11 - Asm7 - M04 - L04 PDF

ASM7 Module 4: Creating Your
Brand Website with No Hosting,
Part One

In this lesson, you will start creating your own brand website that does
not require hosting, using a service called wix.com.
This Lesson Covers:
1. A Simple Yet Effective Brand Website
2. Building Your Website (Part One)
1. A Simple Yet Effective Brand Website
Creating a brand website without hosting is the easiest and most effective way to get
your brand website live. These services have come a long way in the past few years,
making them simpler and more user-friendly than ever.

We recommend using wix.com—they are a drag-and-drop website builder. You simply
drag the elements of a website that you want and drop them onto your template.

No html coding knowledge is required, so you can do this without having any prior
website-building experience.
Copyright © 2017 Amazing Selling Machine

Wix.com is free to start, and when it makes sense to do so, you can choose to upgrade
for $12 per month to add a whole range of extra features.

Try building this website on your own, at first. In a later lesson, we will show you how to
find someone to build a website for you, but it is always in your best interest to learn the
ins and outs of this business by doing it yourself first.

Also, it can be a lot of fun!
2. Building Your Website (Part One)
If you have not yet bought your own domain name, take the following steps to do so:

1. Go to www.namecheap.com
2. Enter the domain name that you want, then click the magnifying glass search
button.
3. Click the shopping basket icon next to the available domain to purchase it (the
price is listed next to the name).
4. Click “View Cart,” and on the next page make sure that “WhoisGuard” has been
enabled (this prevents anyone from knowing that you own the domain). Then,
click “Confirm Order.”
5. Enter your information to create an account with Namecheap (if you do not
already have one), then review your order and confirm that all of the information
is correct.
6. Click “Checkout with PayPal” (if you have it) or click “Select other payment
options,” then enter your payment information.


Now that you have your own domain name, you can create a website!

Take the following steps to set up your own brand website:

1. Go to www.wix.com and click “Start Here.”
2. Create a new account using your personal information, or sign in with either
Facebook or Google.
3. Hover your mouse cursor over your username at the top right of the page, then
select “Account Settings” from the drop-down menu.
4. Enter your brand name as your username, then click “Save Changes.” Enter your
password and click “Confirm” in the pop-up menu to confirm the change.
5. Click “Wix” at the top left corner of the page, click “Create Your Website,” then
select the type of website that you want to create (if you’re not sure, click
“Other”).
6. Click “Start with Wix Editor,” scroll down the next page to select a category from
the left sidebar (e.g. “Health & Wellness,” “Fashion & Beauty,” etc.), then click the
template that you like.
7. Alternately, click “See All Templates” in the left sidebar—pick a site with a layout
that you like, then change the pictures to match your brand.
8. Hover your cursor over any template that you like, to see how it will look on a
mobile device. Finally, click “Edit” on the template that you like.

Note: We have provided you with instructions below on how to edit your template.
However, Wix offers fantastic assistance, and we recommend visiting their support
page—click “Support” at the top right of the home page to reach it.


Now, it’s time to start editing your template. Take the following steps:

1. Your page may look something like this:

2. Double-click any element that you want to change—for example, the title of the
page. When the element is highlighted, enter the title that you want, instead:


3. Change the font size, alignment, the lettering (bold, italic), etc., using the pop-up
menu. When you are happy with the title, click somewhere else on the screen,
and your title will look exactly the way you want it to.
4. Double-click on any backgrounds or images that you want to change—that brings
up a box that looks like this:

5. Choose a replacement image from:
a. Your own computer
b. Your social media sites
c. Free images from Wix
d. Bigstock images (these you have to pay for)
6. Select an image, then click “Apply.”
7. Remember, double-click any element of the page that you want to change, then
customize the template to match your own brand and product.

8. Click any element that you don’t want on your page (for example, an opt-in form),
and press “delete” on your keyboard to get rid of it.

The look of your website is extremely important, but people will want to know more
about your brand. Take these steps to add that important information to your page:

1. Double-click “About,” to edit the information that tells people about who you are!
2. Double-click any element of the “About” page to change it. Use the existing text
to help guide your own writing, if you’re feeling stuck. Alternately, use the text
that you provided for your Facebook brand page.

At this point, you have made a lot of changes to your page, and are probably interested
in seeing what it looks like.

Simply click “Preview” at the top right of the page to see what your page will look like to
visitors.

What if you make a mistake?

Take these steps if you accidentally erase something or add something that you don’t
want to keep:

1. Find the “back arrow” at the top right of the page. It looks like this:


2. Click the “back arrow” to undo your last action.
3. Note: After you click “Save,” you will not be able to undo your previous action
using the “back arrow.”

Your page also contains a footer, which you personalize by taking the following steps:

1. Click the Facebook icon, click “Set Social Links,” click the Facebook icon in the
pop-up menu, which looks like this:

2. Click the link on the right of the box, enter the URL of your Facebook brand page,
then click “Done.”
3. Repeat these steps for each of your social sites. Click “Done” when you have
added all social links to your page.
4. Click on each link when you preview your page, and make sure that they all take
you to the correct page. Always test your links!
5. Note: You will create all of your social media links by the end of this module.
Come back to your wix.com template and update those links at that time.

6. Double-click the copyright date at the bottom of the page and update it to reflect
the year and your company (e.g. ©2017 Charter Kitchen).
7. Double-click the business address at the bottom of the page, and update it to
reflect your own (if you have one). Alternately, simply remove the address, and
update the contact email information.
8. Double-click the telephone numbers at the bottom of the page, and add your own.
9. Delete any sections of the footer that you are unhappy with, make sure you have
entered all of the necessary information, then click “Save” at the top of the page.

The layout of your page

When previewing your page, you may see some boxes that don’t seem to align. In these
cases, simply:

1. Click the box you want to move.
2. Click and hold the “down arrow” icon, then drag the box up or down to better
align it on the page.
3. Let go of your cursor when you are happy with the placement of the box.

Elements you don’t need (right now)

We recommend you delete some parts of your template for now, since you will learn
how to create better versions of these on your own, later in the course. These include:

● Opt-in form
● Mailing list button
● Personal images/information—this page is about your brand, not about you
● Community links (unless you already have a community for your brand)

Finishing up (for now)

You’ve put a lot of work into your brand website, and hopefully you’ve had some fun with
it to. Now, take the following steps to finish up:

1. Click “Preview” and scroll through your page, making sure it contains:
a. Working links to your social accounts
b. Space for brand-new, interesting content
c. Contact information
d. Background information about your company (when it was founded, your
primary products, why you are passionate about these products, etc.)
e. Your brand name, highly visible at the top of the page
f. Links to your blog (if you have one)
g. Eye-catching images that reflect your brand and products
2. Double and triple-check all links to make sure they send people to the right page.
3. Click “Save” at the top right of the page, update the site URL in the pop-up menu,
then click “Done.”
4. Now, your site is saved but not published!

There is more work to be done, but for now, take a moment to congratulate
yourself—you’ve made huge strides, and are well on your way to completing your very
own brand website!

Make sure that you have saved the version of the website that you are happy with, then
head over to the next lesson, where you will add content to your site, and will also
connect it to your domain name.


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