Summary

Philips Healthcare 2010 Compliance Program

Philips Healthcare (Philips), a global leader in the growing medical device and diagnostic industry,
is committed to providing innovative technology and services that enable health care providers to
achieve clinical excellence.
Philips is also committed to strategically conducting our business consistent with our mission,
vision and values.

Philips’ compliance program is a vital component of this commitment to the highest standard of
ethical corporate conduct.
 

If you would like to receive a copy of this Compliance Program description, or our most
recent certification of compliance, please call 1-800-722-7900 Ext.4555.

 
Standards and codes
Philips has developed and distributed written compliance standards, procedures and guidance
designed to comply with the Federal Anti-Kickback Statute and to help prevent Health Care Fraud
and Abuse in its daily operations.  
 
Philips has adopted the AdvaMed and NEMA/MITA Codes of Ethics on Interactions with Healthcare
Providers and has developed policies and procedures according to the guidance set forth therein.
 
Dedicated support
Philips has designated a Compliance Officer who reports to Philips Healthcare’s CEO and to the
Board of Management regularly on compliance issues.
 
Philips has established effective lines of communication between its employees and the
Compliance Officer through a toll free telephone hotline, which employees can call anonymously
to report ethics complaints or violations. 
 
Philips also has a Compliance Program Administrator who is available to answer questions,
conduct training and provide guidance to employees on Health Care Fraud and Abuse compliance
issues.
 
Continuing education
Philips provides in-person and technology assisted compliance training and education to new
employees and on an annual basis to all employees. 
 
Training and education covers key compliance areas. Among others, it includes:
 

 Philips General Business Principles

 Preventing Medicare Fraud and Abuse
 Complying with the Device Industry Codes of Ethics

 
Managing compliance
Philips utilizes audits and other risk-assessment techniques to monitor compliance, identify high-
risk areas and determine corrective action for identified problems.
 
Philips has policies and procedures in place to address the hiring or retention of individuals or
 entities excluded from participation in federal health care programs. 
 
Philips has disciplinary processes in place for employees or contractors who violate company
policies and standards and has implemented detailed procedures for investigating complaints of
misconduct or violations of company policies

Philips Respironics, Inc. - Strategic Analysis Review

Product Type: Market Research Report
Published by: GlobalData
Published: August 2010
Product Code: R3648-6422

Description
Philips Respironics, Inc. (Philips Respironics) provides solutions for the global sleep and respiratory markets. It
designs, develops, manufactures and markets medical services used in the treatment of patients suffering from
respiratory disorders. The company’s products are used principally at homes and in hospitals along with
alternative care facilities and in emergency medical settings. Philips Respironics operates in the US, Europe,
Africa; Middle East, Latin America and Far East/Asia Pacific. Philips Respironics is headquartered in Murrysville,
Pennsylvania, the US.

Philips Respironics, Inc. Key Recent Developments

Oct 02, 2009: Philips Respironics Opens $32 Million Manufacturing Facility For Production Of Sleep Therapy
Devices
Jul 17, 2009: Masimo Announces Settlement Of Lawsuit With Respironics

GlobalData’s Philips Respironics, Inc. - Strategic Analysis Review provides a comprehensive insight into the
company’s history, corporate strategy, business structure and operations. The report contains a detailed SWOT
analysis, information on the company’s key employees, key competitors and major products and services.

This up-to-the-minute company report will help you to formulate strategies to drive your business by enabling you
to understand your partners, customers and competitors better.

Scope

 Business description - A detailed description of the company’s operations and business divisions.
 Corporate strategy - GlobalData’s summarization of the company’s business strategy.
 SWOT analysis - A detailed analysis of the company’s strengths, weakness, opportunities and threats.
 Company history - Progression of key events associated with the company.
 Major products and services - A list of major products, services and brands of the company.
 Key competitors - A list of key competitors to the company.
 Key employees - A list of the key executives of the company.
 Executive biographies - A brief summary of the executives’ employment history.
 Key operational heads - A list of personnel heading key departments/functions.
 Important locations and subsidiaries - A list of key locations and subsidiaries of the company, including
contact details.
 Key manufacturing facilities - A list of key manufacturing facilities of the company.

Note*: Some sections may be missing if data is unavailable for the company.

