Innovative Product Concept 2010

Innovative Product
Concepts 2010
with Tea- and Herbal Extracts
A Presentation for Alfonzo Rivas

1. RTD - Beverages
Category: RTD Beverage
Type: Functional Near Water
Brand: Karlsberg
Country: Germany
Components: Water, Fructose,

Extracts of Camomile,
Balm Mint, Green tea,
Sea Buckthorn
Type: Functional Near Water
Brand: Y Water (Yves Béhar)

- organic -
Country: USA
Components: Mineral Water,

Fructose, nat. Flavours.
Extracts of Organic
Hibiscus and Coriander,
Black Carrot juice,
Calcium, Zinc
Category: Near Water Beverage
Type: Memory Drink
Brand: Vitamore
Country: Germany
Components: Natural Mineral Water,

Fructose, Acidifier citric
acid, Flavour, Ginseng
and Ginkgo extract
Type: Beauty Drink
Brand: Vitamore
Country: Germany
Components: Natural Mineral Water,

Fructose, Juices, Rose-,
Geranium-, Jasmin- and
Elderflower extract
Type: Wellness
Brand: Gerolsteiner Moment
Country: Germany
Components: Mineral Water, Juice

concentrates, Fructose,
Nat. Flavours, Green Tea
Extract, White Tea Extract,
Ascorbic Acid
Type: Green Tea with Aloe
Brand: My Body /Coca Cola
Country: Korea / Indonesia
Components: Water, Green Tea Extr.,

Sodium Ascorbonate,
L-Asparagine, Aloe
Extract, Emulsifier
Type: Green Ice Tea
Brand: Lipton Linea
Country: Europe
Components: Water, Green Tea

Extract (2,5 gr / Li),
Lime / Lemon Juice,
Flavours, Fructose,
Sweetener, Citric acid,
Caffeine
Type: Green Tea “Orange”
Brand: Feel Good - WoW
Country: Brazil
Components: Water, Sugar, Orange

Juice conc., Citric Acid,
Green Tea Extract,
Ginger Extract, Flavours,
Type: Ice Tea
Brand: Nestea
Country: global
Components: Water, Sugar, Citric

Acid, Tea Extract
Flavours, Ascorbic Acid
Type: Functional Ice Tea
Brand: Nestea Vitao

Rooibos – Relax
Green Tea - Immune
Country: Europe

Acid, Green Tea /
Rooibos Extr. (2,7 gr/Li),
Juice, Flavours,
Ascorbic Acid
Type: Functional Ice Tea
Brand: Nestea enviga
Country: USA /Europe

Acid, Green Tea Extr.
standard. on Catechins
Flavours, Ascorbic Acid
Type: Japan Green Tea
Brand: Pokka ”Essencia”

560mg of Catechins
Country: Singapore
Components: Water, Brewed Green

Tea, Green Tea extract,
Ascorbic Acid
Category: Baby Drink
Type: Decaffeinated Tea
Brand: Belte (BPW)
Country: Italy
Components: Still mineral water,

Fructose, Grape Juice
conc., Sugar, Flavours,
Decaff. Tea Extract
Type: Ice Tea “Blood Orange”
Brand: Vitafit (Lidl - Private Label)
Country: Germany
Components: Water, Sugar, Blood

Orange juice, Citric Acid,
Potassium Citrate,
Tea Extract, Magnesium
Carbonate, Calcium
Lactate, Sweetener,
Flavours, Vitamins
Category: Functional Beverage
Type: Antioxidant Drink
Brand: Hib!
Country: Czech Republic
Components: Spring Water, Hibiscus extr.,

Grape juice conc. (15%),
Cinnamon extr. , Orange
blossom extr., Ginger extr.,
Vanilla extr.
Type: Ice Tea Red
Brand: Lipton
Country: France / Russia
Components: Water, Sugar,

Extracts of Black
Tea, Rooibos and
Guarana, Fruit
extracts, Citric acid,
Flavour
Type: Energy Drink
Brand: Burn (Coca Cola)
Country: Spain / Mexico
Components: Guarana Extract,

