Intentions to Become an Entrepreneur: Survey From University Students

of Karachi

Variables used in Research Paper:

Personal Attitude (PA)

Subjective Norm (SN)
Perceived behavioral control (PBC)
Entrepreneurial Intention (EI)

Model used in Research paper:

Ajzen theory.
 SPSS 17 was used to analyze the responses from research participants.
 The statistical techniques used were Descriptive analysis and Multiple Regression

Approach for this Research paper: Inductive approach and using Qualitative techniques to verify the hypothesis.

Summary:
The main aim of this research paper is to know among the people about their perception of starting the new ventures. Researcher
figured out the substantial role of individual intentions. But then, there has been a disagreement among the scholars in
comparisons of several personality and other variables. Ajzen. The previous theory of Ajzen focusses on individual attitudes.
Ajzen believes that there are three main variables that have a significant impact on entrepreneurial intentions are personal
attitude, subjective norms and perceived behavioral control. Personal Attitude main factor is role models that influence persons.
A recent work in this field has been done in USA and Turkey together and the scholars formed a strong opinion that individual
personality characteristics matters and impact the intentions when it is together with optimism and innovativeness. Subjective
Norm. This is the second construct of Ajzen theory and it indicates whether the individual takes a social pressure could be from
family, friends etc. to begin his business or not. Generally, students considered Entrepreneurship as the best option for their
career. According to Ajzen (1991) PBC refers to the perception of the individual related starting a new business. The research
work done in Spain by Linan (2008) continuously calls attention to PBC as main and sole determinant of predicting students
intentions Peng et al. (2012) reinforced the concept by saying that individual’s perception is crucial and is the basis of his
behavior. This research is based on survey conducted in the month of March 2016 from 14 different universities of Karachi. The
aim was to figure out which factors contribute most while a student take step to start his own business. Together with findings, it
reflects that students were extremely motivated and had a high intention to become entrepreneur. Specifically, Individual attitude
and Perceived behavioral control were the two main determinants highlighted by our research which has also supported by
number of studies. This paper systematically investigates the impact of three constructs namely personal attitude, subjective
norms and perceived Behavioral control on graduate and post graduate students of Karachi to determine their entrepreneurial
intentions.