Reasons to buy

 Gain key insights into the company for academic or business research purposes. Key elements such as
SWOT analysis and corporate strategy are incorporated in the profile to assist your academic or
business research needs.
 Identify potential customers and suppliers with this report’s analysis of the company’s business
structure, operations, major products and services and business strategy.
  Understand and respond to your competitors’ business structure and strategies with GlobalData’s
detailed SWOT analysis. In this, the company’s core strengths, weaknesses, opportunities and threats
are analyzed, providing you with an up to date objective view of the company.
 Examine potential investment and acquisition targets with this report’s detailed insight into the
company’s strategic, business and operational performance.

Company profile
Royal Philips Electronics

Royal Philips Electronics of the Netherlands is a diversified Health and Well-being company,
focused on improving people’s lives through timely innovations. As a world leader in
healthcare, lifestyle and lighting, Philips integrates technologies and design into people-
centric solutions, based on fundamental customer insights and the brand promise of “sense
and simplicity”.

Headquartered in the Netherlands, Philips employs approximately 119,000 employees in

more than 60 countries worldwide. With sales of EUR 25.4 billion in 2010, the company is a
market leader in cardiac care, acute care and home healthcare, energy efficient lighting
solutions and new lighting applications, as well as lifestyle products for personal well-being
and pleasure with strong leadership positions in male shaving and grooming, portable
entertainment and oral healthcare.

+ Annual Report 2010

Philips Electronics India Limited

Philips Electronics India Limited, a subsidiary of the Netherlands-based Royal Philips
Electronics, is the leading Health and Wellbeing company. Today, Philips is a simpler and
more focused company with global leadership positions in key markets of Healthcare,
Lighting and Consumer Lifestyle, addressing people’s Health and wellbeing needs and
aspirations as its overarching theme.

As one of the nation's most well-known and well-loved brands, Philips is a part of practically
every Indian's life. With recent launch of Philips Respironics product categories in
obstructive sleep apnea management and home respiratory care, home decorative lighting
range and ALU range, Philips products find use in virtually every aspect of an individual’s
daily life 24X7 - at home, at work, on the move and at rest. Philips stands as a source of easy
to use, trendy and innovative internationally acclaimed products with superior design and
technology that enhance the quality of consumers' professional and personal lives.

Philips has been operating in India for over 75 years and employs over 4,500 employees
around the country.  The company has an excellent pan India distribution and after-sales
service network.

Businesses

Healthcare
Philips simplifies healthcare by focusing on the people in the entire “cycle of care” - whether
it is in the hospital or in the home – patients and care providers. Philips Healthcare in India
operates in the diagnostic imaging segment including CT, MRI, X-rays, cardiovascular
system, nuclear medicine, PET-CT, and ultrasound imaging systems, and is also a significant
player in patient monitoring. Recently, Philips Healthcare announced its entry into the fast-
growing Indian home healthcare market by introducing the Philips Respironics product
categories in obstructive sleep apnea management and home respiratory care. Through
combining human insights and clinical expertise, Philips aims to improve patient outcomes
while lowering the burden on the healthcare system. Outstanding image quality and
reliability, backed by an excellent application, and customer support network, has made
Philips Healthcare a preferred choice of clinicians and one of the leading suppliers of
diagnostic imaging systems. Philips is the clear leader in cathlabs segment with the most
comprehensive range of innovative cardiology solutions in India.

With a strong focus to drive growth from emerging markets, Philips Healthcare announced
the first patient monitor designed for emerging markets, Philips SureSigns VM3, in India.
This series of new portable, compact patient monitors provides a reliable, yet affordable
means to observe and care for patients. With the acquisition of India-based Alpha X-Ray
Technologies and Meditronics, Philips also expanded its healthcare business to cater to the
high-growth economy segment for Cardiovascular and General X-Ray systems.
 Philips Healthcare, India
Lighting 
Philips Electronics India, India’s largest lighting company operates in business areas of
Lamps, Luminaires, Lighting Electronics, Automotive and Special Lighting. Today, as global
leader in Lighting, Philips is driving the switch to energy-efficient solutions. With worldwide
electrical lighting using 19 per cent of all electricity, the use of energy-efficient lighting will
significantly reduce energy consumption around the world and thereby cut harmful CO2
emissions. Philips India has been consistently working with industry bodies such as
ELCOMA, Bureau of energy efficiency and NGOs towards addressing India’s power crisis
through promotion of energy efficient lighting in India.