Maltodextrin, Citric
Acid, Sucralose,
natural Flavors
Type: RX Power
Brand: Arizona
Country: USA
Components: Water, Extracts of

Guarana, Ginseng,
Schizandra, Taiga
Root
Type: Energy Drink
Brand: Cobra (InterBev)
Country: Philippines

Ginseng Extract,
Taurine, Caffeine,
B Vitamins, Citric
Acid, Flavors
Type: Energy Drink
Brand: Sting (PepsiCo)
Country: Vietnam
Components: Water, Sugar, Citric Acid,

Sodium Citrate, Taurine,
Caffeine, Ginseng Extr.
Type: Ginkgo Energy Drink
Brand: Smarti Shot

(Sapanan)
Country: Thailand
Components: Water , Sugar,

Ginkgo Extr. (100 mg),
Omega 3 (94 mg),
Vitamins, Citric Acid,
Flavours
Type: Energy Drink
Brand: Sprite 3G
(Coca Cola)
Country: Turkey

Ginseng, Guarana,
Glucose, Flavors,
Vitamins (B3, B6)
++
Type: Aphrodisiac
Brand: Aphrodite – Love Drink
Country: Europe
Components: Water, Caffeine,

Taurine, Extracts of
Ginkgo and Ginseng
Type: RX Memory
Brand: Arizona
Country: USA

Decaff. Green Tea,
Ginkgo Biloba,
Ginseng, Licorice
Type: Functional Beverage
Brand: Think Drink
Country: UK
Components: Water, Fruit Juice

Flavours, Extracts of
Yerba Mate, Siberian
Ginseng, Guarana
Type: Relax Juicer
Brand: Yagua
Country: Netherlands
Components: Fruit juice puree (Apple,

Grape, Grapes, Guava,
Banana, Lychee…), Fibre,
Vitamins B and C, Extracts
of Peppermint, Camomile,
Melissa, Ginseng, Ginkgo
Type: Re-fresh, Re-lax
Brand: Uni President
Country: Thailand

Black or Green Tea,
Extracts of Camomile,
Lemon Verbena
Type: Relax Drink
Brand: Michel (Rivella)
Country: Switzerland
Components: Water, Fruit juices,

Extracts of
Sage, Camomile,
Lemon Balm....
Type: Beauty Juicer
Brand: Yagua
Country: Netherlands
Components: Fruit juice puree (Apple,

Grape, Grapefruit, Guava,
Lemon, Banana, Lychee),
Protein, Vitamins,
Minerals, Extr. of Ginger,
Aloe Vera, Curcuma,
Type: Beauty Drink
Brand: Michel (Rivella)
Country: Switzerland
Components: Water, Pineapple

juice, Sugar types,
Coconut juice, Milk
product, Aloe vera
extract, Flavours,
Xanthan, Vitamin C,
Citric acid, Biotin
Type: Beauty Drink
Brand: Aloevera (Behnoush)
Country: Iran
Components: Water, Apple Juice Conc.

Aloe Vera extract, Sugar,
Citric acid, Flavours
Category: Functional Fruit Juice
Type: Dobry Juice -

“Take care of the heart”
Brand: Multon (Coca Cola)
Country: Russia
Components: Water, Orange and

Lemon Juice conc.,
Hawthorne Extract,
Vitamins,
Category: Functional Fruit Juice
Type: Dobry Juice -

“Reliable Defense”
Brand: Multon (Coca Cola)
Country: Russia
Components: Water, Apple-,

Elderberry and
Blackberry Juice conc.,
Rosehip and
Schizandra Extract,
Vitamins,
Category: Functional Drink
Type: Hangover beverage
Brand: Hang (Osotspa)
Country: Thailand
Components: Sucrose, Fructose,

Taurine, Extracts of
Rosemary, Dandelion,
Damiana , Grape
Seed, Yeast, Zinc,
Lycopene, Vitamins,
Niacin amide
Type: Milk Coffee & Ginseng
Brand: Nescafé
Components: Water, Sugar, Coffee

