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Quality street

Slogan: “What a delicious dilemma!” which was acquired by nestle

Quality street was invented in the year 1936,

Quality street has different types of chocolates like


Orange Chocolate Crunch: Little pieces of crystallized orange
in chocolate. Strawberry Delight Chocolate filled with strawberry
cream. Orange Crème Dark chocolate covering a white, orange
flavoured interior. The green triangle: This is a hazelnut noisette, and it is
distinctive as it is the only triangular one. They are packed in brightly
coloured boxes with different types of chocolates in the same box.
The target audience is mostly pointing to working class families, in the
1930s only the wealthy people can afford them.

Related products to quality street are:


Roses celebration

the rivals of quality street are Mondelez, mars, Kraft foods, Danone,
match sticks, and Heinz.

TV advert idea: using a drawn background, quality street sweets are


tipped out of the box with the camera inspecting them looking at the
different type’s sweets.

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