OPERATIONS MANAGEMENT

Gokuldham Society: A case study on transportation planning

Group No. 5
Ananya Singh
Darla Deny Sai Abhishek
Mohit Jain
Rajulapati Deepthi Shree
Shubham Sangwan

Assignment

Question 1: What baffled Mr. Pulkit Mathur, the Chairman of Gokuldham

Society?
Answer 1: Gokuldham society was located at a large distance from the main
city, the residents were deprived of the basic amenities. So, they started their
own transport facility by pooling their money. But the due to certain
operational inefficiencies, the society was incurring high costs for its transport
facilities. Pulkit Mathur studied the data and realized that the expenses on
shuttle bus services constituted a major portion of the total transportation
cost. Also, he noted that on several occasions, the shuttle buses did not run on
full capacity resulting in high operational costs. So, he wanted to decide the
optimal way of designing the transportation setup for the society.
Question 2: What alternatives will you propose to resolve the problem faced
by Mr. Mathur?

Answer 2: The following alternatives can be considered to resolve the problem

faced by Mr. Mathur:

1. To change the schedule of the shuttle service

2. To deploy cars and Force traveller instead of shuttle bus, whenever
prudent, so as to cut down the fuel costs
3. To give more weightage to average number of passengers as a
quantitative parameter in decision making.
4. To give more weightage to maximum number of passengers as a
quantitative parameter in decision making