Creamer, Instant Coffee,
Flavor, Ginseng extract,
Nat. Color, Sweetener,
Emulsifier
2. Instant Beverages
Category: Instant Tea Mix
Type: Lemon
Brand: Nestea
Country: Philippines /
Indonesia
Components: Sugar, Citric Acid,

Tea Extract,
Flavours
Category: Instant Beverage
Type: Stomach Tea
Brand: Bad Heilbrunner
Country: Germany
Components: Maltodextrin.
Extracts from
Fennel, Anise,
Carvi, Camomile,
Rooibos
Type: Sleeping Tea
Country: Germany
Components: Maltodextrin, Herbal

extracts from Camomile,
Lindenflower, Balm Mint,
Peppermint (from
Controlled Cultivation)
Type: Breathing Tea
Country: Germany
Components: Maltodextrin, Extracts

from Fennel, Thyme,
Anise
Type: Love Drink
Brand: Krüger
Country: Germany
Components: Sugar, Fructose, Citric

Acid, Green Tea Extract
(1,28 %), Red Beet,
Juice powder
Category: Instant Green Tea
Type: Green Tea To Go

“Mandarin & Mango
Brand: Lipton
Country: USA
Components: Green Tea Extract,

Acid, Sucralose,
Mandarin and
Mango Flavors
Type: Green Tea To Go

“Lemon”
Brand: Lipton
Country: USA

Acid, Sucralose,
natural Flavors
Type: Functional
Green Tea “Defense”
Brand: Lipton
Country: USA

Natural Flavours,
Sucralose, Ascorbic Acid,
Vitamîn E + A, Lemon
Juice
Type: Functional
Green Tea “Energize”
Brand: Lipton
Country: USA

Acid, Caffeine,
Sucralose, Guarana
Extr., Ginseng Extr.,
Riboflavin
Category: Instant Tea (Sticks)
Type: Activate, Red Fruits
Brand: Nestea
Country: Mexico

Ginseng Extract
Dextrose, Maltodextrin,
Red Fruit Conc. Citric
Acid Sodium Citrate,
Calcium Lactate,
Flavours
Category: Instant Tea (Sticks)
Type: Purificate, Lime-Lemon
Brand: Nestea
Country: Mexico

Ginseng Extract
Sweetener, Maltodextrin,
Lime-Lemon Conc. Citric
Acid Sodium Citrate,
Calcium Lactate,
Flavours
Type: Iced Tea Mix “to go”
Brand: Crystal Light (Kraft)
Country: USA
Components: Maltodextrin, Citric

Acid, Aspartame,
Tea Extract, Flavours,
Colors
Category: Instant Tea
Type: Tea with Milk
Brand: Lipton
Country: Indonesia
Components: Sugar, Creamer,

Full cream milk pow.
Tea extract, Cocoa
powder, Flavour,
Chocolate
Type: Rosehip / Honey
Brand: Japan Green Tea

Country: Japan
Components: Sugar, Dextrose,

Rosehip and Hibiscus
Extract, Honey,
Collagen,
Oligosaccharide
Category: Instant Chocolate
Type: Relaxing Nighttime Drink
Brand: Nesquik / Nestle
Country: Spain
Components: Sugar, fat free Cocoa,

Extracts of Lemon Balm
and Camomile, Honey
powder, Emulsifier, Salt,
Sunflower oil, Flavours,
Cinnamon,
Category: Baby Instant Drink
Type: Herbal Tea
Brand: Montania (Lipton)
Country: Italy
Components: Sugar, Fructose,

Camomile extract.
54
Type: Herbal Tea
Brand: Milupa
Country: Germany
Components: Camomile extract

with oil,
Fennel extract with oil.
- Carrier free -
55
Type: Multi Fruit Tea
Brand: Milupa
Country: Germany
Components: Dextrose, Sugar, Extracts

of Orange flowers and
Hibiscus, Citric Acid,
Flavours, Vitamin C
56
Type: Red Grape
Brand: Milupa
Country: Germany
Components: Dextrose, Sugar, Extracts

of Elderberries and
Hibiscus, Citric Acid,
Flavours, Iron, Grape
concentrate
57
Category: Effervescent Tablet
Type: Instant Tea
Brand: Jesscool (Konimex)
Country: Indonesia
Components: Extracts of Thyme,

