Career Pivot

Planner
2021
TAKE CONTROL OF YOUR CAREER TODAY!

Abstract
Plan your career goals, optimize your LinkedIn profile, and plan job interviews
so you can be as prepared as possible

Trisha Chapman
impressiveCV
CONTENTS
Introduction ______________________________________________________________2
Part 1 – Creating Career Clarity _______________________________________________2
BUILD YOUR CONFIDENCE DRAWER __________________________________________5
MINDSET _______________________________________________________________5
Part 2 – Getting Clear of your Vision and Goals __________________________________11
SETTING UP YOUR STRATEGY ______________________________________________17
SWOT Analysis _________________________________________________________17
12 Months Planner_______________________________________________________21
Personal Branding _______________________________________________________31
LinkedIn ______________________________________________________________32
Intreview Preparation ____________________________________________________33
IDENTIFY YOUR TRANSFERABLE SKILLS______________________________________35
USING THE C.A.R.L AND STAR METHOD TO PLAN YOUR CAREER STORIES ___________38
QUESTIONS TO ASK IN AN INTERVIEW ______________________________________41
NEGOTIATION __________________________________________________________43
DAILY HABIT TRACKER ___________________________________________________43
What’s Next _____________________________________________________________45
INTRODUCTION
The sections in this workbook are designed to help you plan your career goals, optimize
your LinkedIn profile, and plan job interviews so you can be as prepared as possible. It's not
enough to just research the company website; you need to understand how to sell yourself.

This guide is to help you get crystal clear on your needs, dreams and desires and by
following the steps in this guide, I promise that you will gain much more clarity that will
result in more confidence and courage.

Through-out this e-book, I will coach you on how to get clear about your career dreams,
help you set up a strategy and career goals and how to reach them, plan out your daily
tasks and activities that are aligned with your goals. You will learn how to build confidence
through action, because it’s when you have done the inner work, that you can translate it
into actionable steps, that will pivot you forward.

This is why this e-book loaded with actionable steps, tricks and tips on how you can do the
inner work helping you to reflect it when you build your personal brand, and you’ll be able
to describe it properly on your LinkedIn Profile.

During my career, I have always been most successful when I have been intentional
throughout the whole career-design process. That is why I’m going to let you in on
everything I know about the entire process.

You will find everything you need to know about the process after you have done most of
the practical work.

I will take you through planning your interviews so you can take control of the entire
process.

But before you start looking forward, there are a few steps you need to take, to clear out
the ghosts of careers past. In this e-book, you’ll start with a process of looking back, in
order to get ahead.

Let's get started

PART 1 – CREATING CAREER CLARITY

The exercises and questions in this e-book are designed to teach you how to move forward,
towards a more fulfilling life and career. It'll help you boost your confidence, courage and
help you get crystal clear on the steps you need to take to reach the goals you have set for
yourself.

You will be able to use strategies, to correct limiting beliefs, that may be pulling you off
course and holding you back from realizing your goals and dreams. Working on yourself is
never easy but you’ll discover the strengths and weaknesses you never knew you had!

This time of year is an excellent time to reflect on your career and where it’s going. Take a
glance back over the past 12 months to see what you have accomplished, but also which
mistakes you have made.
We do not reflect on our careers nearly enough and therefore we don’t reap the benefits of
glancing back on the past 12 months. We tend to rush, which can result in losing out on
many valuable lessons and successes.

By reflecting on your career mistakes, bad habits but also your many successes, big and
small, you can transform them into powerful learning moments.

This will help you to gain clarity and make space to set new career goals. Learning to reflect
on your successes, and mistakes is a good skill to have, because it allows you to clean out
the clutter and keep the achievements front and center. That will leave you feeling more
energetic, have more clarity and emotional strength for rocking your career in 2021!

During the holiday season, people talk about New Year’s resolutions, some love them,
others hates them. It doesn’t matter how you feel about New Year’s resolutions or
intentional goal setting. One thing is certain, If you haven't reframed your mistakes and
taken your successes to heart, you will not move forward with confidence and clarity.

This process is the one I use myself (and with my clients) to get clear on my year, to see if
the goals I set for myself were achieved and what I learned from them.

I use this process to get rid of negativity and confusion, so that I can leave room for a
positive and intentional new beginning and I'm sure if you follow this, you too will kick some
serious career butt going forward!

