I Gusti Ayu Putu Ayu Laxmi Adhiani (15) 015201900028

Entrepreneurship 2
Digital Solution for Individual Business

Business Idea

This business idea was thought of when looking at social media. So the rapid
development of social media at this time, especially YouTube and Instagram. I often see
YouTubers and Celebrities, I see the complexity of the content they make, then I wonder if
they also manage their accounts? From the question to myself, I have an idea to make a
business that can help YouTubers or Celebrities, can also be artists or anyone who needs to
maintain a social media account. I also think, now everything depends on social media. As a
brand releases a new product, surely the first thing that might be news on social media. There
is also a business, such as a restaurant or clothing line that in my opinion really requires
social media to interact with consumers and potential customers. The idea is what I currently
pour. And I gave the name of my business is GAPALA SOCIAL MEDIA MANAGEMENT.
May ask questions, what is the meaning of GAPALA. So long story short, I have had other
businesses, and I always use GAPALA, because GAPALA is an abbreviation of my full
name. I think that name can give me an advantage, and I believe that my business can be
made easy. Okay, back to my business idea, here I offer social media management, and of
course, I am in accordance with my customers' requests. Example: A restaurant owner wants
me to manage his restaurant Instagram account, provided that the Instagram feeds are
interesting, and always updated with the current state of the restaurant. Well there I am as a
social media management business will provide our best services.

Business Background
The background of this business is me as a business owner. Back when I had an
online shop engaged in photo editing and selling cellphone cases, I was very lazy to upload
my online shop activities, and I also rarely updated the latest items from my online store. And
it is very fatal. My online shop is slow in developing. Which results in the least income.
Therefore I chose to use social media management services. And now, I want to run the same
business. From there the origin or background of this business.

GAPALA SOCIAL MEDIA MANAGEMENT

 I Gusti Ayu Putu Ayu Laxmi Adhiani (15) 015201900028

Business Pictures

GAPALA SOCIAL MEDIA MENAGEMENT

GAPALA SOCIAL MEDIA MANAGEMENT

 I Gusti Ayu Putu Ayu Laxmi Adhiani (15) 015201900028

Business Canvas Model

Laxmi/15/Entrepreneurship 2 Monday, 7.30 AM

The Business Model Canvas
Buddy Digital

design think
photographer different offer services
customers
Social media
content development
creators
make a good
design industry
videographer
instagram
Social media
Small and more
development
medium branding
enterprises line

photographer
customers
and video
grapher cost services
marketing
advertisment
and selling

Strengths
- Able to survive in the digital era as it is today
- Offers a variety of feeds and types of branding
- Offering relatively cheap prices
- Very trustworthy

Weakness
- Difficult in human resources that have to be creative
- Get loyal customers
- A lot of competitors
- Difficult to find qualified human resources

GAPALA SOCIAL MEDIA MANAGEMENT