedDr.

6 SC IP
Stefan Porubsky, PhD. Mgr. Vladimir Poliach, PhD. , Matej Bel University,

1 L C
Slovakia….. ................................................................................................................... 655
0 IA IS
2 C ID
84. DANCE INFLUENCE ON THE BALANCE OF PEOPLE WITH DOWN
SYNDROME, Assoc.PhD. Germina Cosma, Prof. Dr. Marian Dragomir, Assoc.Prof.
M O LT

Dr. Danut Pascu, Lecturer Dr. Roxana Dumitru, Lecturer Dr. Constantin Albina,
U

University Of Craiova, Romania ................................................................................... 663


G ON L M
S

85. DEVELOPING PROFESSIONAL COMPETENCE OF A TRANSLATOR:


C NA

INFORMATION RETRIEVAL AND INFORMATION TECHNOLOGY


CONSTITUENTS, PhD Elena Malushko, PhD Anna Novozhilova, PhD Yevgeniya
EN IO

Shovgenina, PhD Svetlana Korolkova, PhD Aleksandr Shovgenin, Volgograd State


S E
R AT

University, Russia..........................................................................................................669
FE N

86. DEVELOPMENT OF SOCIALIZATION OF PUPILS IN A


N R
O E

MULTICULTURAL ENVIRONMENT THROUGH EDUCATIONAL GAMES


C T

USED IN THE EDUCATIONAL PROCESS, Assoc. Prof. Viera Jakubovska, PhD.;


C IN

Viera Zozul'akova, PhD in Psychology, Constantine The Philosopher University in


Nitra, Slovakia ...............................................................................................................677
FI 3rd

87. DIDACTIC TESTING: WHAT IS IT AND WHY IS IT DONE?, Mgr. Lucia


Balazova, doc. Ing. Melania Feszterova, PhD., Constantine The Philosopher University
in Nitra, Slovakia ...........................................................................................................685
TI
N

88. DIPLOMA AS A PR TOOL IN THE BUSINESS SECTOR, Assoc. prof.


IE

Mariana Cernicova-Buca, Politehnica University of Timisoara, Romania ................... 693


SC

89. DYNAMIC ASSESSMENT IN TEACHING FOREIGN LANGUAGES –


MEASURING UNIVERSITY TEACHERS’ AWARENESS, Assos. Prof., PhD
Elena Golubovskaya, Senior Teacher Natalia Pletneva, Peoples Friendship University
of Russia, Russia ...........................................................................................................701

ix
3rd International Multidisciplinary Scientific Conference on Social Sciences & Arts SGEM 2016

90. E-LEARNING IN INTERNATIONALIZATION OF ENTREPRENEURSHIP,


Prof.oec Maira Lescevica, Vidzeme University of Applied Sciences, Latvia .............. 709

91. EDUCATIONAL TECHNOLOGIES - A FUTURE TREND IN DEVELOPING


THE SYSTEM OF HIGHER EDUCATION IN RUSSIA, Prof.DSc N. Makarov,
Prof. PhD T. Mescheryakova, Prof.DSc E. Koltsova, Assoc. Prof. PhD V. Vasilenko,
Assoc. Prof PhD E. Filippova, D.Mendeleyev University of Chemical Technology of

TS
Russia, Russia ................................................................................................................717

AR
92. EFFICIENT CONTRACT AS A TOOL FOR INCREASE IN EFFICIENCY

D
OF ACADEMIC TEACHING STAFF ACTIVITIES, Prof. Marina A. Borovskaya,

ES Y
AN
Marina A. Masych, Elena A. Kobets, Ekaterina V. Kaplyuk, Southern Federal

C R
University, Russia..........................................................................................................725

N A
IE LIN
93. EMOTIONAL INTELLIGENCE AS A CONSTITUENT OF

6 SC IP
SOPHISTICATED THINKING: TEACHING NON-FICTION IN THE ENGLISH

1 L C
LANGUAGE CLASSROOM, Assoc. Prof. Dr. Elena Tikhonova, Senior Lecturer
0 IA IS
Nataliya Kudinova, RUDN University, Russia ............................................................. 733
2 C ID
94. EVALUATION OF STUDY PROGRAM INTERNATIONALIZATION BY
M O LT

FRANCOPHONE STUDENTS OF THE EUROPEAN UNIVERSITY IN


U

BRATISLAVA, Pavol Konstiak, Pavol Kita, Jaroslav Kita, University of Economics


G ON L M

in Bratislava, Slovakia ...................................................................................................741


S
C NA

95. EXPECTATIONS VS REALITY PERCEPTION OF THE CURRICULUM


REFORM IN TERMS OF ITS MAIN ACTORS, Mgr. Petra Fridrichova, PhD. - doc.
EN IO

PaedDr. Stefan Porubsky, PhD. - Mgr. Vladimir Poliach, PhD., Matej Bel University,
S E
R AT

Slovakia ......................................................................................................................... 749


FE N

96. FOREIGN LANGUAGE TEACHING: WHICH WAY TO CHOOSE?, Prof.


N R
O E

Oleg Redkin, Dr. Olga Bernikova, Saint Petersburg State University, Russia ............. 757
C T
C IN

97. FORMULATION OF RESEARCH GEOMETRIC PROBLEMS AND THEIR


SOLUTION USING THE DYNAMIC GEOMETRY SYSTEMS, Associated
FI 3rd

Professor Ovchinnikova Raisa, Northern Arctic Federal University named after M.V.
Lomonosov, Russia .......................................................................................................765

98. GENDER DIFFERENCES IN SELECTED ASPECTS OF HEALTHY DIET


TI

IN THE EDUCATIONAL PROCESS, PhDr. et Mgr. Jitka Tomanova,Ph.D., PhDr.


N

Jana Kvintova, Ph.D., Palacky University in Olomouc, Czech Republic ..................... 771
IE
SC

99. GEOGRAPHY INFORMATION SYSTEMS AND TEACHING AND


LEARNING GEOGRAPHY IN THE REPUBLIC OF TATARSTAN, Assist. Prof.
S.K.Gubeeva, Assoc. Prof. R.A.Ulengov, Assoc. Prof. I.A. Urazmetov , Kazan (Volga
Region) Federal University, Russia ...............................................................................779

x
Contents

100. GETTING THE DATA OUT; PUTTING RESULTS IN TO THE HANDS OF


STAKEHOLDERS, Mr. Jeffrey Brymer-Bashore, The Ohio State University -
Department of Teaching and Learning - International Data Evaluation Center, United
States of America...........................................................................................................787

101. GRAMMAR SCHOOL STUDENTS AND THEIR TYPOLOGY


ACCORDING TO DEPENDENCE ON COMPUTER GAMES, Assoc. Prof. Dr.