Success in life comes from moving on, accepting change and looking
forward to what makes you stronger and more complete. Looking
back can help you leap forward.

Set a timer for 5 minutes and write down everything you accomplished in 2019. Look back
at your year

What has gone well in our career?

 Which experience did you have, that you are proud of?

Which mistakes did you make in your job, in the past year?

What have you learned from them?

What would you like to have happen in the year to come?

Taking an honest look at the mistakes we have made, and things we have done which we’re
not proud of, allows us to unravel the embarrassment, shame, anger or guilt we feel about
a certain situation. These emotions are not helpful and do not allow us to see the lessons we
need to learn.

When we distance ourselves from those negative emotions, we see more clearly and are
able to flesh out what the experience have shown us.

What things should you leave in 2019 that is not serving you? It can be negative self-talk,
bad experiences, hurt, anger, shame or people etc.

Write down every single success and mistake, and remember to add all the small things too.
They will help you with your confidence because we often tend to forget our small victories
and successes!

To organize my thoughts and to get as much detail as possible in the answers, I use mind
mapping. When putting pen to paper, you become creative and allow yourself to reflect and
discover all the gold you have forgotten over the last 12 months.

BUILD YOUR CONFIDENCE DRAWER

A confidence drawer is a file, envelope, jar or a notebook, whatever you want to use, you
then store all your successes and achievements you encounter. You write out every success
you experience in a document or a post-it that helps you to build confidence, and when you
feel low on courage or confidence, you open your confidence drawer and read the evidence
to feel more confident. It works like a charm... Just try it.

MINDSET

When you put pen to paper, you train your brain to learn better, it forces you to slow down,
and it acts as a stress and anxiety reliever, it allows you to focus on the job at hand. Writing
by hand, functions as a mindful experience and fully engages your brain.

We spend so much of our time using smart technology to help us stay organised and
productive, that we often forget what old-school pen to paper action really do for us. By
slowing down, you allow yourself to become present at the moment, become more creative
and become more aware of what kind of career you want and can have.

Believe me, doing this will show you a different picture than the one you have in your mind.
You will suddenly see your year in a different light. This backtracking activity will help you
learn from mistakes, take successes to heart and help you build career confidence.

Train your brain

Getting stuck and feeling overwhelmed happens to us all once in a while. To minimise the
feeling of overwhelm and getting stuck, you can implement a few daily habits to help you
when shit hits the fan!

It’s important to remember to take a step back and recalibrate. Find 3 small, achievable
actions you can take to keep you moving forward towards personal and professional
success.
 Remind yourself of your WHY: Why am I working towards this goal?

What results will I get?

How does it feel when I think about achieving it successfully?

We all need a tribe of supporters in our lives and careers. I invite you to identify your
supporters here and write the details out on why they are so supportive and what they need
to do to hold you accountable and support you.

What is a Limiting Belief?

A limiting belief, is a mental block in your mind, which limits your ability to achieve the
goals you set for yourself. We will never fully rid ourselves of limiting beliefs but we can
bring awareness to them and begin to reframe them into supporting beliefs.

A limiting belief is an intangible barrier that stops you from having the success you want
and deserve. It may be something you do out of habit without thinking, a limiting belief can
sound like this: “I can’t be/do/have that because…”
Like many of us, you may have acquired some very unhelpful, unsupportive beliefs over the
years, especially around how deserving, (or not) you feel about money, career success,
about your health and weight, and maybe even about relationships.

Where do Limiting beliefs come from?

Many of our beliefs, stem from our childhood- what we repeatedly heard, saw or
experienced as children.

Our belief system comes from several different sources, such as Parents/ Caregivers,
Teachers, Culture, religion, geographic influences, society etc.

Often we run these patterns unconsciously and have no idea why we seem to have our own
“let me fuck that up Button” which we press with great force just as we start to be
successful at something.

Do you have one of those? I had one for years and still do at times. The only difference is
that I have learned how to question it and reframe it.

We very often run the same patterns in our own lives as our parents did. We can find
ourselves unconsciously sabotaging ourselves just at the point of success or even pushing
money and success away. This then shows up in fears, where we freeze and fail to take
action or try something new or take control of our dreams.

What Fears do you have?

Take five minutes to think of any fears that you might have.

