Professional Documents
Culture Documents
Know your audience. The first thing you need to do to be able to persuade people is to know
exactly which of them you're talking to. ...
Appeal to their emotions. Knowing your target audience allows you to look at your content from
their point of view. ...
Be credible. ...
Be original. ...
Polish your writing skills.
Storytelling is really a catch-all technique—you can and should use it in combination with any
and all of the previous nine strategies. But the reason why storytelling works so well lies at the
heart of what persuasion really is.
Creative Confidence
Persuasion is an umbrella term of influence. Persuasion can attempt to influence a person's beliefs,
attitudes, intentions, motivations, or behaviors. Wikipedia