Hi there, John here. Thanks for your interests in this job.

 
This is the instruction guide for article writings, please watch in details:-

Watch this two videos first:-

https://drive.google.com/file/d/1UifCKdBOcD5Q82anSz52tM5mLI4QRY
vn/view
https://drive.google.com/file/d/1rWLnzNjr8_3wec6M21H0gyOUAUb2A
NJN/view

Introduction
This project is to conduct research on the topics assigned and write the articles from improvising
of the existing blogs and articles in the markets.
Most importantly!! Not to copy them directly. It has to be completely rewritten. 

For example, if you are assigned to write GetResponse review, getresponse is a marketing tool:-
This article ranked high in google if you type getresponse review
https://www.emailtooltester.com/en/reviews/getresponse/#:~:text=GetResponse%20is%20an
%20all%2Din,a%20generous%20discount%20to%20NGOs.

As you can see they have written (this is copied)

“GetResponse claim to be the easiest newsletter tool available, with a tonne of pro features.
This is a big claim, especially as their prices are so competitive. The Polish-based company’s
global reach extends to 182 countries, and claim to engage over 1 billion subscribers every
month! That’s a lot of emails.

Feature-wise, they do boast a lot more than most other email marketing services. From simple
A/B testing, to custom landing pages; comprehensive design testing to video email marketing.”

So you can rewrite something like:-

With a lot of pro features, GetResponse is one of the easiest newsletter tool in the market.
Their price are very competitive and this Polish based company have reached over to 180
countries and sent emails to over 1+ billion subscribers each month!
GetResponse do more than just email marketing services. They also provide A/B split testing,
landing pages creation and video email marketing solution as well. 
 
As you can see from the above in blue, its totally rewritten. Make sure you read at least 5
articles related to the topics before writing so that you will have a much better understanding of
the topics you are going to write.
 1. How to do research on the topic? 
This is the most critical part of the instruction so I put this first . You will be assigned in
topics that are very niche and likely you have not worked or heard before. But we can learn
about it easily it. This part, if done well can save you TONS of time and in later stage revision and
write good content.
 Youtube video, please google that keyword, e.g. “Clickfunnels”, “Getresponse”, “Convertkit”
etc. that are some of the software/tool that you can research on and learn about what they
do, their pros and cons and you can jot down notes in various videos.  -> pls watch this 2
mins video https://drive.google.com/file/d/1ioA7XoGdgbuxtt68JTVZM0j66giPYKdY/view
 Google that keyword in google ofcourse but you will easily end up writing something very
similar to what others have written, so using Youtube is better
 Search in Quroa.com, reddit.com, medium.com on these kind of topics and find inspiration
and get to understand what are the type of stuff what people want to ask
2. Title
Sometimes I will make the title and send to you. If not. Then please use below links as idea to
generate titles:-
https://copyblogger.com/proven-headline-formulas/
https://www.crazyegg.com/blog/best-headlines/
https://www.streetdirectory.com/travel_guide/160457/advertising/27_of_the_most_effective_hea
dline_words_of_all_time.html
https://copyblogger.com/10-sure-fire-headline-formulas-that-work/
https://tweakyourbiz.com/title-generator
The red one highlighted above is quite good. It gives you quite a lot of ideas

3. Meta description
Just incase you dunno, meta description is the area where the article will appear in search engine below
the header, something like that:-
So the characters (NOT words) required is 140 – 155 characters. What is character and what is words?
“my name is adam” <- 4 words and 15 characters
https://www.lettercount.com/
Use this url to check “Counter characters” like below:

4. Images 
This one is critical, many parnters/writers forget about this and need to resubmit the word file.
Theres two key points here. One is not to copy the images from the website but use snipping tool or
print screen format and attach it in the word file. For example, if its GetResponse. Please go to
getresponse official website and click into the relevant page and print screen or use windows snippet
tools to extract that area.
If you not sure what is snipping tool: watch this: https://www.youtube.com/watch?
v=DeOglvucFK4&ab_channel=MDTechVideos
Secondly, make sure to use Tinypng.com to optimize the image size so it goes lower in size and to
change the file name the same as the title of the article.

E.g. 
 5. Formatting (header 1 and header 2)
Please make the title header as Heading 1 and the rest of the subtitle as Heading 2

6. Introduction and conclusion 

Please make sure you write a quick introduction and conclusion and make these two as heading 2 

7. There will be two types of articles/work you may get assigned, one type is BLOG POST and the
other type is Answer + blog post.

What does this mean?

For blog post, you already know what it is, its mentioned in previous guide. For answer + blog post. It
means that you will need to write a 150 – 500 words summary (depends on your need) as an answer.
Which I will be used to replies in forum.
If its answer + blog post format, then I will give you the question.
Here’s an example:-
“Is Getresponse good for affiliate marketing?
So what you will write will be something like below:-

// example //
GetResponse for Affiliate Marketing
GetResponse is probably the most popular choice for affiliate marketers all over the world.
They have a great relationship with some of the big affiliate platforms like the Warrior Forum
and JVZoo, even offering easy integrations with their networks. They’ve also recently
upgraded their UI, making it a lot more user-friendly and simpler to get your campaigns up
and running.
GetResponse also comes with over 100 different customizable landing page templates.
This makes it quick and easy to get an opt-in page up so that you can start building your
email list.

