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Media and Information

Literacy
Quarter 1 – Module 2

Identify the similarities and differences

between and among media literacy, information
literacy, and technology literacy

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 What I Need to Know

This module was designed and written with you in mind. It is here to help you master the
Introduction to Media and Information Literacy. The scope of this module permits it to be used in
many different learning situations. The language used recognizes the diverse vocabulary level of
students. The lessons are arranged to follow the standard sequence of the course. But the order in
which you read them can be changed to correspond with the textbook you are now using.
In this module, you will:
MELC – Identify the similarities and differences between and among media literacy,
information literacy, and technology literacy. (MIL11/12IMIL-IIIa-2)
After going through this module, you are expected to:
a) Define key concepts (media literacy, information literacy, technology
literacy); and
b) Compare and contrast media, information, and technology literacies.

Definition of Terms
Information Literacy
Refers to the abilities to recognize when information is needed and to locate, evaluate,
effectively use, and communicate information in its various formats.

Literacy
The ability to identify, understand, interpret, create, communicate and compute, using printed
and written materials associated with varying contexts. Literacy involves a continuum of learning,
wherein individuals are able to achieve their goals, develop their knowledge and potential, and
participate fully in their community and wider society.

Media and Information Literacy

MIL stands for media and information literacy, and refers to the essential competencies and
skills that allow citizens to engage with media and other information providers effectively and
develop critical thinking and life-long learning skills to socialize and become active citizens.

Media Literacy
The ability to decode, analyze, evaluate and produce communication in a variety of forms.

Technology (Digital) Literacy

The ability to use digital technology, communication tools or networks to locate, evaluate,
use and create information. It also refers to the ability to understand and use information in multiple
formats from a wide range of sources when it is presented via computers and to a person’s ability to
perform tasks effectively in a digital environment. Digital literacy includes the ability to read and
interpret media, to reproduce data and images through digital manipulation, and to evaluate and apply
new knowledge gained from digital environments.

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 What I Know

Directions:Let us determine how much you already learned. Read

and answer each question. Choose the letter of the correct answer.

1. The ability to understand printed and written materials refers to?

A. information C. media
B. literacy D. technology

2. The ability to access, evaluate and create media is

A. media C. Media literacy
B. Information literacy D. Technology literacy

3. These refer to processed data for specific purposes.

A. information C. media
B. literacy D. technology

4. The skill that allows people to recognize when information is needed and how he will
be able to access, locate, evaluate and use it effectively.
A. media C. Media literacy
B. Information literacy D. Technology literacy

5. Refers to how person is able to look for relevant information from various media.
A. media C. Media literacy
B. Information literacy D. Technology literacy

6. Examples of these are radio, television, newspaper, magazines and social media.
A. information C. literacy
B. technology D. media

7. An ability to acquire relevant information and use modern day tools to get,
manage and communicate information.
A. Information media C. Media literacy
B. Technology literacy D. Media and Information literacy

8. Harry found erroneous facts from the magazine he is reading. What literacy is
presented by Harry?
A. Information media C. Media literacy
B. Technology literacy D. Media and Information literacy

9. Laika prepared a Powerpoint presentation for her business report. Laika displays?
A. Information media C. Media literacy
B. Technology literacy D. Media and Information literacy
10. Nina is fond of video-chatting with her friend in the province every other day.
Nina shows?
A. Information media C. Media literacy
B. Technology literacy D. Media and Information literacy

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Lesson Proper

What’s In

Media and other information providers play a central role in

information and communication processes. Nowadays, media become the
common outlet of self- expression and creativity. Its huge influence spreads
speedily across the globe. The connection between technological advances and people’s
connectivity created a huge impact to the lives of today’s generation. This module covers
all the above mentioned concepts.
Communication refers to the act or process of using words, sounds,
signs, or
behaviors to express or exchange information or to express your ideas, thoughts,
feelings, etc., to someone else.

Media refers to the combination of physical objects used to communicate or

mass communication through physical objects such as radio, television, computers, or film,
etc. Media are a source of credible information in which contents are provided
through an editorial process determined by journalistic values and therefore editorial
accountability can be attributed to an organization or a legal person. Media serve as a
channel in communication.

What’s New

Activity 1: Read the scenario below and answer the questions that follow.
Imagine waking up one day to find no internet, libraries, and
cellphones. Newspapers, magazines, radio stations and TV channels have also
disappeared.

1. How would you be informed of anything now?

___________________________________________________________________________
___________________________________________________________________________
_______________________________________________________

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2. What ways would you have to communicate with one another?
__________________________________________________________________________
__________________________________________________________________________
________________________________________________________

3. How would you share information and communicate news and events?
___________________________________________________________________________
___________________________________________________________________________
_________________________________________________________
4. How would it affect the way you live?
___________________________________________________________________________
___________________________________________________________________________
_________________________________________________________
5. What would society lose in this situation?
___________________________________________________________________________
___________________________________________________________________________
_________________________________________________________

What is It

MEDIA AND INFORMATION LITERACY

Media and Information Literacy are essential skills and competencies that
allow individuals to engage with media and other information providers effectively as
well as develop critical thinking and life-long learning skills to socialize and become active
citizens.

