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GRACEL CHRISTIAN COLLEGE FOUNDATION INC.

Cor. Kap Binag Sr. and Arroyo St. Zone 7 Central Signal Village Taguig City

The After Math of Covid 19 Pandemic on The Subscription of PLDT and

Globe Telecom In South Signal Village, Taguig City

Adrian Ecita

Honey Grace Eulalio

Shan Wayne Salacup

Michelle Pearl Tapang

Researchers

Grade 12- ABM

Submitted to:

Mr. Michael Bungabong


Contents
Chapter 1..........................................................................................................................................4

The Problem and Its Background.................................................................................................4

Statement of the Problem.........................................................................................................4

Significance of the Study.........................................................................................................5

Hypothesis of the Study...........................................................................................................5

Scope, Delimitation and Limitations........................................................................................6

Chapter 2..........................................................................................................................................7

Review of Related Literature and Studies....................................................................................7

Foreign Study...........................................................................................................................7

Local Literature........................................................................................................................8

Foreign Literature.....................................................................................................................9

Local Literature........................................................................................................................9

Chapter 3........................................................................................................................................11

Methodology of the Study..........................................................................................................11

Methods of Research Used.....................................................................................................11

Data Gathering and Procedure...............................................................................................11

Respondents of the Study.......................................................................................................13

Population of the Study..........................................................................................................13


Sampling Techniques.............................................................................................................13

Validation of the questionnaire..............................................................................................13

Statistical Treatment...............................................................................................................14

References:.............................................................................................................................19
Chapter 1

The Problem and Its Background

INTRODUCTION

Covid-19 has drastically altered our everyday lives, long term national lockdowns

and year-round quarantine has made face to face interactions virtually impossible, but the

internet made things somewhat manageable with its virtual tools that helps make online

communication possible. As we have already established the importance of internet connectivity,

Choosing the right internet provider is also important. With this study we are inspecting,

compare and contrasting the different popular internet providers in the location chosen by us, the

researchers.

The following sentences are made by the researcher’s opinions and investigations, the

results of this study does not intend to agree or disagree with the reader’s opinion. Internet

connectivity has become an integral part of our modern lifestyle, it has become a very important

and reliable tool for communication, especially now with the recent global pandemic.

Statement of the Problem

This study aims to know the significant change in the number of subscribers of PLDT,

and Globe Telecom in south signal village, Taguig city during the pandemic. This answers to the

following questions:

1. Is there any significant differences in the number of internet subscribers before and

during the pandemic?

2. How are internet providers most preferred by costumer in term of


2.1 Connectivity;

2.2 Download Speed;

2.3 Upload speed; and

2.4 Customer service?

3. How many subscribers have tried PLDT, and Globe Telecom?

Significance of the Study

The findings of study will be beneficiary to the following:

Students, Especially for the senior high school students for this will be a guide for them

that every internet subscription dichotomously offers both futile and recreational use for

students.

Teachers, This will serve to them as a guide on giving consideration for a unstable

internet connections.

Future Researchers, This will serve as a guideline for them in doing or continuing this

study and make it more reliable for them to have a better understanding about the topic.

Hypothesis of the Study

H0: There is no significant change in the number of subscribers of PLDT and GLOBE

TELECOM

H1: There are significant change in the number of subscribers of PLDT and GLOBE

TELECOM
Scope, Delimitation and Limitations

This study aims to focused on the perception of internet subscribers form south signal

village Taguig to know if how many subscribers change their connectivity during this pandemic

and if what internet provider most preferred by costumer. The researchers will guarantee to keep

the data that has been gathered will be treated with confidentiality and it will be well hidden in

the eyes of others. The study has several limitations that should be kept in mind when

interpreting the findings.