Fears can be anything from:

1. Fear of Failure
2. Fear of people laughing at us
3. Fear of not being good enough
4. Fear of not being loved
5. Fear of Rejection
6. Fear of what "they" will say about us
7. Fear of Success
8. Fear of being authentic and showing who we really are in case others do not like
or accept us

If you have a dream or a desire to be, have or do something, then you already have
everything you need within you to achieve that dream.

You already have all the skills, talents and abilities that you need to make this dream come
alive, but maybe you need to reframe some beliefs or maybe you need to acquire a new
skill so you can really shine.

The most important skill you can build is the skill of continuous learning.
Yes, some people hold themselves back and hold limiting beliefs that they are not good
enough, but saying yes to opportunity and developing a powerful belief that you can do
anything you set your mind to, will help you throughout your entire life.

I want you to put pen to paper, and start reframing those limiting beliefs right now.

Come up with a list of your 5 most debilitating limiting beliefs?

1.

2.

3.

4.

5.

Self-awareness and reframing limiting beliefs

We create more of what we FOCUS on. If we focus on and how bad things are, we create
more of the same.

Bring daily awareness to:

• What you say

• How you frame it
• What others say

Stop and listen for the assumptions you’re making and challenge them.

Practice EVERY.DAMN.DAY

The subconscious mind influences your self-talk and it reveals your

beliefs, dreams, how and what you think.

Some people are inclined to have more of a negative inner dialogue - I’m one of them!
However, I have learned over the years, to identify where it comes from, what triggers me
and how I can change it.

If you want to be successful, you will have to learn how to get out of your own way and
transform your self-talk to support YOU.

It's not only going to make you happier, but it's good for your health. Learning how to
change your self-talk helps reduce stress and give you a higher life satisfaction amongst
many other benefits.
Identify your negative self-talk triggers!

What causes them? Pinpointing, when you experience negative self-talk, can make it easier
for you to navigate through it.

Identify where it comes from; generally, self-talk falls into four categories:

1. Personalising = blaming yourself for everything (Check! That’s me!)

2. Magnifying = Place your focus on all the negative and ignore the positive
3. “Catastrophising” = Expecting the worse and look away from logic and reason
4. Polarising = Sees the world in black and white, and good or bad, there is no
middle ground.

Check-in with your feelings, when you become aware of your self-talk. You can stop yourself
in the process and evaluate, what happened, to trigger this, and how you can turn it
around.

Learn to listen to your inner dialogue, remember you have the power of choice. Call BS
when you hear your inner voice tell you “you can’t”. Identify your limiting belief by asking
yourself: Where do they come from?

Reframing your limiting beliefs with supporting ones.

Now write one supporting belief countering each limiting belief, you wrote down before.

I want you to repeat these to yourself daily, out-loud, in the mirror. Any chance you get,
write them on a post-it and stick them all over the house. It’s time to reframe and live in
abundance.
 Tell yourself: “whatever it takes - I CAN do it”

1.

2.

3.

4.

5.
PART 2 – GETTING CLEAR OF YOUR VISION AND
GOALS

What are the biggest goals you want to reach in the next 12 months?
12 Month Goal Date

Key career changes you would like to implement?

What kind of support would you like to receive for your career this year?
What is the vision you have for your career i.e. the final destination or
achievement, as you see it today?

What achievements have you had in your career to date? (Don’t hold back; write all
your successes, big and small.)

What have been your greatest accomplishments?

What is the key outcome you would like to achieve in your career and why?
(Please do not hold back on this question.)
Describe your current role/job?

Do you have repeating patterns/habits in your life you would like to change?

What major transitions have you had in the past two years?
(i.e. a new relationship, a new job, a new role, a new residence, changes in children’s
stages of life, separation, divorce, the death of a loved one, the birth of a child, marriage
etc.)

How have you overcome challenges or difficulties in your life?

What have been some achievements other people have had, that you admire?

What in your life, career or personal, is not fitting in with who you are?

POTENTIAL AND POSSIBILITIES

What do you value most in life and in your career?

What do you always find time for?

What are your strengths and greatest attributes?

If you had all the money and resources you need, what would you be doing with
your life?

What would you like to contribute to the world?

Describe your life exactly the way you want it to be in 2 years from now. Use
500 words.
Please write this in the present tense.
(I Am...) use only positive phrases (I’m in a loving relationship instead of I’m not single).
Be very specific and don’t hold back.
SETTING UP YOUR STRATEGY

It's becoming more and more typical for companies to expect their employees to have an
entrepreneurial mind-set.

