How to Schedule Tweets to Save Time and Engage Your Audience 15.12.

2020, 20:39

How to Schedule Tweets to Save

Time and Engage Your Followers
Find out how to schedule tweets one-at-a-time or in
bulk so you can save time and focus on creating
great content instead.
Find out how to schedule tweets one-at-a-time or in bulk so you can save
time and focus on creating great content instead.

Scheduling your tweets is a game changer.

You can give your audience a consistent stream of content without having
to manually send tweets at odd hours of the day (or night).

Scheduling is a perfect complement to your social media calendar where

you’re creating tweets days or weeks in advance.

Also, it can help you avoid missing a post on a particularly hectic work
day.

Because let’s be honest: When there are fires to be put out, clients to be
emailed, and yet another “follow-up meeting” from Joe the product
manager, you’re not going to have time to come up with and post all those
tweets.

That’s why we want to help you take your planning a step further by
scheduling your Twitter posts in advance.

Bonus: Download the free 30-day plan to grow your Twitter following fast,
a daily workbook that will help you establish a Twitter marketing routine
and track your growth, so you can show your boss real results after one
month.

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How to schedule tweets on Twitter

The best way to schedule tweets on Twitter is to use their tweet composer
tool. Go to ads.twitter.com to access it.

1. Click the New Tweet button at the top right of the tweets manager
within the creatives tab.

2. When the tweet box pops up, craft your tweet—include any image,
location tag, card, or hot takes you want.

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3. Select if you want the tweet to be Promoted-only. If selected, the

tweet will only go towards a Promoted Tweet campaign—and not
organically to your followers.

4. Select the dropdown arrow next to the Tweet button and choose
Schedule.

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5. You can choose to Tweet to post immediately, or select Schedule or

Save Draft if you want to edit your post later. With the Schedule, you’ll be
asked to select a publishing date and time (up to one year in advance).

6. Select the date you want to publish. Then click Schedule.

Congrats! You just scheduled your first tweet.

But that’s not the only way you can schedule a tweet…

How to schedule tweets on Hootsuite

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How to Post With Hootsuite Using the Composer (OLD VERSION)

Scheduling tweets on Hootsuite lets you get more granular with your
scheduling options.

With Hootsuite you get more ways to draft, schedule, and review your
scheduled tweets from one dashboard. You can also schedule bulk tweets
in one fell swoop.

How to schedule tweets on Hootsuite:

1. Sign up for Hootsuite.

2. From your dashboard, create your tweet by clicking on the New Post
icon.

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3. Then fill out the text for your tweet. Be sure to include any photos,
videos, or adorable puppy gifs.

4. Click on Schedule for later at the bottom and choose the date and
time you’d like your tweet to be sent. Note: If you
upgrade to a paid plan, you can use Hootsuite’s handy autoschedule
tool. It takes the pain out of deciding what time to post—it just does it
for you!

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5. Click Schedule in the bottom right corner.

And that’s it! You can now see your scheduled posts in the Publisher tab
on the left.

Easy, huh? What will you do with all that time you just saved?

Oh, who are you kidding? Look at more puppy gifs of course.

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How to schedule multiple tweets at once

How to Schedule Messages in Bulk Using Hootsuite (Old)

Bulk scheduling can be a great plan if you’re an organized social media

guru with a spreadsheet full of tweets ready to go! Build anticipation
about an upcoming event or launch, or just get your month’s tweets
uploaded in advance (in less time than it would take to upload them
individually).

The Hootsuite Bulk Composer is available to professional, team, business,

and enterprise plans. It lets you import and schedule up to 350 tweets at
one time from a handy .csv file.

How to schedule multiple tweets at once:

1. Start by going to your launch dashboard on Hootsuite. On the left

side, click on Publisher.

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2. From the Publisher menu, select Bulk Composer on the left side.

3. In the Bulk Composer menu, click on Download example under

“How to prepare your messages.” This downloads a sample .cvs file
showing you exactly how to set up your file to bulk schedule.

