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You’re torn between two options—one risky, the other is safe.

The risky option lures you to make a


quick online purchase. Even though you know it’s more than you can or should spend, time is running
out on the availability of the item. The site is telling you exactly how many are left. You're not sure
exactly whether it will fit into your wardrobe but because there are only two left, you figure you need to
hurry. Your heart is shouting a clear Yes, telling you how great you will look in it and how happy it will
make you. Shouting No just as loudly is your head, which instructs you to take a pass and save your
money.

Even more critical than online shopping decisions are those we make in relationships, as when you’re
drawn to someone who probably isn’t right for you but appeals nonetheless. You’re browsing through
dating-site profiles, or you’re at a party, when you’re instantly drawn to an attractive stranger. Unlike
buying a purse or a pair of pants, this decision can affect not just your wallet but your overall well-being.
Who knows? It might even affect the rest of your life—if this turns out to be the perfect someone for
you. Your heart, again, is clamoring for your attention, encouraging you to Go for it. Your head, though,
has a few more questions before giving you permission to plunge into this possibly good, possibly
disastrous new relationship.

Friends and family will likely tell you to “listen to your heart,” as it "knows what’s best for you.” Oprah
Winfrey, too, suggests you follow your emotional inclinations rather than those logic would suggest. But
is that really good advice? Think back on the times when you did follow your heart. How did it work out?
Maybe there were occasions when you threw caution to the wind and let your emotions take the wheel,
and all went well. But it’s likely there are at least as many times when your decision delivered the
opposite outcome.

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