If that’s what it takes to be competitive, I would argue that you need to do a Personal
SWOT Analysis to understand your position in the market. Creating a career strategy and
doing a SWOT to reach specific goals is important because it allows you to:

Identify what you do uniquely well and remember that it’s not always what you do
best; it’s something you do better than anyone else, something that fills a niche in
your company or business.

Start noticing what you’re good at, what you get motivated by and identify what you
are interested in.

Analyse market and industry trends to identify opportunities and look for upcoming
conferences and networking events that can connect you to new opportunities.

Now you need to check if your goals can stand the test of time and if it’s viable.

Career choice, potential new career, skills required for a promotion, or quarterly self-
review. Whatever it is, you need to analyse it and you do that by doing a personal SWOT
analysis:

SWOT ANALYSIS

A personal SWOT analysis is a tool for documenting internal strengths (S) and weaknesses
(W) in your career, as well as external opportunities (O) and threats (T). You can use this
information in your planning to help achieve your goals.
 Strength doesn't come from what you can do, it comes from
overcoming the things you once thought you couldn't -Rikki Rogers

HELPFUL HARMFUL
STRENGTHS WEAKNESSES

INTERNAL FACTORS 1. 1.
Your strengths and
weaknesses. 2. 2.

3. 3.

4. 4.

5. 5.

6. 6.

EXTERNAL FACTORS OPPORTUNITIES THREATS

External things that may
impact you and your 1. 1.
choices.
2. 2.

3. 3.

4. 4.

5. 5.

6. 6.

Strengths:

• What strengths do you have, that others don’t? This could include skills, education,
or connections.
• What are you better at, than anyone else?
• What personal resources do you have access to?
• What do other people see as your strengths?
• Which achievements are you most proud of?
• What values do you believe in, that others fail to show?
• Are you part of a network no one else is involved in? What connections do you have
with powerful people?

Weaknesses:

• What work do you usually avoid because of a lack of confidence?

 • What do people think your weaknesses are?
• Are you happy with your education and skills training?
• Do you have any negative work habits?
• Which of your personality traits hold you back?

Opportunities:

• What new technology can assist you?

• Can you take advantage of the market in its present state?
• Do you have a network of strategic contacts to offer good advice or help you?
• Are any of your competitors failing to do something important? Can you take
advantage of it?
• Is there a need in your company which no one is filling?
• Could you create an opportunity by offering solutions to problems?

Threats:

• What hindrances do you currently face at work?

• Are any of your co-workers competing with you for projects or roles?
• Is your job changing?
• Can technological changes threaten your position?
• Could any of your weaknesses lead to threats?

Use this two-part guide to identify your overall goals, your supporting milestones.
Identifying the resources you have available, will help you achieve personal and professional
success.

Using this guide, you will work BACKWARDS starting at the goal, retracing your steps, to
where you are now.

You can use this plan for anything you want to achieve in your life, it works!

Don’t worry about the size of your goal, the bigger the better - it won’t stay big for long, I’ll
help you break it down into bite-size pieces in this guide.

Research shows that by writing down your goals you have a 42% higher chance of reaching
them, SO ladies now’s the time to make your goals come alive!

If you can’t decide what you want, you can’t plan for it. You need to
make a decision!
 Which viable goal do you want to tackle in the next 12 months?
12 Month Goal – Long Term Date

If there were no obstacles what would your goal look like?

I want you to write down everything you would do to reach your goal if you knew that you
wouldn’t be stopped by lack of money, fear of failure, self- doubt or lack of confidence and
whatever else in your life that can hold you back.

1.

2.

3.

4.

5.

6.
7.

8.

9.

10.

It is important to know the act of strengthening your strengths

which would enable to weaken your weaknesses and also lay the
foundation for availing the opportunities and negating the threats
that come your way - V Munsif

12 MONTHS PLANNER

Backwards Timeline

Goals, milestones, and consistent actions make a strategy

MILESTONE MILESTONE MILESTONE MILESTONE MILESTONE GOAL

Research & Strategy Where do I Bridging your Learning new CAREER

Planning design network, skill gaps skills SUCCESS
begins meet the
right people
 Monthly Milestone Deadline

12.

11.

10.

9.

8.

7.

6.

5.

4.

3.

2.

1.
 QUARTER 4
DECEMBER

MONTHLY GOAL DEADLINE

WEEKLY ACTION DATE

1.

