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Business Communication B.Com. Part-II Guess
Papers Karachi Board
Business Communication 2009
Q.1. (a) What is effective Communication? Discuss the role of communication in business?

Q.1. (b) Discuss the advantages of effective Business Communication in your career and in your Personal
Life?

Q.2. (a) Explain the concept of Leadership in business?

Q.2. (b) State the various functions of a Leader?

Q.3. (a) What are the essentials of Good Order Letter?

Q.3. (b) As a Purchase Manager of M/s. Four Star Company DHA, Karachi. Write a letter requesting for
some specific type of merchandise for your company. Assume necessary details?

Q.4. (a) Define a Business Report. How is it regarded as the tool of Management?

Q.4. (b) The Managing Director of a Multinational Company is interested in getting a report on financial
achievement and progress of Multan Branch. You as the Branch Manager write a Memorandum Report to
the Managing Director giving the necessary information. You may assume necessary particulars?

Q.5. (a) What are the functions of Sales Letter?

Q.5. (b) M/s Fancy Cosmetics Karachi have manufactured a big range of cosmetics specially for young
girls and ladies. Assume necessary details and draft a suitable unsolicited sales letter and mail it to the
prospective customers?

Q.6. (a) Define listening and explain its role in communication?

Q.6. (b) What are the reasons of poor listening?

Q.7. What is dictating? What are the points that must be observed and followed by the Manager dictating
the message and the Steno/Secretary taking down the message?

Q.8. (a) What are the different purposes for which interview is carried?

Q.8. (b) What are the guidelines that should be observed by * Interviewer and * Interviewee.

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Q.9. (a) State the main elements of a "Formal Report"?

Q.9. (b) What is a distinction between a Memorandum Form Report and a Letter Form Report. Draw
suitable sketch for each?

Q.10. (a) What are Claims and Adjustment Letters?

Q.10. (b) As the Manager of Multinational Bank draft an unfavourable reply to a client who has requested
your bank to advance a credit of Rs. 1.5 Million for the expansion project of his firm?

Q.11. (a) What legal risks and complications you should be aware of while drafting your business
Communications?

Q.11. (b) Discuss Defamation and give some examples of defamatory terms?

Q.12. Write a short note of the following

 Qualities of Good Speaker.

 Feed Back

 Methods of delivery the message

 Oral Communication V/S Written Communication.

 Differentiate between Sales and Sales Promotion Letter

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