Bitter Orange Peel,
Chicory Root
Type: Aphrodisiac
Brand: Hormoviton Greng
Country: Indonesia
Components: L- Arginine,
Extracts of
Yohimbe, Ginseng,
Vitamin B1, B6, B 12,
Royal Jelly
Category: Instant Milk Beverage
Type: Pregnant Women

Nutrition
Brand: Maeil Dairy
Country: South Korea
Components: Milk Powder, sugar,

Cocoa powder (7%),
Calcium, Minerals, Tea
extracts with Catechins,
L- Theanine, Fennel
extract, ++
Category: Instant Coffee Mix
Type: Relax
Brand: Nescafe
Components: Sugar, Creamer, Decaf.

Instant Coffee, Flavours,
Camomile extract,
3. Dairy Products
Category: RTD Milk Beverage
Type: Energy Drink
Brand: Blond Kick Coffee Latte
Country: Germany
Components: Low fat Milk (60 %),

Water, Sugar, Flavour,
Taurine (0,4%),
Guarana Extr. (0,1%),
Ginseng Extr. (0,056%),
Caffeine, Vitamins
Type: Energy Drink
Brand: Black Kick Coffee Mocca
Country: Germany
Components: Low fat Milk (60 %),

Water, Sugar, Coffee
Flavour, Taurine (0,4%),
Guarana Extr. (0,1%),
Caffeine, Vitamins
Type: Rooibos / Maracuja
Brand: Müllermilch
Country: Germany
Components: Low fat Milk, Water,

Sugar, Fruit juice,
Flavour, Guarana Extr.,
Vitamins
Type: Energy Milk Drink
Brand: Fructiv
Country: Germany
Components: Low fat Milk,

Fruit juice conc.
(Orange, Maracuja),
Fructose, Guarana
Extract, Aspartame,
Category: Dairy Products
Type: Drink Yoghurt

(Rooibos)
Brand: Nöm
Country: Austria
Components: Yoghurt with probiotical

Cultures, Rooibos
extract, Sugar, Conc. of
Raspberry, Blackberry,
Elderflower and
Strawberry, Guar Gum,
Flavour, Glucose.
Type: Milk Drink
Brand: Lactogal
Country: Portugal
Components: Partly skimmed

pasteurized Milk, Sugar,
Orange (2,5 %), Carrot
(1,5 %), Ginseng Extr.
Lactose, Preservative
Category: Dairy Product
Type: Milk Drink
Brand: Dulces Suenos

(Sweet Dream) - Lauki
Country: Spain
Components: Skimmed Milk,

Honey, Extracts of
Balm Mint,
Linden flower
Category: Dairy products
Type: Anti Stress Yoghurt
Brand: Lactive
Country: Spain
Components: Yogurt, Sugar,

Gelatine, Lemon
Balm extract
Type: Milk Drink
Brand: NesVita (Nestle)
Components: White Tea Extract,

Milk, Vitamins
Type: Milk Drink
Brand: NesVita (Nestle)
Components: White Tea Extract,

Milk, Vitamins
Type: Milk Drink
Brand: Bear Brand (Nestle)
Components: Milk, Vitamins,

Ginseng extract
(8 % Ginsenosides)
Type: Milk Drink
Brand: Bear Brand (Nestle)
Components: Milk, Vitamins,

Ginkgo extract
(1 % Ginkgo Flav.)
4. Other Food
Category: Confectionery
Type: Energy Chocolate
Brand: Ritter Sport
Country: Europe
Components: Cacao powder,

Guarana Extract ...
Type: Chocolate
Brand: Milka (Kraft Foods)
Country: Germany
Components: Sugar, Cacao powder,

