7 Things First Time Bloggers
can do to Create Industry
Leading Content
1. Research Your Industry
● To research your industry, head straight to B
​ uzzSumo​ and run a search.

● If you’re a fashion blogger and interested in creating content on the topic of shoes. Upon
running a search for this term, you’ll get a result with lots of relevant post ideas.

● From that result take what you know is successful and make it better.

2. Create a Content Calendar

● Creating is one of the best ways to ensure that you’re posting high quality content on a
regular basis.

● To stay organized you can take help from ​CoSchedule,​ this tool can assist you to stay on
track.

3. Master the Skyscraper Technique

Here is how you can follow the Skyscraper technique:

● The first step is the most important. This is when you scour the internet, making note of the
best content in your space. As noted above, you can use BuzzSumo to speed up the process.

● From there, you have one goal and one goal only: to improve upon the best content. This
can mean many things, but in an overall sense, you should be focused on quality above all
else.

● Once your content is published, reach out to influencers who can amplify your content by
sharing it with their audience.

4. Create Killer Titles

● Creating killer titles is important and it also difficult and time consuming.

● To make the title generate process easier you can use ​Portent’s Content Idea Generator.​

● All you have to do is type in your keyword or keyword phrase. From there, the tool does the
work for you, spitting out one idea after the next.

5. Get Feedback from Industry Influencers

Get feedback from influencers by reaching out. Your goal for influencers reachout is very simple:

● Receive professional advice on the type of content that your audience wants to read.
 ● Connect with somebody who may be able to help you push your content in the future.

● Pick the brain of somebody who is already achieving success in your space.

To speed up the process and improve your chance of success, use a tool, such as P
​ itchbox,​ to
remain organized and cut through the clutter.

6. Use the Hemingway App

● Creating a high quality content is very time consuming. There are some things that you can
do along the way to speed up the process.

● Among all other ways you can take full advantage of the H
​ emingway App.​

● Here is a short description that will help you understand about this app a lot:

❏ The app highlights long, complex sentences and common errors; if you see a yellow
sentence, shorten or split it.

❏ If you see a red highlight, your sentence is so dense and complicated that your readers
will get lost trying to follow its meandering, splitting logic — try editing this sentence to
remove the red.

❏ In short, the only thing that you are doing is running your content through the editor.

❏ Upon completion, you’ll find everything that you need to know in the right sidebar.

❏ A Grade 6 score means that your content is “good,” but there’s still plenty of room for
improvement.

❏ You can push your score higher, by reviewing the suggestions and making the necessary
changes.

7. Write, Walk Away, and Write Again

● Creating a long form content takes time, therefore don’t hesitate to walk away from a post
before it’s finished.

● Taking a break will help you to boost the quality of your content.

● You should never feel that you have to sit in front of your computer until a piece of content
is complete.

● If you feel the urge to walk away, do so without delay. You may even want to pull yourself
out of your chair and work standing up, as this can benefit the final post in many ways.