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Next, the owners or seller want to compete with other since there’s a lot
of companies or services provide same functioned product. To get the
consumer’s attention , they just advertise the false information of their
products and services so that the consumers will believe about their
products and services and continue buy it. The owners want their
companies to be number one among others. To achieve that state they
simply deceive the consumers with misleading information of
advertisement . For example, the owners might cheat about the real side
effects, ingredients and process of making of their products in
advertisement to get more costumers. Competition between companies be
the reason to advertisement misleading.
Then , the owners or sellers want to have more new and loyal costumers
to make their brand popular among others. They make their old costumer
who already using their products or services to be loyal to their products by
showing more about products via advertisement , so that they will get a lot
more permanent costumers who will not going to questioned about the
product’s quality , appearance ,side effects, and worth. It will encourage
the companies to achieve their monthly target. Employee will pay their
employers as much as they achieve their target because employee will feel
hesitate to take out their own money and much more depend on income of
companies . Cause of advertisement misleading because owner want to
make their products to be label as well-known brand or services.