2.

3.

4.

5.

NOVEMBER

MONTHLY GOAL DEADLINE

WEEKLY ACTION DATE

1.

2.

3.

4.

5.
 OCTOBER

MONTHLY GOAL DEADLINE

WEEKLY ACTION DATE

1.

2.

3.

4.

5.

NOTES
 QUARTER 3
SEPTEMBER

MONTHLY GOAL DEADLINE

WEEKLY ACTION DATE

1.

2.

3.

4.

5.

AUGUST

MONTHLY GOAL DEADLINE

WEEKLY ACTION DATE

1.

2.

3.

4.

5.
 JULY

MONTHLY GOAL DEADLINE

WEEKLY ACTION DATE

1.

2.

3.

4.

5.

NOTES
 QUARTER 2
JUNE

MONTHLY GOAL DEADLINE

WEEKLY ACTION DATE

1.

2.

3.

4.

5.

MAY

MONTHLY GOAL DEADLINE

WEEKLY ACTION DATE

1.

2.

3.

4.

5.
 APRIL

MONTHLY GOAL DEADLINE

WEEKLY ACTION DATE

1.

2.

3.

4.

5.

NOTES
 QUARTER 1
MARCH

MONTHLY GOAL DEADLINE

WEEKLY ACTION DATE

1.

2.

3.

4.

5.

FEBRUARY

MONTHLY GOAL DEADLINE

WEEKLY ACTION DATE

1.

2.

3.

4.

5.
 JANUARY

MONTHLY GOAL DEADLINE

WEEKLY ACTION DATE

1.

2.

3.

4.

5.

NOTES
The next step is to take your actions and copy them into your planner/calendar and allocate
yourself time-blocks to work toward your goal.

Quick tips to stick to a goal:

• Create a morning routine

• Journal to focus
• Time block in your calendar
• Set SMART goals
• Write down your goals
• No goal can be met without motivation.
• Know your weaknesses.
• Don’t do it alone.
• Reward yourself.
• Surround yourself with like-minded people.

Remember to celebrate small and big successes and know that the more you practice the
more you will feel a sense of accomplishment and grow from it.

PERSONAL BRANDING

“What do you want to be known for?”

This is the first question I ask my client when we start working together on their career
design.

I love the pause that comes afterward, because not many people ask themselves that
question.

The answer I receive most of the times sound like this: "ehm, I haven't really thought about
it.” Or it will be a list of good deeds about saving the world... This is GREAT, don’t get me
wrong. I’m all for saving the world; and I do my share to accomplish that, but we are
talking about your career so let’s steer the answer towards that.

Personal branding equals the skills and experiences you have, and becomes essential when
you are designing your career.

By becoming aware of what your brand looks like now, you can take control and design a
kick-ass personal brand, so you will be able to differentiate yourself and build trust with
potential employers.

It has become more and more popular for recruiters to use social media to screen their
candidates in the initial interview phase.

Did you know that 70% of companies use social media to screen their candidates?

The tips below will help you to effectively manage your personal brand, so you don't risk
losing out of a potential job... you really want.

Do a quick Google search on yourself. What comes up on the different social media
channels?
Ask yourself: Is the information consistent? Try to analyze the current narrative.

Be honest, transparent and authentic in your social media activities going forward.

Think about what you want potential employers to know about you and then remove any
posts (if you can) that does not support your career plans.

Your personal brand is your story, it’s who you are, where you come from, and it’s the steps
you have taken that made you into what you are today. You tell your story every day with
what you share on social media, what kind of person you are, which values you have and by
showing up and being visible, you build on your brand.

Creating a foundation of a strong personal brand is really important for anyone today; it’s
not exclusive to entrepreneurs and companies anymore.

Nine to fivers, have to work on their personal brands to get the jobs they are dreaming of.
They are not only representing themselves, they are representing their future employer too.

Identify your values and beliefs. Values are the things which are important to you,
characteristics and behaviors that drive and motivate you.

Identify what you want to be known for and get clear on skills and experiences so you can
leverage them as your brand foundation.

Be authentic - Design a killer resume and CV based on your values where you use your
authentic voice.

Never pretend to be something you’re not, it will always come back and haunt you, never
be afraid to show who you are and what you’re made of!

Be True. Be You!

LINKEDIN

I see so many unfinished and frankly, boring profiles on LinkedIn. If you are a LinkedIn Lazy
Lucy, it needs to stop!

