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Organization Structure

The Coca-Cola Company currently employs approximately 63000 employees.

Customer Talks about Coca-Cola

1. An openness to new cultures and senses.

2. A love for local products, services and people who support our neighborhoods and
communities.

3. A revival in folk traditions and rituals—from food and beverage to music, art and
spirituality.

4. A passion for singular and unique experiences that express our identity.

5. An increased interest in managing the food and beverages that enter our bodies.

6. A burning desire to be hyper-productive, especially in how we shop and navigate


across retail and communication channels.

7. A yearning to match productivity with more leisure and moments of pleasure, and
even indulgence.

8. An expectation to engage with brands through new experiences and conversations.

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