Quality Street

Names and slogans used:

“made for sharing”
“what a delicious dilemma!”
I could only find 2 as their slogans is not prominent as other food brands
although it has been around for 20 years.

History of the quality streets:

It was made by Mackintosh of Yorkshire which was founded in the town in
1890 by John and his wife; Violet Mackintosh, their son, Harold Mackintosh,
developed Quality streets in the 1930s to create “affordable, brightly coloured
assortment of chocolate sweets”. The first box went on sale for two shilling
what is £1 in 1980 which is around 3-4 pounds in current time

Designs for the quality street:

The design for Quality streets has a colourful, posh, shiny constant pristine
look to its wrappers and tin that you say it’s for children or posh rich people

Their target audience:

By its name and look it seems to be an older and richer audience, but its price
says otherwise as its all cheap despite the design and how big the company is

Products related to quality street:

Matchsticks and intrigue are two other products made by quality street,
matchsticks being the more popular one.

Main Rivals are celebrations, roses and heroes.