TS
Miroslav Chraska, Palacky University in Olomouc, Czech Republic ........................... 795

AR
102. HYBRIDIZATION IN CONTEMPORARY LATVIAN LITERATURE, Prof.

D
Maija Burima, Daugavpils University, Latvia............................................................... 803

ES Y
AN
C R
N A
103. IMPLEMENTATION OF E-LEARNING PLATFORM FOR PRACTICAL

IE LIN
EDUCATION IN ELECTRICAL ENGINEERING, Cestmir Serafin, Palacky
University in Olomouc, Czech Republic .......................................................................811

6 SC IP
1 L C
104. IMPROVING STUDENT PRACTICE THROUGH INNOVATIVE
0 IA IS
MATCHING SOFTWARE BASED ON THE EUROPEAN HOSPITALITY
2 C ID
SKILLS PASSPORT, Prof. Vasile Padureanu, Assoc.Prof. Laura Cismaru, Dr.ec.
Mirabela Lupu, Assoc.Prof. Cristina Canja, Dr.ec. Adrian Mazarel, Transilvania
M O LT

University of Brasov, Romania ..................................................................................... 821


U
G ON L M

105. INCLUSION FACILITATORS OF STUDENTS WITH SPECIAL NEEDS IN


S

SECONDARY SCHOOL ENVIROMENT, Mgr. Martina Schneiderova, Ph.D., VSB-


C NA

TUO Ostrava, Czech Republic ...................................................................................... 829


EN IO

106. INDICATORS AND TOOLS DETECTION FOR UTILIZATION OF


S E
R AT

MEDIA IN EDUCATIONAL PROCESS, Assoc. Prof. Viera Jakubovska, PhD.;


Assoc. Prof. Gabriela Jonaskova, CSc.; Assoc. Prof. Lubica Predanocyova, PhD.,
FE N

Constantine The Philosopher University in Nitra, Slovakia.......................................... 837


N R
O E
C T

107. INTEGRATIVE DIDACTIC MODEL OF LINGUOCULTURAL


C IN

ADAPTATION OF FOREIGN STUDENTS AT AN INTERNATIONAL


UNIVERSITY, Assoc.Prof.Natalia Pomortseva, Assoc.Prof.Victoria
FI 3rd

Kurilenko,Assoc.Prof.Yulia Biryukova,Prof.Vladimir Sinyachkin, Assoc.Prof.Marina


Makarova, Peoples Friendship University of Russia, .................................................. 845

108. ISLAMIC STUDIES TODAY: NEW ROLE AND CHALLENGES, Dr. Olga
TI

Bernikova; Prof. Oleg Redkin, St Petersburg State University Laboratory for Analysis
N

and Modeling of Social Processes, Russia ....................................................................853


IE
SC

109. LEADERSHIP STYLES AND INTERPERSONAL COMMUNICATION


ABILITIES OF PRE-SERVICE SCIENCE TEACHERS: THE CONTEXT OF
INQUIRY BASED ACTIVITY, Palmira Peciuliauskiene, Alvyra Galkiene, Lithuanian
University of Educational Sciences, Lithuania.............................................................. 861

xi
3rd International Multidisciplinary Scientific Conference on Social Sciences & Arts SGEM 2016

110. LIFE ACTION ROLE PLAYING – A NEW METHOD OF TEACHING IN


PRIMARY SCHOOL, Zuzana Strnadova, Karel Pospisil, Leona Winklerova, Kamila
Parakova, Jindrich Fric, CDV - Trasport Research Centre, Czech Republic ................871

111. MANAGEMENT EDUCATION: CHALLENGES AND OPPORTUNITIES,


Prof. Dr. Nataliya V. Agafonova, Senior Researcher Ph.D. Galina F. Belyaeva, Assoc.
Prof. Ph.D. Andrey S. Tsarenko, Moscow State University, Russia ............................. 879

TS
AR
112. METAPHORS FOR VIRUSES: THE CROSS-DISCURSIVE INTERPLAY
OF METAPHORS IN TERM CREATION, Prof. Svetlana Mishlanova, Ekaterina

D
Morozova, Yaroslav Mishlanov, Perm State National Research University - Theoretical

ES Y
AN
and Applied Linguistics Department, Russia ................................................................ 887

C R
N A
IE LIN
113. MICROECONOMIC ANALYSIS OF SELECTED ASPECTS OF THE
FIRST MISSION OF PUBLIC UNIVERSITIES OPERATING IN THE CZECH

6 SC IP
REPUBLIC, Assoc. Prof. DSc Libena Tetrevova, Assist. Prof. DSc Vladimira

1 L C
Vlckova, University of Pardubice, Czech Republic ...................................................... 895
0 IA IS
2 C ID
114. MODELING INDICATORS OF UNIVERSITY EDUCATION AND
EDUCATION FOR SUSTAINABLE SOCIOECONOMIC DEVELOPMENT IN
M O LT

SLOVAKIA, Prof. h. c. prof. Ing. Milan Majernik, PhD. Assoc. Prof. Naqib Daneshjo,
U

PhD. Mgr. Gabriela Sanciova Ing. Michal Kravec, PhD., University of Economics in
G ON L M

Bratislava (Kosice), Slovakia ........................................................................................ 903


S
C NA

115. MODERN STANDARD ARABIC OR DIALECT: WHAT IS THE


PRIORITY IN LANGUAGE LEARNING PROGRAMS, Dr. Olga Bernikova; Prof.
EN IO

Oleg Redkin, St Petersburg State University Laboratory for Analysis and Modeling of
S E
R AT

Social Processes, Russia ................................................................................................ 911


FE N

116. NETWORK APPROACH FOR INNOVATION ECONOMY MANAGERS


N R
O E

OF INTERNATIONAL LEVEL EDUCATION: SOUTHERN FEDERAL


C T

UNIVERSITY EXPERIENCE, Prof. Dr. Tatiana Anopchenko, Prof. Dr. Elena


C IN

Lazareva, Assoc. Prof. Dr. Anton Murzin, Southern Federal University, Russia ......... 917
FI 3rd

