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    Katy Anderson is an experienced social media assistant and digital marketer with a demonstrated history of managing social media accounts, conducting SEO analysis, and writing copy for various organizations. She has assisted in managing social media for Barrett Honors College, Living Word Bible Church, and Digital Audiences Lab at Arizona State University, growing followers on platforms like Facebook, Twitter, Instagram, and Snapchat. Additionally, she has freelanced as a writer for East Valley Tribune, pitching and publishing local news stories online. Currently, she is studying journalism and mass communication with a minor in digital audiences at Arizona State University.

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    Katy Anderson is an experienced social media assistant and digital marketer with a demonstrated history of managing social media accounts, conducting SEO analysis, and writing copy for various organizations. She has assisted in managing social media for Barrett Honors College, Living Word Bible Church, and Digital Audiences Lab at Arizona State University, growing followers on platforms like Facebook, Twitter, Instagram, and Snapchat. Additionally, she has freelanced as a writer for East Valley Tribune, pitching and publishing local news stories online. Currently, she is studying journalism and mass communication with a minor in digital audiences at Arizona State University.

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    © All Rights Reserved
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    19 views1 page

    Katy Anderson Resume

    Uploaded by

    api-390847105
    Katy Anderson is an experienced social media assistant and digital marketer with a demonstrated history of managing social media accounts, conducting SEO analysis, and writing copy for various organizations. She has assisted in managing social media for Barrett Honors College, Living Word Bible Church, and Digital Audiences Lab at Arizona State University, growing followers on platforms like Facebook, Twitter, Instagram, and Snapchat. Additionally, she has freelanced as a writer for East Valley Tribune, pitching and publishing local news stories online. Currently, she is studying journalism and mass communication with a minor in digital audiences at Arizona State University.

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    Katy Anderson

    katynanderson999@gmail.com | 480.399.7747

    PERSONAL PROFILE
    Experienced Social Media Assistant with a demonstrated history of working with copywriting, Search Engine
    Optimization, and digital marketing.

    WORK HISTORY
    Social Media Assistant
    BARRETT, THE HONORS COLLEGE | 2018 TO PRESENT
    • Assisted management of Barrett social media on Facebook, Twitter, Instagram, and Snapchat.
    • Conducted live coverage of events, with online audiences of up to 900 viewers.
    • Grew Instagram following by 250 users from July 2019 to September 2019 through organic posting.

    Digital Marketing Specialist


    DIGITAL AUDIENCES LAB | ARIZONA STATE UNIVERSITY
    AUGUST 2019 TO DECEMBER 2019
    • Grew AZPBS Facebook page following by 590 users from August 2019 to September 2019 through
    Facebook ad campaigns.
    • Performed SEO analysis of clients and improved click-through-rates.
    • Constructed monthly report analysis for clients.

    Social Media Assistant and Copywriter


    LIVING WORD BIBLE CHURCH | 2017 TO PRESENT
    • Assisted management of Living Word social media on Facebook, Twitter, and Instagram.
    • Remodeled Instagram page and increased following by 300 users from June 2019 to September 2019.
    • Wrote copy and designed online content for event marketing, and saw attendance of over 1400 individuals
    for event in August 2019.

    Freelance Writer
    EAST VALLEY TRIBUNE | 2018 TO 2019
    • Pitched and wrote stories on Arizona local news, events, and communities for print and online publication.
    • Held position for Top Story in October 2018 on East Valley Tribune online publication

    ACADEMIC BACKGROUND SKILLS AND CERTIFICATIONS


    Arizona State University • Adobe Photoshop, Premiere, Spark
    WALTER CRONKITE SCHOOL OF JOURNALISM • Copywriting
    AND MASS COMMUNICATION & BARRETT, • Event Marketing and Branding
    THE HONORS COLLEGE • Search Engine Optimization
    Bachelor's Degree in Journalism and Mass • Facebook Business Manager and Hootsuite
    Communication with Minor in Digital Audiences • Google Ads Search Certification (Exp. Oct. 2020)
    (Expected Graduation May 2021) • Google Ads Fundamentals Certification (Exp.
    Sep. 2020)

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