You need to make LinkedIn work for you, not the other way around.

Here are a few tips you can implement in seconds.

TRY THIS:

Before starting your profile, you need to decide what type of role you are looking for and
build towards that.

Always include a LinkedIn headline with the job title you want, e.g. if you're going to be
considered for Customer Success Manager roles, have that title in your LinkedIn headline.

When writing your professional summary, be sure to answer the following questions:

Why are you different?

What value can you add to an organization?

Be consistent in your language from start to finish, use role-specific keywords, this will
make your profile more searchable for recruiters looking for candidates.

INTREVIEW PREPARATION

This will guide you to match up your current experience with a job description, identifying
your transferable skills, planning your interview, what questions to ask in an interview, and
when you land that job, you will know how to negotiate a winning salary too!

Aligning your experience with a job description

When looking for a new job, you want to be prepared for when recruiters reach out to you.
So let’s go through the different stages of your interview preparation:

First, you have to analyze the job description and align your experience with the job you are
interviewing for.

Start by writing out the areas you work in, for example: if you are in marketing and sales,
then you would write a separate section for Marketing and Sales and then list all the things
you have done under each area.

Go into as much detail as possible, this information is for you to get analytical about
everything you have done and how well you match the job description.

Ex Marketing:

Plan, organize and launch marketing and events for customers and external partners.

Sustained and retained the Microsoft Partner Program and training sales department to
utilize the program effectively.

Plan Sales and Marketing strategies using multiple channels to reach leads and convert
them into customers: Social Media, Direct marketing campaigns.
Area 1

Area 2
 Area 3

IDENTIFY YOUR TRANSFERABLE SKILLS

Transferable skills are qualities that can be transferred from one job to another. You likely
already possess many transferable skills employers want, like being organized or having
persuasive communication skills.

You can strengthen your skills and develop new ones that employers value across industries
and jobs.

Transferable skills can be:

• Communication
• Dependability
• Teamwork
• Organization
• Adaptability
• Leadership
• Being Tech-savvy
 My transferrable skills:
1.

2.

3.

4.

5.

6.

7.

8.

9.

10.

By writing out your day to day activities and the tasks you’re really good at, you grow more
confident, and confidence shows in interviews.

Current experience on a day to day task/ activity level:

What are you really good at?
1.

2.

3.

Projects you have successfully worked on and your role in the project:
1.

2.

3.
 Work I'm proud of:
Write a bulleted list of all the work you have done that you are proud of. This will serve as
a reminder of things and project you have forgotten or maybe not give yourself enough
credit for.
1.

2.

3.

4.

5.

6.

7.

8.

9.

10.

Below is an example of what I would list as an example:

• Building my business and growing it - Defined specific objectives for my company

which led to a 70% profit from year 2 -3
• Running and designing a Career Design Academy program.
• Volunteering in a Youth Leadership training in South Africa, for social justice and
equality.
• Spearheaded a new Inside sales team
• Founder of VrouwNow diversity project to promote diversity in leadership roles in
stock photos.
• Working as a board member and mentor for a global professional women’s network
helping women advance and work toward gender-balanced leadership.

What are your proudest moments of you career and why?

1.

2.
 3.

4.

5.

USING THE C.A.R.L AND STAR METHOD TO PLAN YOUR CAREER STORIES

The golden rule when you’re answering behavioral interview questions is to follow what’s
known as “CARL or STAR” Method. These two techniques, are methods to structure your
professional stories in a way that helps you sell yourself to a future employer.

Doing this will not only help you create your career stories, but these techniques will also
boost your confidence, allowing you to realize that you know more than you think, have
done valuable work, and are so much more capable, than you believe!

CARL:

Context: This is about describing a situation and setting the scene, of a relevant example
from your past. The key here is to choose an example that clearly demonstrates the quality
of skills the employer is asking about and looking for. You can often find those in the job
description.

Action: This is about explaining what action you took. Be really specific and outline your
steps and why you chose them.

Result: This is about detailing the outcome of your action. Offer specific facts relating to
the result. For instance, quote figures and statistics, or feedback from your manager, that
backs up your assertion.

Learning: Here, you identify what you have learned. Emphasize what you learned from
failing. This shows you have self-awareness and an ability to reflect on how to change.

STAR:

Situation: Describe the context of the job you did or challenge you faced at work.