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4. Open the file in a program that uses .csv (Google Sheets, Excel, etc.).

5. Copy the file to create a new version of it for your bulk tweets.
6. Fill it out in the correct format (more on that here).
7. Once you’ve filled out the .cvs file with your posts, go back to
Publisher and click on Bulk Composer.

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8. Click on Select File to Upload and upload your file. Choose the
social account you want to upload it to.

9. Along with the date format you used.

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10. Click on Review Messages. You’ll have the chance to go through

each post for any errors.

11. Once you finish your edits, click Schedule All Messages and you’re
done! You can now
view your messages in the Planner section.

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For an even more comprehensive look at this, be sure to read our article
on how to bulk schedule social media posts.

How to auto schedule tweets

Hootsuite’s auto schedule tool allows you to post messages to multiple
networks automatically. Our algorithm figures out the best times to post
for you based on:

Your customized AutoSchedule settings (posts per day, time period,

and days applicable)
The content you’ve already scheduled for the selected social network
High engagement time periods for the social network generally (not
specific to your own or your audience’s habits)

How to auto schedule tweets:

1. Go to your post Composer on Hootsuite. Then click Schedule for

later.
2. Toggle AutoSchedule to on. Then click Done and Schedule.
3. To disable it, simply toggle the AutoSchedule button to off.

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NOTE: Hootsuite’s auto autoschedule tool is currently only available to

paid plans. Luckily, you can test it out for free today.

How to edit scheduled tweets

Want to edit your posts before they go live? Add media, edit copy, or add
a location to your scheduled tweets from the Hootsuite dashboard.

There are two ways to see your scheduled posts. If you want a calendar
view:

1. Select Publisher from the dashboard.

2. Select the Content tab.
3. Select Scheduled on the left side.
4. Hover your mouse over the message or video, and then click Edit.
5. Modify the message, and then click Save Changes.

NOTE: When a message is edited from a Scheduled Stream for a specific

social network, only the message being published to that social network
will be changed.

Edits to scheduled content must be completed at least 5 minutes before

the initial scheduled time and date. Posts that contain video must be
edited 15 minutes before the scheduled time and date.

If you want to view scheduled posts within all your streams, simply scroll
to the stream titled Scheduled and then scroll down to see all your
scheduled tweets in chronological order.

Tips for scheduling tweets

Location matters

Is your audience global or local? Keep time zones and engagement habits
in mind when you’re scheduling posts. For example, if you’re based in the
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U.S. but have a large amount of followers in Japan, you might need to
schedule tweets at both 10 a.m. and 10 p.m. EST to reach both audiences.

Know your audience

Are they busy workers who only check Twitter during their evening
commute? Do they like to kill time scrolling their feed during brunch on
weekends? Use what you know to inform your scheduling decisions. If you
want help sorting out your audience, check out our guide to creating
audience personas.

Pay attention to Twitter analytics

When you are well-tuned to your users’ patterns of engagement, you’ll

already have great insights about post timing and content that will yield
the best engagement. Learn more about the numbers (and what they
mean) from our Twitter analytics guide.

Schedule tweets at the most optimal times to increase

engagement

Tweet properly and you’ll see your engagement numbers grow. We’ve
done a lot of the hard number crunching for you and found that the
optimal time to post to Twitter is 3 p.m. Monday-Friday. Read more
Hootsuite picks for the best social posting times.

Know when to pause your tweets

Just because tweets are scheduled doesn’t mean you shouldn’t pay
attention to them. If there’s a newsworthy event, you’ll want to pause or
delete scheduled tweets to avoid any social faux pas. You don’t want to be
posting about relaxing on the beach the same morning a hurricane blows
in!

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Remember: before you start scheduling all your tweets, you’ll want to
create an effective Twitter marketing plan. We can help with tried and true
Twitter tips, tactics, and strategies.

Use Hootsuite to schedule tweets, monitor relevant conversations,

and engage your followers—all from the same dashboard that you
use to manage your other social media profiles. Try it free today.

Get Started

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