117. ON EXPLORING THE REGULATIVE FUNCTION OF SPEECH, Prof.


Svetlana Kurbakova, Senior Lecturer Irina Sergeeva, Russian State Social University,
Russia ............................................................................................................................ 923
TI

118. ORGANIZATION OF EDUCATIONAL ACTIVITIES WITH STUDENTS


N

IN THE E-LEARNING ENVIRONMENT, Dr., Prof. Alexander Fedosov, Russian


IE

State Social University - Faculty of Information Technology and technospheric safety,


SC

Russia ............................................................................................................................ 931

119. PECULIARITIES OF CONCEPTS «FASHION», «DIE MODE», «LA


MODE», IN PERIODICALS IN GREAT BRITAIN, GERMANY, FRANCE AND
RUSSIA IN THE XXIST CENTURY, Assoc. Professors: A.Y. Vychuzhanina, E.A.
Khabibulina, Tyumen State University, Russia............................................................. 939

xii
Contents

120. PECULIARITIES OF TRAINING ENGINEERS FOR THE 21 CENTURY


NEEDS: EXPERIENCE OF D. MENDELEEV UNIVERSITY, Prof. Vitaly Aristov,
Prof. Mikhail Sheryshev, Ass. Prof. Yulia Olikhova, Ass. Prof. Elena Aristova, Prof.
Alexandr Kharitonov, D.Mendeleyev University of Chemical Technology of Russia,
Russia ............................................................................................................................ 947

121. PERCEIVED PRACTICAL VALUE OF SOCIAL WORK EDUCATION, Dr.

TS
Ondrej Stech, Assoc. Prof. Alena Voseckova, Dr. Radka Janebova, University of

AR
Hradec Kralove, Czech Republic .................................................................................. 955

D
122. PRACTICAL ASPECTS OF IMPLEMENTATION ONLINE PUBLISHING

ES Y
AN
IN SCIENTIFIC AND EDUCATIONAL HISTORICAL JOURNALS, PhD Ivan

C R
Tarkhanov, State Academic University for Humanities, Russia ................................... 961

N A
IE LIN
123. PRAGMASTYLISTIC ASPECTS OF THE DESCRIPTION OF

6 SC IP
LANGUAGE IMAGE, Assoc. Prof. Kseniya Hakobyan, Assoc. Prof. Galina

1 L C
Khorokhorina, Research Scientist Elena Glukhova, MGIMO University, Russia........ 969
0 IA IS
2 C ID
124. PRAGMATIC FEATURES OF ACADEMIC DISCOURSE: A
COMPARATIVE STUDY, Prof. Dr Taisa Popova, Senior Lecturer Dr Maria
M O LT

Rudneva, Prof. Dr Nailia Valeeva, Peoples Friendship University of Russia,


U

Russia……… ................................................................................................................977
G ON L M
S

125. PRECONDITIONS AND PROSPECTS FOR FORMATION OF A NEW


C NA

PARADIGM OF HIGHER EDUCATION IN THE RUSSIAN FEDERATION,


Assoc. Prof. Oksana Vetrova, Assoc. Porf. Boev Evgeny,Assoc. Prof. Evgeny
EN IO

Kamensky, Assoc. Prof. Olga Nishnianidze, Prof.Irina Aseeva, Southwest State


S E
R AT

University - Department of Philosophy and Sociology, Russia ....................................983


FE N

126. PROCESSING OF STATIC AND DYNAMIC TEXTS: AN EYE-TRACKING


N R
O E

STUDY OF RUSSIAN, Assoc. Prof. Tatiana E. Petrova, Alexandra S. Dobrego, Saint


C T

Petersburg State University, Russia ..............................................................................991


C IN

127. PROJECT MANAGEMENT EDUCATION IN CHEMICAL COMPANIES


FI 3rd

IN THE CZECH REPUBLIC, MSc. Jana Kostalova, Ph.D., MSc. Marie Bednarikova,
Ph.D. , University of Pardubice, Czech Republic ......................................................... 999

128. PROVERBS AND SAYINGS AS A PART OF NEUROLINGUISTIC TESTS,


TI

Elena Gorobets, Oleg Esin, Yulia Laykova, Kamil Galiullin,Tatyana Shchuklina, Kazan
N

(Volga Region) Federal University, Russia .................................................................1007


IE
SC

129. QUALITY OF LIFE OF PUPILS WITH SENSORY IMPAIRMENT


EDUCATED IN ORDINARY AND SPECIAL SCHOOLS, Assoc. Prof. Mgr. art.
Jaroslava Gajdosikova Zeleiova, PhD., PaedDr. Nada Bizova, PhD., Trnava University,
Slovakia ....................................................................................................................... 1015

xiii
3rd International Multidisciplinary Scientific Conference on Social Sciences & Arts SGEM 2016

130. READING LITERACY OF PUPILS FROM DISADVANTAGED SOCIO-


ECONOMIC BACKGROUNDS, Mgr. Ladislava Whitcroft, Charles University in
Prague, Czech Republic ............................................................................................... 1023

131. RESEARCH ON THE INFLUENCE OF BURNOUT SYNDROME ON


ALCOHOL AND NICOTINE ABUSE AMONG TEACHING STAFF IN THE
CZECH REPUBLIC, Assoc. prof. Dr. Jiri Skoda, Assoc. prof. Dr. Pavel Doulik, PhD.,

TS
PhD., Zuzana Prochazkova, PhD., J.E.Purkyne University in Usti nad Labem, Czech

AR
Republic ....................................................................................................................... 1031

D
132. SILENCE IN A UNIVERSITY CLASSROOM: BETWEEN REFLECTION

ES Y
AN
AND COMMUNICATION, Assoc. Prof. Dr. Olga Almabekova, Prof. Dr. Zoya

C R
Vasilyeva, Assoc. Prof. Dr. Irina Bagdasarian, Siberian Federal University,

N A
IE LIN
Russia…….. ................................................................................................................ 1039

6 SC IP
133. SINERGY UNIFORM AND INTEGRATION OF MATHEMATICAL

1 L C
KNOWLEDGE IN MATHEMATICS TEACHER TRAINING, Prof. Eugeny
0 IA IS
Smirnov, Yaroslavl State Pedagogical University, Russia .......................................... 1047
2 C ID
134. SUPPORT OF THE ENTREPRENEURIAL POTENTIAL OF YOUNG
M O LT