Media refers to the physical objects to communicate with such as radio,

television, computers, etc. Information on the other hand, refers to the
processed data, knowledge from a study, experience, instruction and symbol. Literacy
is the term coined for the ability to identify, understand, interpret, create,
compute and communicate using printed and written materials.

Media Literacy is the ability to access, analyze, evaluate, and create media in
a variety of forms. It aims to empower citizens by providing them with the competencies
(knowledge and skills) necessary to engage with traditional media and
new technology. Information Literacy is the ability to recognize when information is
needed, and to locate, evaluate, and effectively communicate information in its
various formats. Lastly, Technology Literacy refers to the ability of an individual,
either working independently or with others, to responsibly, appropriately, and

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 effectively use technological tools. Using these tools an individual can access,
manage, integrate, evaluate, create and communicate information.
Accessing information from media requires ample knowledge, being literate
with media use will be of great benefit to everyone

What’s More

Activity 1
Fill in the table below of the Interactive Word Wall. You are provided with the
common online activities, fill in the competencies/ skills that would fall under the three
literacies. The first two concepts were done for you.
Online Media Literacy Information Technology
Activities Literacy Literacy

Sending an as platform (text; Content tools (mobile,

electronic email; messenger; (appropriateness, computers,
message video message; voice tone, recipient, others)
message; others) others)
traditional Content knowing how to
(newspaper, tv, (appropriateness, use mass media
radio, others) reliability, accuracy, platforms (tv,
Getting the latest
digital (websites, tone, audience, radio, others)
news
social media, others) giving where to access
others) feedback (reactions, digital content
comments, rate, navigational skills
others)
Entertainment

Business

Education sources

Activity 2. Based from the activity 1, answer the following:

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a. How do Media Literacy, Information Literacy, and Technology Literacy differ in
terms of use?
___________________________________________________________________________
___________________________________________________________________________
________________________________________________________
b. Are they similar in form? Elaborate.
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
__________________________________________________
c. Are they similar in use? Elaborate
___________________________________________________________________________
___________________________________________________________________________
_________________________________________________________

What I Have Learned

Answer the following concisely.

1. In your opinion, what makes an individual literate in media and information?
___________________________________________________________________________
___________________________________________________________________________
_________________________________________________________
2. What activities/habits do you practice which illustrate media and information literacy?
Give at least three examples.
_________________________________________________________________________
_________________________________________________________________________
_______________________________________________________
3. In your own words define media literacy, information literacy and technology literacy.
________________________________________________________________________
________________________________________________________________________
______________________________________________________

What I Can Do

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Create a poster that shows the importance of being a media and information literate
individual to our everyday lives

Additional Activities

Using the Venn Diagram below, compare and contrast Media

literacy, Information literacy, and Technology literacy. Give at least three
similarities and differences.

Image Source: http://www.literacysolutions.com.au/blog/2016/05/30/compare-contrast-part-5-of-7/

Assessment

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 Directions:Let us determine how much you already learned. Read and answer each
question. Choose the letter of the correct answer.

1. An ability to acquire relevant information and use modern day tools to get,
manage and communicate information.
A. Information media C. Media literacy
B. Technology D. Media and Information literacy

2. The skill that allows people to recognize when information is needed and how he will
be able to access, locate, evaluate and use it effectively.
A. media C. Media literacy
B. Information literacy D. Technology literacy

3. Refers to how person is able to look for relevant information from various media.
A. media C. Media literacy
B. Information literacy D. Technology literacy

4. Examples of these are radio, television, newspaper, magazines and social media.
A. information C. literacy
B. technology D. media

5. The ability to understand printed and written materials refers to?

A. information C. media
B. literacy D. technology

6. . The ability to access, evaluate and create media is

A. media C. Media literacy
B. Information literacy D. Technology literacy

7. These refer to processed data for specific purposes.

A. information C. media
B. literacy D. technology
8. Harry found erroneous facts from the magazine he is reading. What literacy is
presented by Harry?
A. Information media C. Media literacy
B. Technology literacy D. Media and Information literacy

9. Nina is fond of video-chatting with her friend in the province every other day.
Nina shows?
A. Information media C. Media literacy
B. Technology literacy D. Media and Information literacy

10. Laika prepared a Powerpoint presentation for her business report. Laika displays?
A. Information media C. Media literacy
B. Technology literacy D. Media and Information literacy

Answer Key

What I Know
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1. B
2. C
3. A
4. B
5. C
6. D
7. B
8. A
9. B
10. B

References

Commission on higher Education, 2016. Teaching Guide for Senior High

School MEDIA AND INFORMATION LITERACY CORE SUBJECT.
Media and Information Literacy Curriculum Guide by DepEd

The social Media Effect. Retrieved June 15, 2020, from

https://academichelp.net/samples/academics/essays/cause-effect/the effects-of-
social-media.html

UNESCO Media and Information Literacy Curriculum for Teachers

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