Month Mar 13 Description % Trigger Colour

Jan 13 No Change 0% l
Feb 13 Between 0 and 4.00% 4% l
Mar 13 Greater than 4.00% 4% l
Apr 13
May 13
Jun 13
Jul 13
Aug 13
Sep 13
Oct 13
Nov 13
Dec 13
Month Region Type Budget Sales Mth
Jan-13 England Mobile 4.4 4.7
Jan-13 Scotland Mobile 4.9 5.1
Jan-13 Wales Mobile 2.5 2.6
Jan-13 Northern Ireland Mobile 1.3 1.4
Jan-13 England TV 195.2 205.4
Jan-13 Scotland TV 172.7 181.8
Jan-13 Wales TV 67.7 71.2
Jan-13 Northern Ireland TV 15.5 16.3
Jan-13 England Store 1,187.8 1,250.3
Jan-13 Scotland Store 1,931.7 2,033.3
Jan-13 Wales Store 1,112.4 1,170.9
Jan-13 Northern Ireland Store 112.1 118.0
Jan-13 England Internet 200.4 211.0
Jan-13 Scotland Internet 445.2 468.6
Jan-13 Wales Internet 323.5 340.5
Jan-13 Northern Ireland Internet 24.2 26.8
Feb-13 England Mobile 4.5 4.8
Feb-13 Scotland Mobile 5.0 5.2
Feb-13 Wales Mobile 2.5 2.6
Feb-13 Northern Ireland Mobile 1.4 1.4
Feb-13 England TV 199.1 209.5
Feb-13 Scotland TV 176.2 185.4
Feb-13 Wales TV 69.0 72.6
Feb-13 Northern Ireland TV 15.8 16.6
Feb-13 England Store 1,211.5 1,275.3
Feb-13 Scotland Store 1,970.3 2,074.0
Feb-13 Wales Store 1,134.6 1,194.4
Feb-13 Northern Ireland Store 114.3 120.3
Feb-13 England Internet 204.5 215.2
Feb-13 Scotland Internet 454.1 478.0
Feb-13 Wales Internet 330.0 347.3
Feb-13 Northern Ireland Internet 25.9 27.3
Mar-13 England Mobile 5.5 4.8
Mar-13 Scotland Mobile 6.0 5.2
Mar-13 Wales Mobile 3.0 2.6
Mar-13 Northern Ireland Mobile 0.5 0.4
Mar-13 England TV 239.9 209.5
Mar-13 Scotland TV 212.3 185.4
Mar-13 Wales TV 83.2 72.6
Mar-13 Northern Ireland TV 19.0 16.6
Mar-13 England Store 1,460.1 1,275.3
Mar-13 Scotland Store 2,374.5 2,074.0
Mar-13 Wales Store 1,367.4 1,194.4
Mar-13 Northern Ireland Store 137.8 120.3
Mar-13 England Internet 246.4 215.2
Mar-13 Scotland Internet 547.2 478.0
Mar-13 Wales Internet 397.7 347.3
Mar-13 Northern Ireland Internet 31.3 27.3
Apr-13 England Mobile 4.2 4.3
Apr-13 Scotland Mobile 4.6 4.7
Apr-13 Wales Mobile 2.3 2.4
Apr-13 Northern Ireland Mobile 1.3 1.3
Apr-13 England TV 183.3 189.0
Apr-13 Scotland TV 162.2 167.2
Apr-13 Wales TV 63.6 65.5
Apr-13 Northern Ireland TV 14.5 15.0
Apr-13 England Store 1,115.8 1,150.3
Apr-13 Scotland Store 1,814.5 1,870.7
Apr-13 Wales Store 1,045.0 1,077.3
Apr-13 Northern Ireland Store 105.3 108.5
Apr-13 England Internet 188.3 194.1
Apr-13 Scotland Internet 418.2 431.1
Apr-13 Wales Internet 303.9 313.3
Apr-13 Northern Ireland Internet 23.9 24.6
May-13 England Mobile 4.4 4.5
May-13 Scotland Mobile 4.8 4.9
May-13 Wales Mobile 2.4 2.5
May-13 Northern Ireland Mobile 1.3 1.4
May-13 England TV 194.5 198.4
May-13 Scotland TV 172.1 175.6
May-13 Wales TV 67.4 68.8
May-13 Northern Ireland TV 15.4 15.7
May-13 England Store 1,183.6 1,207.8
May-13 Scotland Store 1,924.9 1,964.2
