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 When Darewro was going to launch in Quetta city, at that time which other businesses were in

direct competition with Darewro (both in Quetta and in Peshawar city, right at the time of
launching in Quetta)
 What were/are your marketing techniques that you found supper effective in building strong
customer relationship?
 was there any difference of marketing techniques that made you realize that you need
separate marketing tools for both cities (that you felt like one method was effective in Quetta
city and other one was good for Peshawar only)
 if yes, please tell us about that tool and results
 what is the average number of deliveries provided per day?
 What is the average number of deliveries provided per month?
 Kindly share the professional background of each partner, like whether they directly started
working at Darewro after completing their studies or they had any other business related or
job related experience before joining Darewro
o Ubaid:
o Tahir:
o Zahid:
o Ali:
o wajid:
 can you please add some rough figures in the following tables?

Expenses related to the number of order delivers per


month
particulars Amount in PKRS
Delivery cost (includes fuel
for vehicle till the customer
receives the order)
Advertisement expenses
Promotional expenses
Electricity expenses
Other
Total

amount invested initially in startup ( in Peshawar initial investment)


particulars Amount in PKRS
Information technology infrastructure
Installation cost of software
Other plant and machinery or
equipment
Building or office (rent per month)
Other miscellaneous assets
i.e. Bikes for riders
Total

Routine expenses for the regular month


particulars Amount in PKRS
Administrative cost (salary of each
employee)
Office supplies
Electricity
Miscellaneous expenses i.e. repair and
maintenance cost
Total

 As there are 100 employees currently serving in Darewro so what are their job descriptions
and salary package

designation Number of employees Salary per month in PKRS

Capital structure
source Amount in PKRS
Equity
Debt (bank loan)
Total

 sir as per keeping the information confidential, we have changed your business name and
partner’s name, and the other financial record is secured with us, we will make a rough draft
of it for our case study, you must not get worry about it.
(PS. If you want to suggest any fake name for your business so please do share it with us)
Thank you so much sir for your precious time and efforts.

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