INSTRUCTION FOR IA EVIDENCE

A COMPANY PRODUCT

1. Prepare a written document with the characteristics of the product or service in English.
Keep in mind:

• The product or service of our company: Crisp Batavia Head Lettuce

• Name of the product or service: Orange Plus Crisp lettuce

• Characteristics of the product or service:

• Hydroponic Lettuce Crespa

• Weight: 600gr-1200 gr

• Colombia

• Product or service class: food product

• Parts of the product or service: Head of curly lettuce leaves

• Product or service functions: Balanced diet

2. Market competition:

• Research two competing products or services:

• Asian curly purple lettuce

• Soft green lettuce

• Determine ten characteristics to evaluate with your product or service:

• Weight

• Presentation

• Price

• Packaging

• Color

• Nutritional table

•Life cycle
• Compare products through a Product Report. Product:

Head lettuce Crisp

Primary container CF1 * 33 boxes 1.2Gr units

Stowage 750K

18 boxes

 Establish the advantages and disadvantages of your product or service in relation to

Competition.

Advantages: A natural product with a high index of nutritional diet in all types of food.

Disadvantages: Its growth cycle is 63 days. Relative to other Vegetables it is high only with 6
production cycles per year.

• Determine the excellence of your product or service: Natural product. With high-grade size
and flavor specifications, certified with quality standards for all people.

3. Selection of suppliers.

• Research at least two vendors to supply and distribute materials. Premiums or services of
their companies.

Provider: BOMEQ S.A.S. -

CONTACT US

Calle 33A No. 21–09, Bogotá D.C.

PBX: +571 4824192

Cell: +57301 7836970

What Sapp: +57312 5608005

Email: servicioalcliente@bomeq.com.co

Specialty:

Pumps, Motors and Equipment

We are a leading company in the marketing, distribution and maintenance of pumps, motors
and equipment.
Transportes Iceberg of Colombia

Kilometer 1.6 Siberia-Cota road

COLOMBIA

comercial@iceberg.com.co

Specialty: Transportes Iceberg it offers different lines for the transport of its products such
as:

 Refrigerated transport
 Liquid Transportation
 Dry Cargo Transportation
 Containers
 Customs logistics management
 Buenaventura Storage

• Establish ten characteristics to evaluate suppliers and distributors.

Providers:

 Timeliness of deliveries
 Fixed Warranty of 5 years per product
 Quality of parts / Products / Materials Delivery
 price competitiveness
 quality of service provided
 competitiveness in terms and conditions
 Credit rate
 General Financial Condition
 Reputation of the merchandise
 Sales staff experience
 Technical support staff experience level

Distributor:

 Completion of deliveries
 Technical and infrastructure capacity
 Traceability of goods
 News Registry
 Merchandise mobilization prices
 Certifications
• Compare the suppliers and distributors of your product or service.

Provider: Irridelco S.A.S

 No warranty
 Low quality product life cycle
 High prices

Distributor: Easy Cargo

 High delivery time

 Limited technical capacity
 High News Index
 High price of merchandise mobilization

• Select the best supplier and distributor for your product or service.

 BOMEQ
 ICEBERG

• Justify the selection of the supplier or distributor

Supplier: High quality and product life cycle

Distributor: High technical quality, competitive prices, high traceability technical support, high
technical support according to the specifications of merchandise consolidation.