1.

Name of Course : Microeconomics

Course Code : GT00703
2. Synopsis :
This course is intended to introduce students to concepts and the discipline of microeconomics that will enable them to understand and analyze structure and
performance of the market economy. The five key principles of economics – the principle of opportunity cost, the marginal principle, the principle of diminishing
returns, the principle of voluntary exchange, and the real-nominal principle - are addressed and applied repeatedly in different circumstances. The course starts with
providing a foundation for more detailed study of individual decision-making and markets. After a brief introduction, the course proceeds with a closer look at supply
and demand, including elasticity, government intervention in the market and consumer choice. Following this, the course explores the production and costs, setting the
stage for an examination of alternative market structures, including the extremes of perfect competition and monopoly, as well as the middle ground of monopolistic
competition and oligopoly. These market structures will focus on its fundamental theories and its application.
3. Name(s) of academic staff : Nur Shahirah Azman (NS) (shahirah@ums.edu.my) / Noor Zainab Tunggal (NZ) (nurzainab@ums.edu.my)

4.
Semester and Year offered : Semester 1 Year 1
5. 3
Credit Value :

6. n/a
Prerequisite/co-requisite: (if any)

7. Course Learning Outcomes (CLO) : At the end of the course the students will be able to:
CLO1 Identify basic microeconomic theories and concepts thus enable students to give examples of the theories and concepts learned (PLO1, C1)
CLO2 Be able to identify and explain microeconomic analysis of contemporary problems and policies (PLO3, C3)
Make use of the theories and concepts learned in various scenarios related to business and finance/banking sector by using appropriate digital technology to deliver
CLO3 the ideas effectively (PLO7, C4)
8. Mapping of the Course Learning Outcomes to the Programme Learning Outcomes, Teaching Methods and Assessment :

Programme Learning Outcomes (PLO)

Leadership, Ethics and
Course Learning Outcomes Knowledge and Interpersonal Communication Entrepreneuri Teaching
understanding
Cognitive skills Practical skills
skills skills
Digital skills Numeracy skills autonomy and Personal skills
al skills
professionalism Assessment
(CLO) responsibility . Methods
PLO1 PLO2 PLO3 PLO4 PLO5 PLO6 PLO7 PLO8 PLO9 PLO10 PLO11 PLO12
Mid-term
Examination/
Interactive
CLO 1 √ Lectures
Homework/
Individual
Assignment
1. Microeconomics Group
Assignment/
Written
Interactive
Assignment/
CLO 2 √ Lectures/
Interactive
Case Study
Homework/
Individual
Assignment
Interactive Infographic/
CLO 3 √ Lectures/ Video
Case Study Presentation

Indicate the relevancy between the CLO and PLO by ticking “/“ the appropriate relevant box.
(This description must be read together with Standards 2.1.2 , 2.2.1 and 2.2.2 in Area 2 - pages 16 & 18)
9. Transferable Skills (if applicable) 1 Analytical thinking (through a problem-solving questions).
(Skills learned in the course of study which can be useful and utilized in other settings) 2 Decision making skill (through a group assignment/hands on training program).
3
4
5
10. Distribution of Student Learning Time (SLT)

Teaching and Learning Activities

Guided Learning (F2F)
Guided
Learning Independent
Course Content Outline CLO* SLT
(NF2F) Learning
L T P O eg: (NF2F)
e-Learning

The scope and method of economics, economic problem: scarcity and choice. (NS) 1,2,3 6 2 8
Theory of demand, supply, market equilibrium and its applications. (NS) 1,2,3 12 2 14
Concept of elasticity. (NS) 1,2,3 7 2 9
Household behaviour and consumer choice. (NS) 1,2,3 7 6 13
Uncertainty and asymmetric information. (NS) 1,2,3 5 5 10
Theory of cost and production. (NZ) 1,2,3 10 6 16
Theory of firm and types of market structures. (NZ) 1,2,3 20 12 32
0
0
0
Total 102

Percentage
Continuous Assessment F2F NF2F SLT
(%)
1. 1 Microeconomics
Take Home Mid-Term Examination (NS) 30 4.0 4
2 Group Project (NZ) 40 7.0 7
3 Quiz 1 (NS); Quiz 2 (NZ) 10 3.0 3
4 Individual Assignment 1 (NS); Individual Assignment 2 (NZ) 20 4.0 4
5 0
6 0
7 0
Total 18

Percentage
Final Assessment F2F NF2F SLT
(%)
1 Final Examination 0 0.00 0
2 0
3 0
4 0
5 0
Total 0

GRAND TOTAL SLT 120.00

**Please tick (√) if this course is Latihan Industri/ Clinical Placement/ Practicum/ WBL using 2-weeks, 1 credit formula
L = Lecture, T = Tutorial, P= Practical, O= Others, F2F=Face to Face, NF2F=Non Face to Face 3

*Indicate the CLO based on the CLO’s numbering in Item 8.

11 Identify special requirement to deliver the course
12 References (include required and further readings, and should be the most current)
The main reference:
1. McConnell, C., Brue S., Flynn, S. (2021). Microeconomics, 22nd Edition, McGraw Hill (e-book)
Supporting references:
1. Parkin, M. (2014). Microeconomics, 11th Edition, Pearson.
2. Case, K. E., Fair, R. C., Oster, S. C. (2017). Principles of Microeconomics, 13th Edition,Pearson.

13 Other additional information : A reading list will be made available to the students on Smart3-UMS. The reading list will contain essential readings
available from library resources or online material. Students also encourage to access Smart3UMS frequently for latest
announcement.