PEOPLE AS A STRATEGY IN UNIVERSITIES, PhDr. Daniela Hrehova, PhD.,


U

Mgr. Tomas Ilecko, Technical University of Kosice, Slovakia .................................. 1055


G ON L M

135. SUPPORTING STUDENT SUCCESS – THE ANATOMY OF A PROJECT,


S
C NA

Istvan Nemeth, Zoltan Zakota, Partium Christian University, Romania..................... 1061


EN IO

136. SYSTEM FOR PROCESSING OF HIGHLY SPECIALIZED


S E
R AT

INFORMATION IN CORPORATE NETWORKS: EDUCATIONAL


PERSPECTIVE, Prof.Dr.Alena Stupina, Assoc.Prof.Dr.Olga Almabekova,Dr. Pavel
FE N

Vcherashny,Assoc.Prof.Dr.Margarita Karaseva, Assoc.Prof.Dr.Irina Bagdasarian,


N R
O E

Siberian Federal University, Russia ............................................................................1069


C T
C IN

137. THE ARABIC DIGLOSSIA: WHAT IS NEXT?, Prof. Oleg Redkin, Dr. Olga
Bernikova, Saint Petersburg State University, Russia ................................................. 1075
FI 3rd

138. THE BIBLICAL EDUCATION IN THE 21ST CENTURY. AN ORTHODOX


PERSPECTIVE, Lect. PhD. Catalin Vatamanu, Alexandru Ioan Cuza University,
Romania ....................................................................................................................... 1081
TI
N

139. THE CONCEPT OF RELIGIOUS LIBERTY AND THE NATIONAL


IE

CONSCIENCE IN THE EDUCATIONAL SYSTEM OF ROMANIA, Assoc. Prof.


SC

Adrian Ivan, University Of Craiova, Romania ............................................................ 1089

140. THE CONNOTATIONAL MEANING OF THE WORD “SKOLA”


(SCHOOL) AND ITS REFLECTION IN CLASSROOM SITUATION, Dr., Assist.
Prof. Jasna Pacovska, Technical University of Liberec, Czech Republic ................... 1097

xiv
Contents

141. THE CORRELATION BETWEEN MOTIVATION OF TEACHERS AND


THEIR COMPETENCIES IN STUDENTS' SUCCESS IN SCHOOL, Assoc. Prof.
Dr. Arafat Shabani, Mr.sc. Qemajl Beshtica, South East Europian University, FYR of
Macedonia ................................................................................................................... 1105

142. THE EFFECT OF FINANCIAL LITERACY ON THE ECONOMIC


EDUCATION IN THE CONTEXT OF DEVELOPMENT OF ECONOMIC AND

TS
FINANCIAL THINKING IN THE CZECH REPUBLIC, Ing. Katerina Berkova,

AR
Ph.D. Ing. Alena Kralova, Ph.D., University of Economics Prague, Czech
Republic…….. .............................................................................................................1113

D
ES Y
AN
143. THE EXTENT OF TEACHER INTERVENTION IN THE RESEARCH

C R
PROCESS OF THE PUPIL (S) IN TEACHING MATHEMATICS, Dr. Radek

N A
IE LIN
Krpec, Pedagogical Faculty University of Ostrava, Czech Republic .......................... 1121

6 SC IP
144. THE GUARDIANS OF LANGUAGE. MATERNAL ROLE IN

1 L C
INTERGENERATIONAL MOTHER TONGUE TRANSMISSION, Nada Poropat
0 IA IS
Jeletic, PhD, University of Pula, Croatia .....................................................................1129
2 C ID
145. THE IMPACT OF A SHORT-TERM PHONETICS COURSE ABROAD ON
M O LT

STUDENTS’ ACADEMIC PERFORMANCE, Assoc. Prof. DSc Svetlana


U

Khoroshilova, Novosibirsk State Pedagogical University, Russia .............................. 1137


G ON L M
S

146. THE IMPORTANCE OF PROFESSION RELATED TASKS IN FOREIGN


C NA

LANGUAGE TEACHING, Associate prof. Jana Waldnerova, PhD., Constantine The


Philosopher University in Nitra, Slovakia ...................................................................1145
EN IO
S E
R AT

147. THE INTEGRATED MASTER LEVEL COURSE “SCIENTIFIC


RHETORIC”, Prof. Nataliya Kolesnikova, Marina Malinina, Yuliya Ridnaya,
FE N

Novosibirsk State Technical University, Russia ......................................................... 1151


N R
O E
C T

148. THE OBJECTIVES OF EDUCATION IN THE CONTEXT OF CIVICS –


C IN

COMPETENCE OF TEACHER, doc. PaedDr. Lubica Predanocyova, PhD., doc.


Gabriela Jonaskova, CSc., doc. Mgr. Viera Jakubovska, PhD., Constantine The
FI 3rd

Philosopher University in Nitra, Slovakia ...................................................................1159

149. THE PROJECT METHOD IN INTEGRATING THE REGIONAL


COMPONENT IN TEACHING THE ENGLISH LANGUAGE, Dr Aigul
TI

Gilmutdinova, Elvira Khatamtaeva, Kazan (Volga Region) Federal University,


N

Russia… ...................................................................................................................... 1167


IE
SC

150. THE SELECTED RESEARCH FINDINGS ON THE QUALITY OF LIFE


INDICATORS, PhD Miroslava Adamik Simegova, PhDr. Peter Szeliga, PhD., PaedDr.
Janette Gubricova, PhD., Mgr. Kristina Libercanova, PhD. , Trnava University in
Trnava Faculty of Education Department of Educational Studies, Slovakia ..............1173

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3rd International Multidisciplinary Scientific Conference on Social Sciences & Arts SGEM 2016

151. THE STIMULATION OF GRAPHOMOTOR SKILLS AT CHILDREN AND


SENIORS, Ph.D. Pavel Svoboda, Ph.D. Oldrich Muller, Palacky University in
Olomouc, Czech Republic ........................................................................................... 1181

152. THE THEOLOGICAL COORDINATES OF MIGRANT’S IDENTITY - A


RESOURCE FOR OVERCOMING THE BARRIERS IN RELIGIOUS
EDUCATION, Lect. PhD. Catalin Vatamanu, Alexandru Ioan Cuza University,

TS
Romania ....................................................................................................................... 1189

AR
153. THEORETICAL AND PRACTICAL ASPECTS OF ASSISTING YOUNG

D
PEOPLE TO MAKE INFORMED EDUCATIONAL AND CAREER PATHS

ES Y
AN
CHOICES, Prof. Dr. Tatiana Anopchenko, Prof. Dr. Elena Lazareva, Assoc. Prof. Dr.

