Professional Documents
Culture Documents
Course:Bsba Mk-1C
Purposive Communication
Experts generally agree that there are seven basic parts in a business letter:
Clarity
The first element of all business letters is that they should be clear. This includes the
purpose of the letter and words used within the text. Clearly state your point near the
beginning to allow the reader a clear understanding of the letter's purpose.
Conciseness
Avoid using extra words in a business letter. The element of conciseness refers to
stating an idea in the fewest words possible. Don’t add superfluous information or
extra words to fill space. Simply state the information that's important and pertinent,
and leave it at that.
Consideration
A business letter should also be considerate. This element is important because you
must think about the reader and his feelings and point of view. Make the letter about
him and not you.
Courtesy
Business letters should show respect to the reader and should demonstrate the
writer’s personal respect for the reader and the company he works for.
Concreteness
Concreteness refers to using vivid wording within the letter that appeals to the
reader’s senses. If a business letter is dull, the reader may skim through, missing
important points.
Cheerfulness
When writing a business letter, demonstrate a positive attitude that expresses joy
and cheer.
Correctness
A business letter must always be accurate. This means ensuring every word within
the document contains accurate facts and figures. This includes proofreading the
letter to check for grammar and spelling mistakes.
Character
Every business letter should show a bit of uniqueness from the writer. This gives the
letter character and may make it more interesting.
Technical reports are a central part of your professional success and are usually
designed to:
Convince the reader of your position
Persuade them to act, or
Inform them of your findings.
Technical reports are designed for quick and easy communication of information, and
use:
Types of Communication
Passive
Individuals who use the passive communication style often act indifferently, yielding
to others. Passive communicators usually fail to express their feelings or needs,
allowing others to express themselves. Frequently, a passive communicator’s lack of
outward communication can lead to misunderstanding, anger build-up or resentment.
At the same time, these communicators can be safer to speak with when a conflict
arises, because they most likely will avoid a confrontation or defer to others.
Passive communicators often display a lack of eye contact, poor body posture and an
inability to say “no.” Passive communicators also act in a way that states “people
never consider my feelings.”
But passive communicators are also easy to get along with as they follow others and
“go with the flow.”
Examples of phrases that those who use a passive communication style would say or
may believe include:
Aggressive
It’s often apparent when someone communicates in an aggressive manner. You’ll hear
it. You’ll see it. You may even feel it.
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Aggressive communicators often issue commands, ask questions rudely and fail to
listen to others. But they can also be considered leaders and command respect from
those around them.
Passive-Aggressive
“That’s fine with me, but don’t be surprised if someone else gets mad.”
“Sure, we can do things your way” (then mutters to self that “your way” is
stupid).
Assertive
One of the keys to assertive communication is using “I” statements, such as “I feel
frustrated when you are late for a meeting,” or, “I don’t like having to explain this
over and over.” It indicates ownership of feelings and behaviors without blaming the
other person.
1. Do your homework.
If you know ahead of time who you will be speaking with or what country you will be
visiting, it makes sense to research cultural norms and standards, and communication
methods for that particular place. Do not walk into the situation unprepared if you can
avoid it.
2. Ask.
It might be uncomfortable for you and the person you are asking, but by showing your
willingness to ask when you don't understand or when you lack the cultural
knowledge necessary to avoid cultural faux paux, you are demonstrating your
willingness to learn more about a new culture and the prevailing communication
norms instead of rushing through unaware.
Even with all the research you're going to do and the questions you're going to ask,
you will still make mistakes. Don't take it personally, rather do your best to be self-
aware, actively learn from your mistake and apologize if you offend anyone or cross
boundaries. Mistakes will always happen, the problem begins when you don't use a
mistake as an opportunity to learn to avoid the same issues in the future.
Humor is culture oriented and until you have spent significant months or years
learning it, jokes should be avoided as it can be easy to offend or belittle, and in
professional situations that can spell disaster. Idioms should be avoided for a different
reason, and that is that they vary greatly by culture and often aren't translatable. In
Colombia, "Hacemos la vaca" means to collect money to buy something together. It
has no literal meaning and if you weren't with someone who could explain, you would
be very confused as to why people were making a cow.
Listening is a highly regarded skill. When communicating with others from another
culture, it is incredibly important to actively pay attention and listen to what people
are telling you. Listening can help you understand that there isn't one right way to
conduct interactions. Additionally, varying viewpoints or ideas might contradict your
own, but you'll still need to listen respectfully.
It can be helpful to repeat or confirm what you believe to have been the objective of
the conversation. This process will help you avoid misunderstandings, especially
when speaking different languages. Write it out if you have to, but make sure you
align everyone's understanding before moving forward.
Instead, use open-ended questions to avoid confusion. With open-ended questions, the
person with whom you are interacting must explain or clearly outline their point,
making it easier to understand their response and the context surrounding it.
8. Pay attention to nonverbal communication.
This will help you avoid mistakes and seeming nervous. Speaking slowly and clearly
is often interpreted as being confident. Additionally, taking time to think before you
speak can help you to avoid communication issues and words you might regret later.
It can be a challenge to communicate effectively with people from other cultures, and
you are bound to find people with whom you can communicate more effectively and
more enjoyably than others. Remember, that the whole process is a lifelong lesson in
empathy, understanding, and self-awareness which can translate to vastly improved
professional and personal interactions and successes beyond just intercultural
communications. So, take a deep breath and start communicating!
1. Clear
When writing or speaking to someone, be clear about your goal or message. What is
your purpose in communicating with this person? If you’re not sure, then your
audience won’t be sure either.
To be clear, try to minimize the number of ideas in each sentence. Make sure that it’s
easy for your reader to understand your meaning. People shouldn’t have to “read
between the lines” and make assumptions on their own to understand what you’re
trying to say.
Information and actions required, must be clear so the reader has the information they
need to take action.
2. Concise
When you’re concise in your communication, you stick to the point and keep it brief.
Your audience doesn’t want to read six sentences when you could communicate your
message in three.
3. Concrete
When your message is concrete, then your audience has a clear picture of what you’re
telling them. There are details (but not too many!) and vivid facts, and there’s laser-
like focus. Your message is solid.
4. Correct
Do the technical terms you use fit your audience’s level of education or
knowledge?
Have you checked your writing for grammatical errors? Remember, spell
checkers won’t catch everything.
Are all names and titles spelled correctly?
5. Coherent
When your communication is coherent, it’s logical. All points are connected and
relevant to the main topic, and the tone and flow of the text is consistent.
6. Complete
In a complete message, the audience has everything they need to be informed and, if
applicable, take action.
Does your message include a “call to action,” so that your audience clearly
knows what you want them to do?
Have you included all relevant information – contact names, dates, times,
locations, and so on?
7. Courteous
Courteous communication is friendly, open, and honest. There are no hidden insults
or passive-aggressive tones. You keep your reader’s viewpoint in mind, and you’re
empathetic to their needs.