Jake Guzman

jaketguzman@gmail.com | 702-592-4414 | Santa Clara, California | www.linkedin.com/in/jake-guzman-660ba9172

EDUCATION
B.S. in Business Administration, Marketing, May 2021
San Jose State University, San Jose, CA, GPA 3.5
Dean’s Scholar: 3 Semesters
Related Coursework: Consumer Behavior, Marketing Research, Marketing in New Ventures, Social Media Marketing

PROJECTS
SpartanSafe, SJSU, Fall 2019
 Collaborated in a team of five to create a value proposition and development a minimum viable product (MVP)
for an unfilled need of SJSU students.
 Pitched product to a group of local entrepreneurs using Microsoft PowerPoint and received an A- grade.
Social Media Behavior Project, SJSU, Spring 2020
 Utilized Facebook Ad Manager to create two separate advertisements.
 Designed and conducted a survey with over 50 respondents to measure the effects of the experimental stimuli.
 Analyzed the effects of the treatment condition and presented the findings upon request from professor.
Surplus Service, SJSU, Fall 2020
 Conducted initial research into the new electric battery recycling market and niche market competitors.
 Assisted with building initial business plan for new service.

RELATED EXPERIENCE
Golf Service Attendant, Spartan Shops, San Jose, California Sept. 2017- Present
 Assisted in overseeing the upkeep of the facility and day to day golf operations.
 Greeted guests in a friendly and professional manner and ensured they were properly introduced to the facility.
 Coordinated and performed specialized projects and other golf related programs.

SKILLS
Computer: Microsoft Word, PowerPoint and Excel

ACTIVITIES
Volunteer, Saint Lawrence the Martyr Parish