C R
Alla Temirkanova, Southern Federal University, Russia ............................................ 1197

N A
IE LIN
154. TRAINING LAWYERS-TO-BE FOR INTERNATIONAL FOREIGN

6 SC IP
LANGUAGE EXAMS, Assoc. Prof. Nataliya Belenkova, Senior Lecturer Irina Kruse,

1 L C
Peoples Friendship University of Russia, Russia ........................................................ 1205
0 IA IS
2 C ID
155. UNIVERSITY HOMEPAGE AS A SHOWCASE FOR PROSPECTIVE
STUDENTS. A ROMANIAN WEB BASED ANALYSIS OF ACADEMIC SITES,
M O LT

Assoc. prof. Mariana Cernicova-Buca, Politehnica University of Timisoara,


U

Romania….. ................................................................................................................. 1211


G ON L M
S

156. UPBRINGING SYSTEM BY A.S. MAKARENKO: SYNERGETIC


C NA

ANALYSIS OF ITS DEVELOPMENT, Prof. L.V. Mardakhaev, Prof. A.M.


Egorychev, Prof. O.I. Volenko, Prof. I.A. Fedoseeva, Prof. E.A. Kostina, Novosibirsk
EN IO

State Pedagogical University, Russia ..........................................................................1219


S E
R AT

157. USING MACHINE LEARNING TO SUPPLEMENT DATA VALIDATION


FE N

IN EDUCATIONAL RESEARCH DATA COLLECTION; THE EARLY


N R
O E

STAGES, Mr. Jeffrey Brymer-Bashore, The Ohio State University - Department of


C T

Teaching and Learning - International Data Evaluation Center, United States of


C IN

America ....................................................................................................................... 1227


FI 3rd

158. VISUAL STIMULI IN EDUCATIONAL ENVIRONMENT:


PHENOMENOLOGY OF EDUCATIONAL EVENT, Tatiana Tretyakova,
Alexandra Solonenko, National Research Tomsk State University, Russia ............... 1233
TI
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xvi
Section Education and Educational Research

HYBRIDIZATION IN CONTEMPORARY LATVIAN LITERATURE

Prof. Dr. Maija Burima


Daugavpils University, Latvia

TS
Institute of Latvian Literature, Folklore and Art, University of Latvia, Latvia

AR
ABSTRACT

D
ES Y
AN
Literary text and genre is a complex, multidimensional and dynamically developing

C R
N A
language formation. Its borders are often so vague that it is difficult to understand with

IE LIN
what kind of genre one has to deal. It should be clearly understood when working with
the genre as an object of literary studies. In the development of Latvian literature there

6 SC IP
are various projections concerning the modifications of literary genres in the historical

1 L C
perspective.
0 IA IS
Many writers or publicists arrive at hybrid literature through the forms of essay,
2 C ID
memoirs or nonfiction, which are compatible with their willingness to use imaginative
M O LT

expression, to give voice to memories, meditation, emotional and intellectual


discoveries. Writers address hybrid forms not only to document current events, their
U

experience or feelings, but also to express themselves creatively.


G ON L M
S

The origin of a hybrid text is to be found in the domain of contact of various cultural
C NA

texts, languages, art forms and genres. The formation of hybrid genres in contemporary
Latvian literature represents the synthesis of “high” and “low” cultures into the new
EN IO

forms of literature acceptable for both mass and elite readership.


S E
R AT

Keywords: Hybridization, hybridity, hybrid text, hybrid genre, contemporary Latvian


FE N

literature, minimas
N R
O E
C T

INTRODUCTION
C IN

The origin of a hybrid text is to be found in the domain of contact of various cultural
FI 3rd

texts, languages, art forms and genres. The comprehension of a hybrid entity based on
“developing new anti-monolythic models of cultural exchange and growth” [1] allows
perceiving it as the example of doubleness that brings together antithetical categories of
coalescence (fusion) and antagonism [2]. Thus hybridity implies simultaneously “an
TI

operation of division and operation of coalescence, logic of elimination and logic of


N

creativity” [3]. Having formed an ‘in-between’ space characterized by the blend of polar
IE

evaluations through disruptiveness and productivity [4], it brings to cultural


SC

standardization, “flattening of differences”, “equalization of cultures” [5], on the one


hand, and heterogeneity – on the other.
The universal designation emphasizing the synthesis of at least two components has
provoked a multiplicity of terms (“hybrid text”, “double text”, “multiple text”,
“hyphenated text”, “shared text”, “glocal text”) with specifically nuanced connotations
to denote the in-betweenness of a modern text.

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3rd International Multidisciplinary Scientific Conference on Social Sciences & Arts SGEM 2016

Genetically, in literature there are four types of text distinguished: lyric, prose, drama,
and lyric-epic. Stereotypically, those texts that do not correspond and thus do not belong
to any of the above-mentioned types are considered to be nonfiction or journalism.
There is also the so-called genre of distinguished, which is located on the border
between the major types of literature, and to which such texts as travelogues,
documentary poetry, scientific or journalistic essays, literary cookbooks and the like are

TS
attributed.

AR
Research on genre constellation is related to the necessity to separate such concepts as
“simple” and “complex” genres. When classifying genres into simple and complex, M.

D
Bakhtin argues that simple or primary genres are added in direct verbal communication

ES Y
AN
and make part of complex secondary genres such as novels, drama, all kinds of

C R
N A
research, journalistic genres, etc., which occur in more complex and relatively more

IE LIN
developed and better organized cultural communication (mostly written). This
terminology can also be used in another sense. We can describe a simple genre as a

6 SC IP
“pure” kind of genre. It is a form of text organization that may be attributed to one of

1 L C
the existing genres only due to its specific essential, functional, structural and stylistic
0 IA IS
features. “Simple” does not mean that a text is “simple” in its structure and content, or
that it is meant for fulfilling only one specific function. “Simple” genre is “pure”,
2 C ID
“undiluted” genre, which is easily distinguished from many texts in discourse and
M O LT

identified as a specific genre. The complex genre can be called the multicast that is
U

composed of elements of two or more different genres harmoniously combining in the


G ON L M

text and creating a unified speech space. Such as integral unit of speech from different
S

points of view can be attributed to two or more varieties of genres. [6]


