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The music industry has developed greatly, generating big opportunities for the artists in
the industry. The current music business is quite different from that of the 1940s. This paper will
tackle these changes, mainly focusing on Chance the Rapper (The Late Show with Stephen
In 1940s music game was not as easy as it is current and one of the reasons is the
development of technology as time goes. In the 1940s, we found that the music was listened to
through radios, which would reach limited people (Taylor, no date). When it comes to the current
music, we see a big difference from Chance the Rapper’s music. In his music, we see that
streaming services are available (Kellman, no date), which generated enough income for his
music career. Generally, streaming and other online services have affected the music industry
positively.
The music played on the radios during the 1940s was for artists under big recording
labels mostly. Therefore, making it through the musical journey was hard for single artists who
didn’t have recording labels to brand or support them (Taylor, no date). Chance the Rapper
proves that more personal and artist-owned labels are possible when he released his mixtape (10
day), which worked well in 2012. Self-promotion and publicity were not easy as current; we
have social media, streaming services, and large performance platforms, as seen from Chance the
Just like any other business, music has been affected by the pandemic negatively. All live
music performances or events will not be active due to the pandemic, and yet they were the main
sources of income for the musicians apart from streaming and other minor sources like ringback
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tones and more (Cooper, 2020). Though musicians are trying to release music during this
pandemic, they can market and sell their music efficiently due to streaming and other online
References
Cooper L. (2020, December 18). Guardian News and Media. Change the tune: how the
https://www.theguardian.com/music/2020/dec/18/how-the-pandemic-affected-the-music-
industry.
https://www.allmusic.com/artist/chance-the-rapper-mn0003115050/biography.
Staff, B. (2016, October 6). The Evolution of Chance the Rapper. Billboard.
https://www.billboard.com/articles/columns/hip-hop/7525638/the-evolution-of-chance-the-
rapper/.
https://www.academia.edu/533323/The_evolving_relationship_of_record_label_and_artist
The Late Show with Stephen Colbert. (2017, September 26). Chance The Rapper Debuts A New