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RSL Standardisation: Assessment and Commentary

Unit Number & Title MUSPRA 218 Music Marketing and Promotion

Assessment Decisions Grade Commentary

1.1 The learner has compared a range of Pass This is a solid piece of work which
promotional materials from within an existing has clearly met the A.C.
campaign with a clear description of a. & b. The learner doesn’t demonstrate
particular insights or
understanding above a pass
standard but the work is
approaching the merit boundary
for its level of detail. It wouldn’t
take much adjustment to the
quality of the content to lift it.

1.2 The learner has created promotional artefacts Pass Another solid piece of work that
for the campaign in 1.1 including online and meets the criteria. The posters
physical materials demonstrating an are basic but the website looks
understanding of the target audience. better, although this may be
influenced by the Wix template.
The work doesn’t demonstrate
any wider understanding of the
promotional materials or target
audience reach.

Overall Grade Pass

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