Ex: Perhaps you were working on a group project, or you had a conflict with a co-worker.
This example can be drawn from work experience, a volunteer position, or any other
relevant event. Be as specific as possible.

Task: Next, describe your responsibility in that situation. Perhaps you had to help your
group complete a project within a tight deadline, resolve a conflict with a co-worker, or hit a
sales target.
Action: You then describe how you completed the task or how you met the challenge.
Focus on what you did, rather than what your team, boss, or co-worker did.

Result: Finally, explain the outcomes or results generated by the action taken. It may be
helpful to emphasize what you accomplished or what you learned.

Choose the examples you want to prepare from. If the recruiter has told you what
behavioral techniques they use, adjust accordingly to that.

Example 1

Example 2
Example 3

Example 4
QUESTIONS TO ASK IN AN INTERVIEW

When you plan your questions for your interview, you must remember that questions for
recruiters are somewhat different than for the hiring manager.

Below I have listed questions you can ask. But be aware these questions are both for
internal recruiters and external recruiters, so chose them based on the role you’re going for.

For recruiters:

1. Who does the role report to?

2. What 3 things are the key to success in the role?
3. How long has this job been vacant?
4. Is somebody currently still in this role?
5. Is the company also considering internal candidates?
6. How long do you expect the interview process and decision-making to take?
7. You said the salary is 'competitive.' (Competitive isn't a number, so ask for the
numeric range.)

NB: I would never initiate a conversation about salary, unless it’s the last stages and they
haven’t broached the subject yet!

8. Is the role exclusive to you as a recruiting firm?

9. Have you placed candidates with this company before?
10. How many other candidates are you presenting for this role?

For hiring managers and other interviewers:

1. What is your vision for the team/company right now?

2. Will you tell me a bit about the (INSERT SOMETHING ABOUT CURRENT EVENTS
YOU KNOW THEY MIGHT BE HOSTING)
3. What are your top 3 priorities for this role?
4. What is your leadership style?
5. How do you meet your personal learning and development needs?
6. Six months from now, your new employee will have resolved or implemented lots
of things. What are the things they will have accomplished (something that will
feel delighted that you hired them?)
7. What's your favorite part about working here?
8. Can you tell me a story / or give an example of the company values and culture?
9. How do you feel about my fit for the role and the team?
10. How does this role contribute to larger company goals?
11. What metrics would you use to measure success in this role?
12. What are some of the challenges or roadblocks one might come up against in this
role?
13. What are the most important things you'd like to see someone accomplish in the
first 30, 60, and 90 days on the job?
14. What does success look like in this role?
15. Is there anything else I can provide you with that would be helpful?
16. How will you support me to succeed in this role?
 17. How frequent is the travel?
18. Do you have any hesitations about my qualifications?
19. What are the next steps in this process?
20. What have I said or not said in this interview, which might lead you to believe
that I am unsuitable for this role?

On the day of the interview

Get professionally dressed for in-person, video and phone interviews. This reflects a
professional attitude and will make you more confident.

Make sure you do online/ video and phone interviews in a quiet room, silenced all
notifications and disabled the vibrate function on your devices. Be 5 minutes early in the
online room and get your breathing under control.

Or 5-10 minutes early for in-person interviews.

Have a copy of your resume, a pen, paper and a glass of water next to you because we tend
to get thirsty in high stress situations.

You can stand, to project a more confident voice, wear earphones, remember that if you
smile it can be heard in your voice and will make you relatable.

And remember: an interview is a two-way CONVERSATION!

Follow up after the interview

The reason why you should always follow-up after the interview is a no-brainer, really. You
want to set yourself apart from the competition as much as possible. Believe it or not, there
is some shitty advice going around out there, that says you shouldn’t send a follow email.

Don’t listen to this advice, it's always good manners follow up, and you want to be
remembered!

There are two-steps to this follow-up process first a “Thank you” email within 6-8 hours
after the interview. Secondly, a “Follow up” email about 10 days after the interview.
Remember the recruiter is busy and so are the hiring manager, so develop patience.

In the meantime you can keep applying for other jobs - you don’t want to put all your eggs
in one basket.

I wish I could just go tell all the young women I work with, all these
fabulous women 'Believe in yourself and negotiate for yourself. Own
your own success.' I wish I could tell that to my daughter. But it's
not that simple. - Sheryl Sandberg
NEGOTIATION

If you have been contacted by a recruiter, either for a job opening, or a job you applied for,
they will most likely ask you about your current salary. To this, I have only one thing to
say: You are NOT required to answer them!