Chapter 2

Review of Related Literature and Studies

Foreign Study

According to the study conducted by (Fitch Ratings-Singapore, 2020) The leverage

profiles of Philippine telecom operators Globe Telecom, Inc. and PLDT Inc. are likely to

converge, as operating cash flow continues to lag behind investment amid the coronavirus

pandemic, says Fitch Ratings. We forecast leverage - measured by funds flow from operations

(FFO) net leverage - to increase towards 2.8x for the next three years for both operators. This

study strategic execution to take centre stage amidst the pandemic challenges, as incumbent

operators strive to boost revenues. Also according to this study projections envisage PLDT's

revenue growing by a low- to mid-single-digit percentage in 2020 (2019: 3%), slightly ahead of

Globe's low-single-digit rate decline (2019: 10% growth).

Given to the consideration of PLDT's broader service diversification and entrenched

fixed-line position to be advantageous in mitigating revenue pressure in its wireless business,

compared with Globe. However, the investments needed to support PLDT's expansion in mobile

revenue and broadband installations are likely to moderate EBITDA growth and delay

deleveraging. Continued restrictions imposed by the government to curb the spread of the

pandemic will delay infrastructure network rollout, including new competition from third mobile

network operator, Dito Telecommunity. Domestic telecoms capex accounts for above 40% of

total revenue, amongst the highest within Fitch's Asia-Pacific telecoms portfolio. Telecoms
capex in the Philippines has grown rapidly at a CAGR of 33% between 2017 and 2019, against a

slower revenue pace of 7%.

Local Literature

The top two internet service providers in the Philippines experienced a surge in fixed broadband

subscriptions and revenues amid the coronavirus pandemic, data collected by S&P Global Market

Intelligence shows.

In the three months to June 30, PLDT Inc. saw a 14.30% quarter over quarter increase in total

broadband subscribers. PLDT is owned by Hong Kong-based investment management and holding firm

First Pacific Co. Ltd., and trades on the NYSE under the ticker PHI.

Competitor Globe Telecom saw the number of broadband subscribers rise 26.92% quarter over

quarter to about 2.9 million, the data from Kagan, a research offering of S&P Global Market

Intelligence, shows. "Demand for wireless connectivity escalated given that Filipinos were forced to stay

and work/learn from home due to the pandemic," Globe said “The Philippines is experiencing one of the

longest lockdowns in the world. President Rodrigo Duterte imposed movement restrictions in mid-

March as the country saw a spike in COVID-19 cases. Restrictions were eased June 1, but a strict two-

week lockdown was reimposed in the national capital, Metro Manila, on Aug. 4. Schools are also

expected to implement distance learning via online classes”.

In terms of revenue, PLDT saw a 4.4% quarter-over-quarter increase to about 7.8 billion

Philippine pesos, which it attributed to its increased installation capability after the initial lockdown

period, as well as to the rise in prepaid fixed-wireless broadband sales. Meanwhile, Globe's broadband

revenues rose 16% quarter over quarter to 6.7 billion pesos. PLDT experienced a sharp increase in
network traffic of up to 25% in the early days of the lockdown, as well as international traffic congestion

which it said has been resolved.

The company reduced its 2020 guidance for network investment from ₱64.6 billion to ₱48

billion. Kagan forecast steady growth of 21.7% for broadband in the Philippines in 2020 amid

prolonged lockdowns and the growing demand for home broadband due to the coronavirus pandemic.

But increased traffic is also expected to come with challenges, including greater infrastructure upkeep

costs. In 2019, fiber broadband covered 21% of occupied households.

Foreign Literature

Philippine Long Distance Telephone (PLDT) is the most well-established internet service

provider. They have a wide array of internet services that you can choose from and is one of the

providers that have the widest coverage.

