Professional Documents
Culture Documents
Department of Education
PUBLIC TECHNICAL -VOCATIONAL
HIGH SCHOOLS
1
INFORMATION SHEET 3
Benchmarking is both a supervisory
and evaluation tool for business operation. It
is a technique which compares the
processes of one enterprise with those of
similar enterprises to study ways to improve
those processes.
2. Benchmarking Benchmarking is used for analyzing
strategies to improve the production
processes, selling strategies, promotional
and other operational strategies.
Steps in Benchmarking
Select another organization to use as a “benchmark”.
You identify an enterprise that provides similar product or services but
ideally not your competitor, or the leader in the industry who is willing to
share information with you.
2
LEARNING ACTIVITY SHEET 1
BENCHMARKING
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