Fat, Milk powder,
Green Tea extract 0,1%,
Flavours
Category: Infant Milk Cereal
Type: Rice with Orange Blossom

Wheat with Chamomile
Brand: Nestle
Country: Saudi Arabia
Components: Slimmed milk powder,

Rice flour or Wheat,
Sucrose, Palm Oil, Inulin,
Minerals, Chamomile
extract, or Orange blossom
extract
Category: Rice / Cereal
Type: Brown Rice with Ginkgo
Brand:
Country: Thailand
Components: Brown Rice, Gingko Extract

Category: Infant Milk Cereal
Type: Brown Rice
Brand: Nestle
Country: Malaysia
Components: Slimmed milk powder,

Rice flour, Sucrose,
Palm Oil, Inulin,
Minerals, Chamomile
extract, Orange blossom
extract
80
Category: Confectionery / Bakery
Type: Energy Biscuit
Brand: Siken Form
Country: Spain
Components: Green Tea extract

30 % Catechins,
L - Carnetin
Category: Ice Creme
Type: “Cool Lemon”
Brand: Solero Shots

(Langnese/Unilever)
Country: Germany
Components: Guarana extract

Type: Cough Candy
Brand: Wiedenbauer
Country: Germany
Components: Sugar, Extracts of

20 Herbs, Essential
Oils
Type: Chewing Gum
Brand: Hollywood
(Cadbury France)
Country: France
Components: Sorbitol, Maltitol, Syrup,

Decaff. Green Tea Extr.
Chlorophyll
Category:
Type: Chewing Gum
“Doublemint Green Tea”
Brand: Wrigley’s
Country: China
Components: Sugar, Glucose, Gum

base, Flavour, Lecithin,
Green Tea Extr. (0,05%),
Sweetener, …
Category: Sausage / Meat
Type: Snack
Brand: BiFi (Unilever)
Country: Germany
Components: Sausage Ingredients,

Guarana Extract
THANK YOU
FOR YOUR
ATTENTION !
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Innovative Product Concept 2010

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Innovative Product

A Presentation for Alfonzo Rivas

Type: Functional Near Water

Components: Water, Fructose,

Type: Functional Near Water

Brand: Y Water (Yves Béhar)

Components: Mineral Water,

Type: Memory Drink

Components: Natural Mineral Water,

Type: Beauty Drink

Components: Natural Mineral Water,

Brand: Gerolsteiner Moment

Components: Mineral Water, Juice

Type: Green Tea with Aloe

Brand: My Body /Coca Cola

Country: Korea / Indonesia

Components: Water, Green Tea Extr.,

Type: Green Ice Tea

Brand: Lipton Linea

Components: Water, Green Tea

Type: Green Tea “Orange”

Brand: Feel Good - WoW

Components: Water, Sugar, Orange

Type: Ice Tea

Components: Water, Sugar, Citric

Type: Functional Ice Tea

Brand: Nestea Vitao

Components: Water, Sugar, Citric

Type: Functional Ice Tea

Brand: Nestea enviga

Country: USA /Europe

Components: Water, Sugar, Citric

Type: Japan Green Tea

Brand: Pokka ”Essencia”

Components: Water, Brewed Green

Type: Decaffeinated Tea

Brand: Belte (BPW)

Components: Still mineral water,

Type: Ice Tea “Blood Orange”

Brand: Vitafit (Lidl - Private Label)

Components: Water, Sugar, Blood

Type: Antioxidant Drink

Country: Czech Republic

Components: Spring Water, Hibiscus extr.,

Type: Ice Tea Red

Country: France / Russia

Components: Water, Sugar,

Type: Energy Drink

Brand: Burn (Coca Cola)

Country: Spain / Mexico

Components: Guarana Extract,

Components: Water, Extracts of

Type: Energy Drink

Brand: Cobra (InterBev)

Components: Water, Sugar,

Type: Energy Drink

Brand: Sting (PepsiCo)

Components: Water, Sugar, Citric Acid,

Type: Ginkgo Energy Drink

Brand: Smarti Shot

Components: Water , Sugar,

Type: Energy Drink