  Their main offering is their wired internet service which is available in almost all areas –

urban or rural.  To date, their service has gradually shifted to Fiber connection, providing much

faster download speeds to its customers. PLDT offers both postpaid and prepaid services, giving

customers the option to choose whichever may suit their needs and lifestyle. While the Globe

Telecom, one of the biggest competitors of Smart and PLDT, is known primarily for broadband

offering is its wireless connectivity services.  To date, they have further expanded their catalogue

for wireless internet, one of which is their 5G offering. Their wired connection, on the other

hand, is their least popular product due to its limited availability in certain areas. Either way,

Globe’s main services are for the most part as reliable as other wired broadband’s offering, in

fact, they offer some of the fastest download speeds in the market today. 
Local Literature

An increased reliance on internet services and demand for better connectivity has

prompted the Philippine government to further improve the country’s internet quality and

affordability by facilitating providers to expand infrastructure throughout the country. This has

caused internet speeds in the Philippines to rise in the last few years. Using data from Speedtest

Intelligence®, we analyzed fixed broadband and mobile network performance in the Philippines

and compared the top mobile network operators (MNOs) and fixed broadband providers (ISPs)

during Q2-Q3 2020. Compared provider performance to Speedtest Consumer Sentiment™ data

on five-star ratings and Net Promoter Score (NPS) to understand how network performance

impacts customer satisfaction. compared to five-star ratings and NPS data to providers’

performance to understand how speeds impacted customer perceptions of Philippine providers.

Speedtest Consumer Sentiment data is gathered from single-question surveys presented to

users at the end of a Speedtest®. This data set provides rich insights into customer satisfaction

over time, as well as competitive benchmarking, by providing data on both Net Promoter Score

(NPS) and customers’ overall satisfaction with their network providers. Ratings aligned with

performance among top mobile operators in the country during Q2-Q3 2020. Smart was the

fastest mobile operator and had the highest rating during this period at 3.3 stars. Globe was

second with a rating of 2.5 stars. Converge ICT showed the highest rating among users in the

Philippines during Q2-Q3 2020. PLDT and Smart tied for second, followed by SKY and Globe.
Chapter 3

Methodology of the Study

This chapter is design to present the different procedures that will be used in this study.

This includes the method of research, the research instrument, the respondents, the sampling

technique, the validation of the questionnaire and the statistical treatment.

Methods of Research Used

The researchers will use the descriptive method in which the researchers will base the

answer to the problems from the survey questionnaire that the researchers will give to the

respondents. The purpose of this is to find the reason and truth that will come from various kinds

of reasons.

The researchers will use the descriptive methods due to its befitting to the study.

Data Gathering and Procedure

The Questionnaire will be used to gather information of the respondents in order to

compile facts in the gathering of data. It will be based on the Statement of the Problem; the

researchers formulated a survey questionnaire enough to answer all the problems stated on

chapter 1. The researchers will seek help from their research adviser in formulating their research

questionnaire before looking for the 3 experts that will validate their research instrument.

Research: Researchers gathered information from reliable books, articles and studies related to

this study and analyze its possible relatedness to the study.

Preparation of Survey Questionnaires: After collecting data related to this study, researchers

prepared some questions to conduct a survey to the respondents. This will help the researchers

gather data regarding this study.


Request Permission: Before conducting the survey and giving interviews with selected

respondents, researchers first sought permission from their research adviser and other teachers

involved to carry out the actual research.

Recording: Researcher obtains books and dissertations on information gathering within and

outside the school in relation to current studies.

Table 1.

Likert Scale

Scale Range Descriptive Interpretation


5 4.50-5.00 Always
4 3.50-4.49 Often
3 2.50-3.49 Sometimes
2 1.50-2.49 Rarely
1 .50-1.49 Never

Part 1 of the questionnaire will be dealing with the respondents’ profile.

Part 2 of the questionnaire will be done to help the researchers to know the number of

subscription of Pldt and globe telecom.

Part 4 questionnaire will be done to help the researchers to know the possible effects of

Unstable internet to the study habit and Grades of the respondents.

Respondents of the Study

The respondents will be chosen randomly and it will be truly treated with confidentiality

from the senior high school department on schools around Taguig City area.
Population of the Study

The population of the study will be the Senior High School students from the schools

around the area of Taguig City.

Sampling Techniques

This study will be involving the method of random sampling and will be employing

Slovin’s formula for the computation of the sample size.