Every entrepreneur understands the importance of driving traffic, getting traction, and
achieving enough reach to be successful online. But starting an affiliate program can be
very expensive. So how to increase conversions and succeed in online business with a
lower cost per acquisition? Choose GetResponse for comprehensive, cost-effective
solutions that increase performance, generate more conversions, and ultimately — drive
more sales.
So, GetResponse is the best choice for affiliate marketers all over the world.

Read more about GetResponse for Affiliate Marketing here

// end of example //
Ok now, if u read this line, its a small test to make sure you did read this guide before we proceed, pls
reply me with the keyword blue, then you can continue reading:
So you can see, each answer will have a executive summary and also images in there, this example is at
173 words 
And in the blog post, you will write the full details analysis. The content MUST NOT be copied and
repeated again from the answer. The blog post will be just like normal articles with Header 1 + header
2 , introduction and conclusion

Note: if you ran out of idea on subtitle on the blog article (not answer + blog format) then please go to
this site
https://answerthepublic.com and then type in the key word of the article u are assigned to write
e.g. getresponse or getresponse review 
then it will show tons of suggestion on subtitle.

Rules (Things you must not do, otherwise we will cancel the contract immediately)
 Plagiarism 
 Using content spinning tools
 Copied images from elsewhere 

I will use grammarly and also copyscape to run the articles for plagiarism checking

Work submision

1. Please add ur name in front and then the title 

e.g. John Levine – Get response Review 
2. In word file
2. The introduction should be only 3-4 lines only, no need to be long
2. Append the images along with the article in word file
2. If you already have copyscape tool, please run it and print screen along to me
2. There is no rush in article submission deadline, Quality over Speed, always. you can take 2
weeks to write one article. I dont want you to rush it and we back and forth to amend it. But if
you want to produce more than one article in 2 weeks. I am more than happy to receive them.
2. Please use Grammarly and ProWritingAid.com free tools to check your grammar and spelling
mistake before submission. 
2. Put in all the reference url link you used, e.g. youtube, blog, websites, quora, medium and etc.
in plain format
e.g. www.youtube.com/?watch=xxxxx 

9. Writing Style
1-3 paragraphs in a line, dont make it a Giant Wall Text
 Use Active Voice, E.g. “ This blog post was written by John “ , change it to -> John wrote the
blog post 
use of a more casual tone, like you are writing to a friend. We are writing Blog, articles. Not
writing Medical Journal .. For example:- You can see its casual and short line, and its more
interesting actually. 

10. Bold some of the important words or short phrases. The idea is that if the whole article is
black and very large long chunk, its boring to read. YOu can do something like this:-
 Checklist Before You Submit
So we have covered a lot of things here, often new partner forget one or two of them. So please check
below check list to make sure you get it all before submission
1. The article title has been marked as Header 1 and all subtitle as Header 2 as shown in the video
tutorial 
2. You added meta description
3. There is at least 7+ images (self created, not downloaded using printscreen/ snipping tool), the
easiest way to get the relevant images is to create a free account in the software. E.g.
Getresponse, Clickfunnel, you can create an account with them for free so that you can create
images from the user’s perspective. 
4. The image name has been changed to the article title
5. There is brief introduction and conclusion
6. You did conducted deep dive research before writing this but not merely rewriting content you
found at the first few pages of Google. This means please watch the relevant video from
YouTube, see forum like Quora, Medium. Uses answerthepublic.com to brianstorm relevant
ideas
7. The word file name is [Your name] - [article name] , e.g. John Wilson - Clickfunnel Reviews: Is
this software worth investing in?
8. Please read your article at least twice before submission to reduce typo 
9. Here are some example idea you can write on the article for subheading
 what is the tool about
 how much
 why using it
 what are the pros and cons compare to the other alternatives (deep dive comparison)
 how can i use it to benefit my business
 etc. again use quora, reddit and answerthepublic.com to get more ideas about it
10. did u use table to present information easier? THIS IS very useful!
 Final Note:
The tone of writing:- Prefer a writing in more personal touch style. Imagine you are speaking to your
best friend when you write it. Give you an example:-
When we talk about Clickfunnel, first thing we need to know is why it worth the cost of USD299 per
month. Some people may find it expensive while some would happily renew their subscription every
month because they are earning much more out of it. In this article, I will break down everything about
Clickfunnel so that you will how you can benefit from the tool and make it to your advantage.

As for payment, its mentioned in the upwork JD, it will be USD7 per 1300 words. first
article will be in milestone then we will pay every 5 articles in bonus. This way it will
take out the crappy steps to create milestone and you to submit and me to review and
pay and etc. 

Here are some reference site you can look at so that you know
what are the style and format we are looking for:-
https://www.smartpassiveincome.com/starting-point-page/
https://www.smartpassiveincome.com/how-to-really-profit-from-your-blog/
https://itsalovelylife.com/online-blog-and-business-income-report-2019-year-in-review/
https://www.makingsenseofcents.com/2020/11/holiday-shopping-season.html

Example of an acceptable article written 

https://drive.google.com/file/d/1wOzQwrzeHDJ-7S8cLu4LNHFoEe19FJgU/view

Regards,
John

Some common mistake made by new partner:

1. Writing not title relevant content. E.g. if you are assigned with “Siteground Review”; then it
should be this hosting company reviews compares to other hosting, its strength, its pros and
cons. Not something related to when it is founded, the CEO name or how many employees. E.g.
 WALL TEXT: this is a common problem
pls have a look:-

https://drive.google.com/file/d/1eevni7zBAdnBQmLS7-5RN-
DeQVGgMjWg/view