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Dear Sir/ Madam,

Influence of price on consumer behaviour towards purchasing of clothes.

Questionnaire,
Q1. How do you prefer to shop/browse for the majority of your clothing?

 In store
 Online

Q2. Type of store which you prefer most……

 Every day low price


 Offer clothes at reasonable market rate
 Odd pricing
 High price
Q3. When do you purchase more?

 During offer or discounts


 Festival seasons
 On regular basis
 Weekends
 Other occasions
Q4. Price is not a factor while buying the clothes.

 Agree
 Disagree
 Neutral
 Strongly agree
 Strongly disagree
Q5. To what extent pricing strategies impacts on your buying behaviour?

 High
 Low

Q6. Do you think higher price of the clothes indicates the better quality?

 Yes
 No
Q7. Your perceptions about pricing strategies…..

 High price = higher quality, brand image, prestige


 Low price = lower quality, less prestige
Q8. Have you ever been disappointed after buying clothes at higher price?

 Always
 Sometimes
 Never
Q9. How often you would like to purchase the clothes?

 I am likely to shop during promotional campaigns


 I am likely to shop after frequently review of pricing
 If pricing rise I am like to buy in smaller quantity
 I will only buy the products that have a price discount
 I am always willing to purchase more, when there is a frequent offers
Q10. Which option is more important to you?

 Low cost shipping


 Fast shipping
Q11. Do you prefer brands that have low prices?

 Yes
 No
 Sometimes
Q12. Purchase possibility when you see price tag…..

 More than 30%


 More than 50%
 More than 75%
 Above 75%
Q13. How do you select the clothes?

 Based on quality
 Reasonable price
 Lesser price
 Based on brands

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