Objective:

1. To connect health industry with food industry and represent them as a single unit to provide
transparent and high quality service in a single platform with a long term vision
2. To help the standard quality locally available food product to solve the problem of branding
issue in the market and provide transparency in the food market in terms of quality and price.
3. To provide transparency in the pharmaceutical area in terms of quality and price.
4. To solve the problem of getting daily healthy food with transparent cost with easy access.
5. To provide highly sophisticated direct online medium or interface where doctor and patient can
interact in a certain level mainly targeted for distance places and to save people from high
commission broker.

Present scenario:

1. In fiscal year 2019/20, Nepal spent Rs243 billion importing food .

2. An unintended border battle erupted when Nepal attempted to test pesticide residues in
foods imported from India due to public health concerns.[july,2019]
3. Nepalese food market lack transparency in quality and price for both seller and buyer .
4. Government implementation of strategies are rare.

Some insight:
It implies that one percent rise in food inflation will push 100 thousand additional people into
overall poverty and 180 thousand additional people into food poverty[2011][ The Impact of
Food Inflation on Poverty in Nepal]

Business Model:

As a viable business:

Revenue Model:

As a social enterprise: