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On September 8, 2009, McDonald's Malaysian operations lost a lawsuit to prevent another

restaurant calling itself McCurry. McDonald's lost in an appeal to Malaysia's highest court, the
Federal Court

1082 29 April - McDonald's Malaysia opened its first restaurant at Jalan Bukit Bintang, Kuala
Lumpur.

McDonald's first made its way to our shores in December 1980 when McDonald's Corporation,
USA gave GOLDEN ARCHES RESTAURANTS SDN BHD the license to operate McDonald's
restaurants in Malaysia.

We in Malaysia got our first taste of McDonald's when McDonald's Malaysia opened its first
restaurant at Jalan Bukit Bintang, Kuala Lumpur on 29 April 1982.

To date, McDonald's Malaysia has 194 restaurants located nationwide and is currently
expanding at about 10-15 restaurants annually.

McDonald's has created many job opportunities in Malaysia. McDonald's Malaysia employs
more than 8,000 local people with 120 support staff at its headquarters managing the day-to-
day operations of the McDonald's business. There is also a regional office in Penang and Johor
Bahru.

BRAND MISSION To be our customers' favourite place and way to eat.


BRAND PROMISE To provide Simple Easy Enjoyment to every customer at every visit.
OUR VALUES McDonald's mission is to be our customers' favourite place and way to eat – with
inspired people who delight each customer with unmatched quality, service, cleanliness and
value every time.

December 1980 McDonald's was first brought to Malaysia by YBhg Tan Sri
Vincent Tan. 29 April 1982 The first McDonald's restaurant in Malaysia was opened at Jalan
Bukit Bintang, Kuala Lumpur. 29 October 1984 The first McDonald's restaurant opened outside
of the Klang Valley was in Holiday Plaza, Johor Bahru.
1987 McDonald's main supplier, MacFood Services
(M) Sdn Bhd commenced operations 7 March 1987 McEgg was first introduced in Malaysia. 2
November 1987 Ayam Goreng was first introduced in Malaysia. May 1988 Mohamed Shah bin
Tan Sri Abdul Kadir, former Managing Director and Joint Venture Partner of McDonald's
Malaysia, joined the McDonald's family. 19 December 1988 McDonald's Malaysia's first Drive-
Thru restaurant was opened at Jalan Pahang, Kuala Lumpur. 15 February 1990 Ronald McDonald
Children's Charities Fund of Malaysia (RMCC), McDonald's charity arm was established. 16
September 1992 McDonald's Buns supplier, HaviFoods Sdn Bhd, started operations. 15
December 1992 The first McDonald's restaurant in Brunei was opened. 1993 The Beef
Prosperity Burger was developed in Malaysia and first introduced. 20 January 1993 The first
McDonald's restaurant on the Borneo Island was opened. 20 January 1993 McDonald's first
franchised restaurant was opened in Sibu. 28 March 1994 McDonald's Delivery Service was first
introduced. 1 July 1994 McDonald's Value Meal was brought into the Malaysian market. 1995
The first McDonald's Hot Kiosk was opened in Kota Bharu. 1995 McDonald's received the Class A
award from the Kuala Lumpur City Council. February 1995 McDonald's is the first Quick Service
Restaurant to obtain Halal certification. 19 August 1995 McDonald's Malaysia opened its 50th
restaurant at One Utama shopping complex. August 1996 The highest McDonald's in the world
opened at KL Tower. 22 March 1997 The RMCC scholarship programme for underprivileged
children called the "RMCC Tunas Wawasan" was launched. July 1997 McDonald's Malaysia
opened its 100th restaurant at Sunway Pyramid shopping complex. 1998 McDonald's McSaver
meals was introduced for the first time. 19 December 1998 McDonald's first highway restaurant,
Awan Besar was opened. 21 June 1999 RMCC opened its first Ronald McDonald House in
Malaysia. July 1999 A new brand promise, "We're out to make you smile" was put forward in
celebration of the new millennium. July 1999 McDonald's Customer Care Representative was
introduced. 29 April 2000 The first McDonald's Cold Kiosk was opened at Megamall Kuantan. 20
January 2001 McDonald's is the first Quick Service Restaurant to form an alliance with an oil
company when it opened at Mobil, Seremban Highway. 28 September 2003 Launch of the "i'm
lovin'it" campaign to revitalize the McDonald's brand. 2004 First McDonald's employee was sent
to the athlete's village in Athens, Greece in conjunction with the 2004 Olympic Games. July 2004
The annual Olympic Day Run was introduced to mark McDonald's worldwide partnership with
the International Olympic Council. 20 November 2004 McDonald's introduced the "Give A Gift
Of Smile" campaign to assist Malaysian children born with Cleft Lip and Palate to undergo
corrective surgery. April 2006 Recognition by the Malaysia Book of Records for the Largest
Participation for a Drive-Thru Challenge. June 2006 Open Doors programme was introduced
where customers were allowed to witness first-hand the Food Quality and Safety practices at
McDonald's . 2006 The first Malaysian child, Kevin Khoo was chosen as a Player Escort at the
2006 FIFA World Cup Germany under the McDonald's Player Escort Programme. January 2007
Winner of the BrandLaureate Award for Food & Beverage, Quick Service Restaurant category.
April 2007 McDonald's celebrates its 25th Anniversary in Malaysia.

http://www.bernama.com.my/bernama/v5/newsbusiness.php?id=567832
Managing Director Sarah Casanova
Vice President Stephen Chew
- Marketing, Communications &
Consumer/Business Insights
Vice-President of Operations & Franchising Mike Kennedy
Senior Director Lee May Yin
- Finance, Supply Chain & IS
Senior Director Nancy Tan
- Development
Senior Director Daniel Chan
- Franchising & Office Administration
Senior Director Chan Chee Chin
- Profit Charter Team
Senior Director Joseph Yap
- Conveniences
Director Sofiah Thoo
- Human Resources

Company Activities

McDonald's Malaysia has more than 7,000 employees. And there's absolutely no way we could
all get together in one single event. So we make up by having various activities that bring groups
of McDonald's staff together every now and then.

Among the most recent and largest events staged to foster closer ties between management
and crew were the series of crew parties held in May and June 2007 in various states of the
country. The parties, held in view of our 25th Anniversary celebrations, were an avenue for
employees from the same area to get to know one another and have a good time. Other similar
rallies on smaller scales were also held in the past.

We also hold short holiday trips, family days, treasure hunts and other fun activities to boost the
morale of our people.

In short, we are one big happy family here at McDonald's Malaysia!


McDonald’s is recognised as Hewitt’s Best Employers in Malaysia 2009

It is because of our belief in our employees, that McDonald’s was named as Hewitt's Best
Employers 2009. We believe in providing a workplace whereby our employees are able
to further develop themselves, in addition to offering numerous developmental
programmes for them to reach their fullest potential.

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