Philips provides advanced energy-efficient solutions for all segments: road lighting, office &
industrial, hospitality and home. Philips is also a leader in shaping the future with exciting
new lighting applications and technologies such as LED technology, which, besides energy
efficiency, provides attractive benefits and endless new ‘never-before-possible’ lighting
solutions.

In 2008, Philips inaugurated a global research and development (R&D) centre for lighting
electronics in India. This was its third such unit in the world. The facility which is situated in
Noida will not only cater to the needs of the Indian market but also the Asia-Pacific, Europe
and North America. The other R&D centres are located at Eindhoven in the Netherlands and
in Shanghai, China. One of the primary research areas for the centre is to develop products
that can tackle high voltage fluctuations in India. The centre currently employs 35 engineers.
Around 40 per cent of Philips’ revenue in India comes from the lighting business.
 Philips Lighting, India site

Consumer Lifestyle
Guided by the brand promise of “sense and simplicity” and the consumer insights, Philips
Consumer Lifestyle offers rich, new consumer experiences that meet consumers’ desire for
relaxation and improving their state of mind. Philips also responds to the consumer's desire
for wellness and pleasure by introducing products that meet the individual’s interests in terms
of their mind, space, body and appearance.

The Consumer Lifestyle arm in India operates in the business areas of Home Entertainment
solutions and Personal Infotainment with product categories such as TVs, home theatre
systems, music systems, DVD players, personal entertainment solutions, sound accessories,
Domestic Appliances and Personal care.
 Philips Consumer Lifestyle, India site
Philips Innovation Campus (PIC)
Philips Innovation Campus (PIC), Bangalore is a division of Philips Electronics India
Limited, which is owned 96% by Royal Philips Electronics N.V., The Netherlands. It was
established in August 1996, with a vision to be an innovation hub creating next generation
solutions and products for Healthcare and Lifestyle. With the objective of meeting the
growing need for high-quality, cost-effective software development capacity within the
organization, PIC’s share has increased significantly from 8% in 1998 to around 20% in
2008.

Working at PIC are about 1000 of the industry's finest professionals, using state-of-the-art
software engineering paradigms and platforms including real-time systems, component-based
software engineering and multi-threaded architecture to drive the creation of tomorrow's
products and services. PIC is an ISO 9001/TickIT, SEI, CMM SM level 5 company & has
emerged as a critical partner in the development of strategic & futuristic technologies for
Philips worldwide. 60,000 registered patents illustrate the innovative nature of the company.
Philips has adopted an Open Innovation strategy which leverages the joint innovative power
of partnering companies and researchers to bring more innovations to the market effectively
and faster. PIC has built-up extensive know-how and expertise in the software engineering
and technology domains relevant to its business. In addition, competencies in the areas of
project management, requirement engineering and quality assurance have been established to
offer customers products and services of the highest quality, at the fastest time-to-market and
the lowest cost of ownership.
 Philips Innovation Campus site

Sustainability

Sustainability is at the center of Philips’ strategy. Philips is committed to reducing its

environmental footprint in all aspects of its business: in the products, manufacturing,
procurement, as well as in the communities where the company acts and in the working
practices of its employees.

All Philips products go through an EcoDesign process, identifying environmental impact in

terms of energy efficiency, hazardous substances, take-back and recycling, weight and
lifetime reliability. Philips’ processes on Green Product sales are verified annually by an
independent third party and published in the Sustainability Annual Report.

Philips aims to combat global healthcare challenges by focusing on delivering better quality
healthcare at lower costs, also in the emerging markets, such as China and India.

Philips also takes a leading position in educational programs, showing its stakeholders that
energy efficient solutions are simple, easy and actionable and make economic sense for
national and local governments, businesses, schools and individuals.
 Philips recycling program in India
 Simple Switch Campaign
 For more information, visit the Sustainability site

Chief Executive Officer

Rajeev Chopra

CEO, Philips Electronics India Limited

 For more information, please visit the Management section.

Locations
India Headquarters

Philips Electronics India Limited

9th Floor, DLF 9-B,

DLF Cyber City, DLF Phase - 3,

Sector 25, Gurgaon - 122002,

India