You are on page 1of 5

SOCIAL MEDIA CONTENT

VIDEO : The first 3 secs


SNACKABLE CONTENT
VIDEO CONTENT : building a curiosity

• Behind the scenes : a backstage look at product/company


• How-to video
• User-generated content
• A Sneak peak
• Special event
• The product, but not literally the product
YOUTUBE
FACEBOOK VIDEO CONTENT
TWITTER
VIDEO CONTENT (120S:30S:5sec-to-skip)
INSTAGRAM VIDEO CONTENT
(60S:30S)
VIDEO CONTENT (140s:45s)
• Logo, first or last?
(60S:30S)
• Make it square • the right tone
• Aspect ratio 1:2.39
• Prepare for “mute” "humorous,"
• Something amazing to 2.39:1
• One thing, one video "emotional," and
• Funny & entertaining • Resolusi max 1920 x
• Adding directly, no link "calming“
• Don't always rely on 1200
• Use powerful • The people that keep
sound • a NOW event
thumbnail images people watching
• Trick : Looping • “look what I see” not
• Caption, teaser, • Musical styles : donts
• Movement “see what I look like.”
naming calming, relaxing, or
action-oriented music
What is it you want this video to accomplish?
Who is this content for?
Why should the audience watch this?

You might also like