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7 Benefits of Virtual Fairs

The value of face-to-face interaction will never go away, but there are times when going
virtual is a necessary part of the business. 

A Virtual Benefits Fair is an online branded event that mimics physical benefits fair in
structure. Indian Manufacturers takes up a virtual booth on their platform and upload good
quality garment’s pictures along with brochures/catalogues, 360 degree look of apparel &
accessories, videos, and presentations. Moreover, with interactive tools like chat rooms and
webinars, the global buyers can connect with the participants and their relevant
representatives in real-time.

1) GLOBAL PARTICIPATION:

Buyers are often spread across various geographies and there always certain unavoidable
circumstances which doesn’t allow them to travel or attend a physical fair. The online fairs
nature of the event addresses this issue very well and it enables them to source from in the
virtual space and can interact with all their preferred suppliers.

It is equally applicable to sellers and buying/liaison offices too, they can gain access along
with their sourcing teams in the fair without travelling thus encasing the opportunity to
connect with amazing manufacturers who all participating from the entire length & breadth of
the country.

2) CONVENIENCE OF BUSINESS WITH SAFETY:

Perhaps the biggest benefit of virtual fairs (especially when compared to physical fairs) is


that virtual events eliminate the obstacle of geography. In the COVID scenario, it is one of
the easiest & wisest way to connect & engage with Buyers & sellers.
Since the event is online, buyers-sellers can log in through any device from the comfort of
their office or home without having to commute to a physical destination. Moreover, they can
still interface with each other through chat tools, live video chats etc making the sourcing
much more convenient.

3) PLETHORA OF BUYERS & SELLERS:

India is now prepared to take up newer and much larger roles that make us the sourcing
destination of your choice. Through this fair, Indian suppliers are ready to give a glimpse of
their craftmanship and diligence.
At the same time, we have also rolled out the carpet for all the apparel sourcing countries
and their buyers to be a part of this fair to meet their sourcing requirements.
4) COST EFFICIENT:

Compared to in-person events, the cost of virtual fairs is dramatically lower. Virtual events
require no stall construction cost, there is no travel involved, and they require much less
staff to execute. 

5) TIME SAVINGS:

Participating & preparation at physical fairs can take weeks or even months and it can be
overwhelming. Virtual fairs, on the other hand, can be joined at lightning speed in
comparison to the physical fairs that too without travelling & compromising on your safety.

6) MORE CONNECTION:

Virtual fairs allow you to have multiple, private conversations at once. Since everything
takes place online, you can chat with multiple buyers/sellers at once.

7) DURATION OF THE FAIR:

The fair is scheduled during 15 th October 2020 to 20 th November 2020 whereas the physical
fair is always of limited time frame and last for 3 days.

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