Expenses

Expenses

2021

2022

2023

2024

2025

Salaries

468,000

500,760

540,821

611,128

702,797

Office rent

324,000

346,680

374,414

423,088

486,552

Marketing cost

700,000

735,000

757,050

825,185

882,947
Utility expense

72,000

75,600

77,868

84,876

90,817

Miscellaneous

expense

70,000

74,900

80,892

91,408

105,119

App maintenance

360,000

385,200

412,164

441,015

471,887

Depreciation

expense (straight

line)

(91,000)

(91,000)

(91,000)
(91,000)

(91,000)

Supplies expense

45,000

48,150

52,002

58,762

67,577

Total

1948000

2075290

2204211

2444462

2716695

Growth in expense

6.53%

6.21%

10.90%

11.14%

Average Growth in

Expense

8.70%

Total operating expense incurred 25% over salary expense. Almost 16% cost incurred from the

office rent. Overall depreciation cost for the straight line will be 7% which will be depends on

the equipment and non-current asset.

pg. 69

Pro forma income statement

Pro Forma Income Statement

2021

2022

2023

2024

2025

Sales

2,046,860

2,190,140

2,518,661

3,022,393

3,445,529

Cost of Sales

216,000

231,000

265,405

317,286

360,998

Gross Profit

1,830,860

1,959,140

2,253,256

2,705,107
3,084,531

General and administrative

expense

998,000

1,072,790

1,160,187

1,307,362

1,492,685

Marketing expense

700,000

735,000

757,050

825,185

882,947

Other Operating expense

70,000

74,900

80,892

91,408

105,119

Total operating expense

1,768,000

1,882,690

1,998,129

2,223,954
2,480,752

EBIT

62,860

76,450

255,127

481,153

603,778

Interest income

30,000

32,100

34,347

36,751

39,324

Interest expense

47,088

31,744

28,213

28,315

33,772

EBT

-14,228

12,606

192,567

416,087

530,682
Tax expense

Net Income

-14228

12606

192567

416087

530682

-14228

12606

192567

416087

530682

-100000

100000

200000

300000

400000

500000

600000
2021

2022

2023

2024

2025

Net Income

pg. 70

Because of excessive dependency in the overall maintenance and advertisement cost we

are facing the loss. On the other side where we are very new in the market we are facing less

competitors. Even we can say that we have no competitors in the market, So that we can boost our

sells up to 20-25% to the next 5 years. That’s why in the next 5 years between 2025 we can earn

almost 250000 BDT.

Pro forma balance sheet

Pro Forma Balance

Sheet

2021

2022

2023

2024

2025

Assets

Office Equipment

700,000

749,000

861,350
981,939

1,119,410

Server and Database

600,000

642,000

686,940

735,026

786,478

Accumulated

depreciation

(91,000)

(182,000)

(273,000)

(364,000)

(455,000)

Intangible Asset

(Brand)

100,000

Total Non current asset

1,309,000

1,209,000

1,275,290

1,352,965

1,450,888

Cash in Hand
150,000

160,500

171,735

183,756

196,619

Bank Deposit

500,000

535,000

572,450

612,522

655,398

Supplies

45,000

48,150

52,002

58,762

67,577

Rent Advance

150,000

Total current asset

845,000
743,650

796,187

855,040

919,594

Total Asset

2,154,000 1,952,650 2,071,477 2,208,005 2,370,482

Liabilities & Owners

Equity

Short terrm loan

130,800

88,178

78,369

78,653

93,812

Long term Loan

523,200

352,712

313,475

314,612

375,247

Total liabilities

654,000

440,891

391,843

393,265
469,058

Retain Earnings

11,759

179,634

314,740

401,424

Equity

1,500,000

1,500,000

1,500,000

1,500,000

1,500,000

Total Equity Capital

1,500,000

1,511,759

1,679,634

1,814,740

1,901,424

Total liabilities & owners

equity

2,154,000 1,952,650 2,071,477 2,208,005 2,370,482