C NA

THE DESCRIPTION OF FIELD RESEARCH AND RESULTS


EN IO
S E

Hybridization – new genres and text forms – appear as a result of the following
R AT

processes: “(i) the mutual modification of the traditional narrative forms; (ii) the overlap
FE N

of traditional genres with certain unprecedented forms of innovative aesthetics and


N R

philosophy; (iii) the generation of innovative genres and their designations” [7]
O E
C T

Under the influence of the highlighted processes, the newly created genres become
C IN

hybrid genres, for instance, prose poetry, travel essays, trash rock novels long-titled
poems, minimas, etc. They often develop as combinations of fiction and journalism.
FI 3rd

Considering nonfiction, the understanding of which borders with the understanding of a


hybrid genre, the attractiveness of the so-called “fourth genre” is often emphasized by
indicating a part of this genre’s attractiveness lies in its “[..] openness to creative forms
as well as to creative content, its invitation to experiment and push at boundaries
TI

between genres, and its ability to draw on an unlimited range of literary techniques.” [8]
N
IE

The interaction between the writer and the genre in which the writer works affects the
result of the work. Writers working with other forms of nonfiction – criticism,
SC

journalism, research or technical and professional literature – are inclined to separate


themselves from work and to consider the work as a means of achieving the goal: they
want to explain, report, inform or suggest. “For them the text they produce is a vehicle,
a container or package, to transport information and ideas to someone else, the intended
readers. Some people have referred to these forms as transactional writing. Writers of
other literary forms such as poetry, fiction, and drama tend to put themselves in the
work and to view the work as an end in itself; they want to reflect, explore, speculate,

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Section Education and Educational Research

imagine, and discover, and the text they create is a structure, an anchored shape like a
sculpture or a monument or a building, to which interested readers are drawn. The result
is often called poetic or creative writing .. Writers of creative nonfiction by definition
share the qualities of both groups of writers, and the work they create reflects varying
measures of both kinds of writing. While reading a hybrid text it is possible to feel that
the text is “literary” work of documentary literature, rather than a form characteristic of

TS
journalism, science or criticism.

AR
“Many creative nonfiction writers whose works are found in this book joined this
conversation from the direction of their writing in other literary genres. Experienced

D
poets or fictionists, they came to the fourth genre by way of personal essays and

ES Y
AN
memoirs, nonfiction forms compatible with the desire for lyric and narrative expression,

C R
N A
the desire to give voice to memory and meditation and acts of emotional and intellectual

IE LIN
discovery. They came to it not only because of a need to write nonfiction but also
because of a desire for creative expression. Similarly, creative nonfiction is also written

6 SC IP
by critics, journalists, and scholars who approach their writing in the way that essayists
and memoirists do – that is, by inhabiting the work and by approaching it from a literary

1 L C
0 IA IS
perspective more than (or as much as) from a critical, reportorial, or scholarly
perspective. “ [9]
2 C ID
M O LT

Nowadays elite literature cannot exist without mass literature and vice versa. For
the socially stratified society, contemporary literature and journalism increasingly often
U

offer a unified text that is to be read at a number of levels embodying the idea of
G ON L M

respecting the communication of various subcultures within the evolution of the latest
S

literature. Many today’s men of letters embody in their works the themes that are
C NA

evaluated particularly by mass readership. Even typical elite authors can no longer
EN IO

isolate themselves from average readers’ taste and aesthetic needs. Modern writers
S E

skilfully manipulate the selection of popular themes: filling in the “white spots” in
R AT

history, gastronomy, fashion, tourism and travelling, gender or generational relations,


FE N

etc. They are represented by means of the syntheses of sophisticated and simple lexical
N R

expression, of significant philosophical aesthetic ideas and mundane issues.


O E

Contemporary authors can simultaneously be the authors of entertaining fiction


C T

recognized by the general public, as well as move along the path of search for new
C IN

expression. The goal of such a strategy is the integration or introduction of mass


FI 3rd

readership to the standards of “high” literature, expanding the readership.


The development of hybrid genres in modern Latvian literature is closely related
to the synthesis of mass and elite cultures resulting in new forms acceptable for both
confrontational parties. There are many original hybrid genres introduced in
TI

contemporary Latvian literature. This may be the introduction of structurally new forms
N

that intrigue the reader, a text may be supplemented with audio-visual materials, but in
IE

fact these are just a means to attract attention to the book, for example, the genre
SC

designation “trash rock micro-novel” of Vilis Lācītis’ book “Garais ceļš uz


Hantimansijsku: sviestroka mikroromāns” (“The Long Way to Khanty-Mansiysk, the
printed version of which is supplemented with the compact disc containing musical
compositions.
Hybrid texts and hybrid genres appear in the latest Latvian literature as a result
of the influence of various literary strategies:

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3rd International Multidisciplinary Scientific Conference on Social Sciences & Arts SGEM 2016

1) The traditional forms are made to contain innovative, avant-garde,


provocative content that does not comply with the traditional designation of
the genre declared;
Original forms are developed from derivatives and transformations of travel
descriptions and diary genre. For instance, Liana Langa’s book of travel essays “Es
varēju nesteigties” (“I Could Take My Time”, 2008) is not a travelogue in the

TS
traditional sense. In fact, it is a narration of different impressions embedded in the

AR
writer’s memory from previous journeys travel and to some extent are the keywords of
the cultures experienced.

D
ES Y
The said strategy of hybrid text development also refers to culinary or gastronomical

AN
C R
texts created by professional writers or journalists, for example, Gundega Repše’s

N A
“Writers’ Cookery Book " (Rakstnieku pavārgrāmata, 2012), Nora Ikstena’s “The

IE LIN
Joyful Supper” (Dzīvespriecīgais vakarēdiens, 2012), Sandra Kalniete’s “Gingerbread.
Sweet-Porridge. Tiramisu” (Prjaņiks. Debesmanna. Tiramisū, 2012) and other books

6 SC IP
employing the same strategy. “To get closer to a mass reader, professional and

1 L C
recognized writers focus on culinary themes, cookery books and descriptions of recipes
0 IA IS
as a convenient instrument of a narrative or a form of a literary work, so that by themes
2 C ID
appealing to a mass reader and a narrative seemingly easy perceptible for a reader they
M O LT

could integrate the reader into the process of reading and evaluation of books. In the
result, a hybridized literary phenomenon emerges, a hybrid genre – culinary texts as the
U

use of “lower” or pop culture texts to stimulate the communication with readers by
G ON L M

integrating in culinary texts intellectuality, knowledge about culture and society, and
S

important philosophical findings. This segment makes the value of culinary texts
C NA

important for a reader as well – for an intellectual or “higher” culture.” [10]


EN IO

2) The introduction of new, original genres in terms of designation and content.