N
Formula: n= Where: n= Sample Size
1+ N e 2

N= total no. of population

e= margin of error

Validation of the questionnaire

To establish the validation and reliability of the study questionnaire, the researchers will

conduct a survey among the Senior High School students and seek for help from 2 experts in this

subject matter.

Statistical Treatment

The researchers will be using the Likert scale type of questionnaire. To be able to get the

result, a statistical analysis must be used. The researchers will be using the mean and standard

deviation in getting the result, to be able to interpret and analyze the data.

Mean is the most widely used and simplest measure of central tendency, this is also

known as average. This is a set of observed data with n observation is equal to the sum of the

values of these observations is divided by n.


Weighted mean is used to determine the level of degree of perception to the items that

were assigned points.

Formula: WM=
∑ FW Where: WM= Weighted mean
N

∑ FW = product of Frequency and weight

N= Population

GRACEL CHRISTIAN COLLEGE FOUNDATION INC.


Cor. Kap Binag S r. and Arroyo st. Zone 7 Central Signal Village Taguig City

As a part of ABM research thesis at the Gracel Christian college foundation inc. We are conducting a

survey about “The after math of Covid 19 pandemic on subscription of PLDT, and Globe

Telecom in south signal village Taguig City” We will appreciate if you could complete the

following questions. Any information obtained in connection with this study that can be

identified with you will remain confidential.

Respondents Detail’s

Name (OPTIONAL)

Age: Strand: Gender:

INTERNET PROVIDER:

PLDT GLOBE OTHERS:

STARTED:

BEFORE PANDEMIC DURING PANDEMIC

A. Please Indicate your level of agreement and disagreement with each of these statements.

STRONG AGREE NEUTRA STRONG DISAGREE

AGREE L DISAGREE

Many subscribers uses

internet for the online


class.

Sometimes the internet is

weak due to many users.

PLDT and Globe have a

limited subscription

PLDT is the fastest

internet in the Philippines

I am connected to the

internet with a fairly fast,

reliable connection for

online class.

I am comfortable surfing

the internet.

Do all student have a

good access to internet

connection.

It is true that internet

connection is one of the

problems that student

face today in terms of

learning

Did you think that

internet connection today


is enough for new system

of education.

Do you find using

internet more productive

even less time is spent.

B. Rank (1-10) the following that affects students in online class

RANKING

Slow internet connection

Parental Attention

Online games

Social Media

Home Enviornment

Watching k-drama

Lack income

Student attendance in class

Mental health

Lazy in doing homework

c. Shade the star below according how satisfied you are in Rating 1pts – 5 pts star
Download speed
Upload speed
Connectivity Stability
Customer service

Chapter 4

Interpreting the data

LPATTERN

A .The researchers conducted an survey on April 03, 2021 to the senior highschool students of

Gracel Christian College foundation Inc. located at Cor. Kap Binag S r. and Arroyo st. Zone 7

Central Signal Village Taguig City. Based on the survey , the lowest rate of using the

subscription of internet is the Globe Telecom. The second to the lowest is the pldt and the

highest rate is the converge etc.


References:

https://www.spglobal.com/marketintelligence/en/news-insights/blog/needham-company-is-now-

available-in-the-sp-global-market-intelligence-aftermarket-research-collection

https://www.cnbc.com/2020/11/10/southeast-asia-40-million-new-internet-users-in-2020-report-

finds.html

https://www.imoney.ph/articles/broadband-internet-providers-philippines/

https://walastech.com/telcos/globe-vs-pldt-2019-mobile-subscribers/
https://www.spglobal.com/marketintelligence/en/news-insights/blog/ma-rebound-sparks-

optimism-for-near-term-deal-activity

https://www.speedtest.net/insights/blog/network-performance-customer-satisfaction-philippines-

q2-q3-2020/

https://www.trade.gov/market-intelligence/philippines-telecommunications-

market#:~:text=Globe%20Telecom%20has%2097%20million,and%202.1%20million

%20broadband%20subscribers.

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