Instead, try to reframe the question:

Ask THEM what their budget is or say: "I'm sure that you already know the value of this
kind of position."

You can also say "I'm sure that you already have a salary range in place for this kind of
role."

Or "I'm not really comfortable sharing that information. I would prefer to focus on the value
I can add to this company and not what I’m paid at my current job."

If you HAVE to provide them with a number, then give a tight range based on fair market
value. State that you are open to negotiation and remember that there are other things to
negotiate about other than base salary.

A great way of negotiating is to identify beforehand what you want. Even though a recruiter
tells you what their salary expectations are for the role you still need to negotiate.

Opening number: (this is what you open with, and this is always higher than what you are
happy with)

Target: This is where you want to end up.

Walk-away: This is where you walk away if the company goes even $1 below what you
want.

DAILY HABIT TRACKER

Small constructive actions, taken daily or as part of your routine, can quickly give you a
sense of accomplishment and forward momentum. These daily habits (or success practices)
form the foundation, on which major change takes place.

These practices can be related to either your professional or your personal life (e.g., process
all incoming mail daily, exercise four times per week).

Remember those things that will nourish you and provide you with satisfaction, such as
spending twenty minutes a day, learning something new, spending time with friends or
family or taking a walk in the woods three times a week, calling one close friend each day,
and so on.
1.

2.

3.

4.

5.

6.

7.

8.

9.

10.
WHAT’S NEXT
Still feeling uneasy going into your next interview? I get it! Even with all the information in
the world, sometimes we still need that extra push and knowing we have someone in our
corner. This is why I offer 1:1 as well as group coaching and training.

All my programs will set you up for confidence and complete clarity over the entire process
designing your career or to land your dream job.

Ready to take control of your career? Then book a call with me today. www.saschafogel.com

Keep me updated about how confident you are feeling going into your next interview - I can
be reached here, hallo@saschafogel.com

Disclaimers for the 2021 Career Pivot Planner

The information in this e-book is for information and action setting purposes only. If you require any more
information or have any questions about this e-book and disclaimer, please feel free to contact us by email at
hallo@saschafogel.com All the information in this e-book is published in good faith and for general information
purposes only. Sascha Fogel and SASSY Training and Coaching do not make any warranties about the complete-
ness, reliability and accuracy of this information. Any action you take upon the information you find in this e-book
is strictly at your own risk. Sascha Fogel and SASSY Training and Coaching will not be liable for any losses and/or
damages in connection with the use of this e-book. We recommend that if there are any health (mental, physical
or otherwise), medical, business or any other issues which are or may be affecting your life or upon which you
need advice, you should obtain advice from an appropriately qualified professional person
 SASCHA FOGEL

QUARTERLY REVIEW
Quarter 1 of 2021
TOP 3 GOALS FOR THIS QUARTER DEADLINE

WHAT WENT WELL END OF QUARTER

CHECKLIST: HIGHLIGHT
YOUR ACCOMPLISHMENTS

WHAT NEEDS TO CHANGE

HOW IS MY MINDSET AND INNER DIALOGUE?

 QUARTERLY REVIEW
Quarter 2 of 2021
TOP 3 GOALS FOR THIS QUARTER DEADLINE

WHAT WENT WELL END OF QUARTER

CHECKLIST: HIGHLIGHT
YOUR ACCOMPLISHMENTS

WHAT NEEDS TO CHANGE

HOW IS MY MINDSET AND INNER DIALOGUE?

 QUARTERLY REVIEW
Quarter 3 of 2021
TOP 3 GOALS FOR THIS QUARTER DEADLINE

WHAT WENT WELL END OF QUARTER

CHECKLIST: HIGHLIGHT
YOUR ACCOMPLISHMENTS

WHAT NEEDS TO CHANGE

HOW IS MY MINDSET AND INNER DIALOGUE?

 QUARTERLY REVIEW
Quarter 4 of 2021
TOP 3 GOALS FOR THIS QUARTER DEADLINE

WHAT WENT WELL END OF QUARTER

CHECKLIST: HIGHLIGHT
YOUR ACCOMPLISHMENTS

WHAT NEEDS TO CHANGE

HOW IS MY MINDSET AND INNER DIALOGUE?

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