S E
R AT

In the latest Latvian literature this strategy of genre development is


conceptually implemented by the poet and journalist Aivars Eipurs.
FE N

The first Aivars Eipur’s innovation in Latvian literature is the genre of short prose
N R

designated “minima”. The author defines the genre as a combination of mundane and
O E

creative expression: “I created minima as a literary genre, because such designations as


C T
C IN

reflection, miniature and maxim were appropriate only for some cases. Minimas depict
everyday life, not the idea but rather events and imagination are dominating. Here I
FI 3rd

show the public an accidental portrait of my heart” [11].


A. Eipurs draws parallels between the genre of minima introduced by himself and
Laroshfuko’s statements concerning maxims.
TI

In A. Eipurs’ texts, experiments with content and form are equally important. He claims
that “the lives of prose-writers and poets are very different, primarily, in inspiration.
N

Poetic inspiration is rooted in love but the rest – both what has been read and
IE

experienced in life – is only supplementary. In prose, however, experience is decisive.”


SC

[12]
Eipurs has published two books of minimas. The first – “Minimas jeb vienā istabā ar
Antonu Vēbernu” (“Minimas or in a Room with Anton Webern,” 2008); the second –
“Minimas jeb Zemestrīce zābakā” (“Minimas or Earthquake in a Boot,” 2013).
The main settings in the minimas are Latvian cities: Jelgava (where the writer lives),
Riga (where the writer works), various cities around the world, as the writer travels a

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Section Education and Educational Research

lot; for instance, in the second collection of minimas – “Minimas or Earthquake in a


Boot” – it is Italy which by means of the boot metaphor is encoded in the title. The
author visited Italy as a tourist and there he experienced the third earthquake in his life.
Although there are no specific dates and times indicated, the text can be perceived as an
original, though chronologically chaotic diary, in which the author willingly shares with
the reader his memories, observations, the most unusual adventures and fantasies. The

TS
narrator reveals such traits of his personality that even his closest people might be
unaware of. The author tells the reader about himself and other people. There are also

AR
many other colourful and memorable characters, as well as countless allusions and
reminiscences of the community celebrities and topical events observable.

D
ES Y
AN
Minima is a hybrid genre that corresponds to the expeditious 21st century in terms of its

C R
N A
compact form, the combination of the high and the low in the content of texts. The

IE LIN
themes of minimas are patriotic, intelligent, ironic, mundane, and pungent. Minimas
include a range of intellectual and everyday culture signs of various eras, the author

6 SC IP
considers the motifs of globalization, technocracy, and surrogate life.

1 L C
An important theme of the minimas is the contraposition of popular and elite cultures
0 IA IS
thus pointing at the deep gap between them. One of the examples is the minima about a
2 C ID
musician who finds himself in a comic situation, because, though positioning himself as
M O LT

an artist, he is not aware of the differences in standards of conduct while being at the
opera or a rock concert.
U
G ON L M

“At the Annual Music Awards ceremony at the Opera House there also sang a
handsome young man. I do not remember the title and the lyrics of the song, but the
S
C NA

refrain contained the words: “should I reveal it to you, should you reveal it to me…”. I
was watching the ceremony on TV, cameras then were focused on the hall or the stage
EN IO

curtains, therefore I got stunned when in the middle of the song there suddenly came a
S E
R AT

question”
FE N

“Where are your hands, dear friends? – It later turned out that the question was
N R

pronounced by the young singer. But he shouldn’t have done that, because nobody claps
O E

hands over head for nothing at the Opera House”. [13]


C T
C IN

The other hybrid genre initiated by Aivars Eipurs is the “long-titled poems”. The cycle
FI 3rd

entitled like this is included in his poetry collection “Sakvojāžs” (“The Suitcase”, 2012).
In “long-titled poems” the positions of the text and the title of a poem are exchanged
thus demonstrating how significant and semantically voluminous are the titles, which
the readers often pay no attention to and more and more writers conceptually refuse
TI

from. Each “long-titled poem” is as a short and unexpected echo of the title that marks
N

the territory of associative motifs in which that echo might arise.


IE
SC

The genre of “long-titled poems” is continued in the book “Parādības” (“Phenomena”,


2016). They abound in the use of features of anecdotes and comic techniques, which is
achieved by making the most essential part of the text being the title rather than the
poem itself. Since it is believed that a title of a poem should concisely include the main
motif or idea, it can be stated that Aivars Eipurs successfully resists the usual,
traditional reading of poetry. He focuses on the lexically expanded content of the poem
and makes marginal the concise title of the poem expressed in a few words. It is a witty

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3rd International Multidisciplinary Scientific Conference on Social Sciences & Arts SGEM 2016

form, but, as indicated by critics, it is difficult to focus attention on that if there is no


exciting content offered. [14]
All four Aivars Eipur’s books of experimental hybrid literature considered have been
published in a small number of copies with the state’s financial support in one of the
two leading publishing houses of intellectual fiction in Latvia – “Dienas Grāmata”. The
books have received not only increased critics’ interest, but also stigmatization. The

TS
criticism refers to the merging of features of the “high” and the “low” or mundane life

AR
and culture signs. The critics hold that this technique lowers the intelligence level of the
texts and are experiments with the genre made merely for the sake of experimenting,

D
bearing no new philosophical ideas about the time, people, or a contemporary

ES Y
AN
individual.

