ABES, MEDEAH FAYE V.

ABPS – 2B
SOCIAL MEDIA PRACTICES – 106

Activity 1. Social Media Use Profile

Instructions: Interview at least (3) friends or classmates and (2) family members about their social media use.
Fill out the table below.

Names Most Commonly Used Purpose Average Time of

Social Media Platform Use
To share thoughts and
Trisha Joy Abes Twitter feelings and to socialize. 3-7 hours

To give easy access

Angelica Navarro Youtube to deliberations and 2-4 hours
information
regarding topics I am
interested in.
Entertainment purposes.
Jaye Hunas Facebook 3-5 hours

Communication to
Patricia Anne Amog Facebook messenger relatives and friends. 7-9 hours

Jolina Credo Facebook Online selling and trade. 7-10 hours

What interesting information did you find out from your profiling activity? Now you have an idea on the most
commonly used social media platforms among your friends and family members. After completing the table
above, present you finding and make a relevant interpretation.

I found out that the common purpose of using social media platforms is to communicate, inform, express and
socialize. Social media indeed plays a big role in life of almost all the individuals and group of people around the
globe. It gives us all easy access to whatever informations available. Without social media platforms, I don’t think
we would reach this state of civilization.

Activity 2. Expanding Your Knowledge

Extend your understanding by identifying the purpose of social media in different sectors in the society.
Research and write one specific purpose and use of social media by each group of users. On the last
column, enumerate the effects/impacts of social media. Simplify your answer.

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 Group of Users Specific Purpose/Use Effects/Impacts of Social
Media
A. Use by organizations
1. government Government agencies are increasingly using Connected with the
offices social media to engage with citizens, share constituents and cater their
information and deliver services more needs more accessible.
quickly and effectively than ever before.
2. business Social platforms help you connect with your
customers and increase awareness about your
brand. With more than three billion people Business would more likely
around the world using social media every boost their lead and sales.
month, it’s no passing trend.
Simply put, public attention
3. mining Considering ways to leverage mobile
spans are diminishing and
communications and social media in an effort
mining companies that want
to foster two-way dialogues with investors,
to tell their side of the story
industry analysts, community organizations,
will need to do so a lot more
media and the public at large.
succinctly.
4. politics Connect directly to politicians and campaign
managers and engage in political activities in Use to inform and mobilize
new ways. citizen users in new ways.
5. hiring in a As recruitment agencies compete for top
company talent, it has become increasingly necessary
to use social media in talent acquisition. Increase job visibility and
6. school Tutors and students can be connected to each allows to target vacancies
other and can make good use of these more.
platforms for the benefit of their learning and
teaching. Flexible learning.
7. police/law By offering new opportunities for
enforcement and surveillance, risk communication, and Enhance knowledge on
investigations impression management, emergent contemporary directions in
technologies augment the police's control of social control, organizational
their public visibility and that of the social communication, inequality,
world. and collective action.
8. court cases Courts today are more than willing to
admit social media content as a form of
evidence both for and against you. More open to evidences for a
fair and balance judgement.
9. church Offer a free, easy way to promote church
events and strengthen your community
Strengthens further faith of
outside of Sunday services.
the believers.
10. medicine and To gather feedbacks, datas for prescriptions.
science
Prescripting online made
convinient to the ones who’s
sick and in need.

3. Scavenger Hunt. Identify one social media page for each social media platforms and analyze its content. Do
your work on a legal size paper.

 FACEBOOK PAGE – TOUGH MUDDER

Tough Mudder is a brand with community at its core and this is something that it exudes on its
Facebook page with humourous and sharable content. Like Complex it uses the sidebar to give its
followers the option to engage with on its other social channels as well – giving it a microsite feel.

TWITTER PAGE – RAPPLER

This page is a Social News Network. Uncompromised journalism that inspires smart conversations and
thirst for change.

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 INSTAGRAM – COLZ TRAVEL
This page shares budget friendly tours.

YouTube – ALUX
Alux a world-wide recognized Authority when it comes to ranking the most expensive things in the
World and frequently referenced in publications such as Forbes,USAToday, Wikipedia and many more
as the Go-To resource in terms of luxury content.

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