About Nature’s… Nature's Essence laid its foundation stone in 1998

as an illustrious Facial Massage Cream manufacturer, exporter and supplier.

Serving the domain of Beauty and Skin Care Products since our inception,
we are globally acknowledged players of Oil-Based Soaps and customized
products for Facecare, Bodycare and Haircare. Achieving immense
milestones in this field of expertize, we have stepped into manufacturing.

Nature’s Essence born out of a modest budget and inspired thought was
created to crave a niche amongst the beauty jungle. With the incredible and
firm spirit, Nature’s Essence has stood the test of time and grown at the
speed of nautical miles, throwing caution to the winds and to the endearing
competition.

Samara Capital, a private equity fund focused on midmarket buyouts, has

acquired the majority stake in Nature's Essence.

Nature’s Essence Private Limited (NEPL), which along with its group entities
makes and markets a range of skin-care products under the eponymous
brand. Its face-care products are sold in more than 200,000 retail outlets and
40,000 salons.

NAME OF THE COMPANY : Nature's Essence Pvt. Ltd.

JOB TITLE : Brand Manager

REPORTIG TO : Marketing Head
LOCATION : Gurgaon
ROLE SUMMARY : This role would bear the end to end responsibility of the
‘Brand’ in this role and be the custodian of brand.
Expected to develop marketing strategies, which lead to
marketing plans. Build long and short-term growth plans to
deliver growth targets as per the roadmap.

http://www.naturesmagicworld.com
ROLE SPECIFICATIONS
­ Develop market strategies to gain share/develop category and achieve top and
bottom line targets for the brand
­ Design effective and innovative integrated marketing campaigns across mediums
like TV, Digital, Mobile & Print
­ Monitor and execute on ground activations that forms vital part of category
development.
­ Work with media team to explore various innovative and cost-effective
communication platforms including digital, to plan effective media strategy
­ Liaison with trade marketing teams to conceptualize multi local plans to increase
the brands salience and footprint
­ Develop, execute and monitor business plan for new product development.
­ Monitor competition on various aspects such as new offering, pricing, consumer
offer, ATL & BTL activities and course correct our strategy, if required
­ Works with agency partners to ensure business/consumer understanding are in
putted in a timely manner and effective manner

EDUCATION & EXPERIENCE:

5+ years of experience across sales and marketing should have done Good ATL work in
TVC, Digital, Radio, Media etc.

SKILLS REQUIRED:
 Innovation mind set and agile thinking to leverage on the new age technologies
 Manage projects seamlessly which are dependent on cross functions delivery
through collaboration
 Result oriented with strong analytical mind-set
 Execution excellence with end to end ownership
 High level of energy and a can-do attitude

http://www.naturesmagicworld.com