C R
N A
3) The latest Latvian literature authors are looking also for other strategies of

IE LIN
introducing new genres.
Andra Manfelde in her travelogue “Ceļojums uz mēnesi. Visbija – Ventspils – Visbija”

6 SC IP
(“Journey to the Moon. Visby – Ventspils – Visby”, 2011) offers a new genre of poetry,

1 L C
namely, the genre of “documentary poetry”. Documentary poetry complements the
0 IA IS
traditional journalistic narrative of the travelogue with images of metaphorical
2 C ID
association and highlights the poetically emotional layer in the book.
M O LT

It is observed that writers are aware of the fact that the text produced can hardly be
U

attributed to any of the hitherto defined traditional genres. It goes beyond the usual
G ON L M

territories of the genre. The iconic Latvian writer, poet, and dissident Vizma Belševica,
S

when writing her childhood memory book – the trilogy “Bille” (1995 – 1999), is aware
C NA

that it is neither autobiographical, nor documentary, nor memoir literature, because the
EN IO

greatest emphasis is placed on the search for the means of poetic depiction of childhood
S E

memories and psychological experiences, although the central character of the text is
R AT

the author herself. The author has provided no specification of the genre of this “ego-
FE N

text”. She names her text a “book” and leaves the discussion concerning the belonging
N R

of the book to any of the genres open for readers and critics.
O E
C T
C IN

CONCLUSION
FI 3rd

Hybridization or mixing is a form of communication that makes up the communicative


situation involving a communication partner. Under the influence of the general process
of globalization, various national cultural phenomena, including literature, affect each
other, change and transform into new forms. Cultural globalization, following the
TI

economic globalization, creates more and more examples of hybridization rather than
N

simple cultural homogenization. All cultures are hybrids, but the extent and the speed of
IE

hybridization differ in different places and at different times.


SC

The latest Latvian literature presents various strategies applied in text hybridization. The
most vivid ones are the inclusion of innovative, avant-garde or provocative content into
a traditional form, the non-correspondence of the genre declared by a writer to the
designation of the genre. A significant example is “culinary literature”. Cookery books
written by professional contemporary Latvian writers, in fact, do not comply with the
themes of cookbooks; they are poetic journalistic essays about interesting personalities.

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Section Education and Educational Research

Hybrid texts are the results of the introduction of hitherto non-existent genres in respect
of title and content. The most noteworthy examples are Aivars Eipurs’ “minimas” and
“long-titled poems”. Minima is a hybrid genre that corresponds to the expeditious 21st
century in respect of its compact form, the combination of the high and the low in the
content of texts. Aivars Eipurs’ “long-titled poem” features the change of the position of
quantity of a provocative title and the content expansion, offering the reader long titles

TS
and very short poems that are sometimes expressed in a few words. Aivars Eipurs
derives new genres from the previously existing ones and fills them with the content

AR
that balances on the border between fiction and journalism, the elite and the mass
literature.

D
ES Y
AN
In the latest Latvian literature, authors are searching also for other strategies of

C R
N A
introducing new genres: the traditional forms are made to contain innovative, avant-

IE LIN
garde or provocative content that does not comply with the genre designation declared
(travel essays), a hybrid genre is formed by combining seemingly incompatible genres

6 SC IP
(documentary poetry) without providing any genre indication for the text published, and

1 L C
the like.
0 IA IS
2 C ID
REFERENCES
M O LT
U

[1] The Post-Colonial Reader. Ashcroft B., Gareth G., Tiffin H. (eds.), London,
G ON L M

Routledge, 1995, p. 183.


S

[2] Young, R. C. J., Colonial Desire: Hybridity in Theory, Culture and Race, New York:
C NA

Routledge,1995, p. 22.
EN IO

[3] Gutleben, Christian, Hybridity as Oxymoron: An Interpretation of the Dual Nature


S E
R AT

of Neo-Victorian Fiction, Hybridity: Forms and Figures in Literature and the Visual
Arts, Guignery V., Pesso-Miquel C., Specq F. (eds.), Newcastle upon Tyne, Cambridge
FE N

Scholars Publishing, 2011, p. 60.


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O E

[4] Bhabha H. K., The Location of Culture, London and New York, Routledge, 1994, p.
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112.
C IN

[5] Hutnyk, J., Hybridity, Ethnic and Racial Studies, vol. 28, issue 1 (January), p. 79 –
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102, 2005.
[6] Bicharova, Mariya. Genre Constellation in Media Discourse. 2nd International
Multidisciplinary Scientific Conference on Social Sciences&Arts SGEM 2015.
Conference Proceedings. Book 3. Anthropology, Archaeology, History and Philosophy.
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Albena: SGEM, 2015, p. 69-70.


N
IE

[7] Burima, M., Kasparenoka, E., Oļehnoviča, I., Rinkeviča, R., Valtere, I., Socio-
SC

Cultural Discourse of Hybrid Texts: the Case of Latvian Literature, Arts, Performing
Arts, Architecture and Design, Conference Proceedings Volume I: History of Arts,
Contemporary Arts, Performing and Visual Arts, SGEM 2016: 3rd International
Multidisciplinary Scientific Conference on Social Sciences and Arts, Sofia, SGEM,
2016. p. 59-66.

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3rd International Multidisciplinary Scientific Conference on Social Sciences & Arts SGEM 2016

[8] Root, R. L., Steinberg, M., Creative Nonfiction, the Fourth Genre, The Fourth
Genre. Contemporary Writers of/on Creative Nonfiction, compiled by Robert L., Root,
Jr., Steinberg, M.], 3rd ed., New York, Pearson Longman, 2005, p. xxvi.
[9] Root, R. L., Steinberg, M., Creative Nonfiction, the Fourth Genre, The Fourth
Genre. Contemporary Writers of/on Creative Nonfiction, compiled by Robert L., Root,
Jr., Steinberg, M.], 3rd ed., New York, Pearson Longman, 2005, xxix.

TS
[10] Burima, M, Representation of Postmodernism and Hybridization in Contemporary

AR
Gastronomic Texts: the Latvian Case, 2nd International Multidisciplinary Scientific
Conference on Social Sciences&Arts SGEM 2015, Conference Proceedings, Book 3.

D
ES Y
Anthropology, Archaeology, History and Philosophy, Albena, SGEM, 2015, p. 99.

AN
C R
[11] Eipurs, A., Minimas jeb zemestrīce zābakā, Rīga, Dienasgrāmata, 2013, p. 4

N A
IE LIN
(cover).
[12] Eipurs, A., Es arī Raini sūtītu ratā, 2.05.2013.,

6 SC IP
http://www.satori.lv/raksts/5626/Es_ari_Raini_sutitu_rata (accessed 10.07.2016.)

1 L C
0 IA IS
[13] Eipurs, A., Minimas jeb zemestrīce zābakā, Rīga, Dienasgrāmata, 2013, p. 15.
2 C ID
[14] Ķirķis, R., Kad dzeja vairs neuzbudina. Par Eduarda Aivara dzejas krājumu
M O LT

“Parādības”. 1.07.2016.,
U

http://www.satori.lv/raksts/11474/Raimonds_Kirkis (accessed 10.07.2016.)


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