May-13 Wales Store 1,108.5 1,131.1
May-13 Northern Ireland Store 111.7 114.0
May-13 England Internet 199.7 203.8
May-13 Scotland Internet 443.6 452.7
May-13 Wales Internet 322.4 329.0
May-13 Northern Ireland Internet 25.3 25.9
Jun-13 England Mobile 4.8 4.9
Jun-13 Scotland Mobile 5.3 5.4
Jun-13 Wales Mobile 2.7 2.7
Jun-13 Northern Ireland Mobile 0.4 0.4
Jun-13 England TV 211.4 215.7
Jun-13 Scotland TV 187.1 190.9
Jun-13 Wales TV 73.3 74.8
Jun-13 Northern Ireland TV 16.8 17.1
Jun-13 England Store 1,286.5 1,312.8
Jun-13 Scotland Store 1,944.2 1,983.8
Jun-13 Wales Store 1,119.6 1,142.4
Jun-13 Northern Ireland Store 112.8 115.1
Jun-13 England Internet 201.7 205.9
Jun-13 Scotland Internet 448.1 457.2
Jun-13 Wales Internet 325.6 332.2
Jun-13 Northern Ireland Internet 25.6 26.1
Jul-13 England Mobile 4.7 5.0
Jul-13 Scotland Mobile 5.2 5.4
Jul-13 Wales Mobile 2.6 2.7
Jul-13 Northern Ireland Mobile 1.0 1.0
Jul-13 England TV 207.0 217.9
Jul-13 Scotland TV 183.1 192.8
Jul-13 Wales TV 71.7 75.5
Jul-13 Northern Ireland TV 16.4 17.3
Jul-13 England Store 1,259.6 1,325.9
 Jul-13 Scotland Store 1,951.0 2,053.7
Jul-13 Wales Store 1,123.5 1,182.7
Jul-13 Northern Ireland Store 113.2 119.2
Jul-13 England Internet 202.5 213.1
Jul-13 Scotland Internet 449.6 473.3
Jul-13 Wales Internet 326.7 343.9
Jul-13 Northern Ireland Internet 25.7 27.0
Aug-13 England Mobile 4.5 4.7
Aug-13 Scotland Mobile 4.9 5.2
Aug-13 Wales Mobile 2.8 3.0
Aug-13 Northern Ireland Mobile 0.5 0.5
Aug-13 England TV 225.6 237.5
Aug-13 Scotland TV 199.6 210.1
Aug-13 Wales TV 78.2 82.3
Aug-13 Northern Ireland TV 17.9 18.8
Aug-13 England Store 1,373.0 1,445.3
Aug-13 Scotland Store 2,126.6 2,238.5
Aug-13 Wales Store 1,224.6 1,289.1
Aug-13 Northern Ireland Store 123.4 129.9
Aug-13 England Internet 220.7 232.3
Aug-13 Scotland Internet 490.1 515.9
Aug-13 Wales Internet 356.1 374.9
Aug-13 Northern Ireland Internet 28.0 29.5
Sep-13 England Mobile 4.7 5.1
Sep-13 Scotland Mobile 5.1 5.6
Sep-13 Wales Mobile 2.5 2.8
Sep-13 Northern Ireland Mobile 0.4 0.4
Sep-13 England TV 202.4 223.9
Sep-13 Scotland TV 179.1 198.2
Sep-13 Wales TV 70.2 77.6
Sep-13 Northern Ireland TV 16.0 17.8
Sep-13 England Store 1,231.9 1,362.8
Sep-13 Scotland Store 2,003.4 2,216.3
Sep-13 Wales Store 1,153.7 1,276.3
Sep-13 Northern Ireland Store 106.6 118.0
Sep-13 England Internet 190.7 211.0
Sep-13 Scotland Internet 423.6 468.6
Sep-13 Wales Internet 307.8 340.5
Sep-13 Northern Ireland Internet 24.2 26.8
Oct-13 England Mobile 4.7 4.7
Oct-13 Scotland Mobile 5.2 5.1
Oct-13 Wales Mobile 2.6 2.6
Oct-13 Northern Ireland Mobile 0.4 0.4
Oct-13 England TV 207.5 205.4
Oct-13 Scotland TV 183.6 181.8
Oct-13 Wales TV 71.9 71.2
Oct-13 Northern Ireland TV 16.5 16.3
Oct-13 England Store 1,262.8 1,250.3
Oct-13 Scotland Store 2,053.7 2,033.3
Oct-13 Wales Store 1,182.7 1,170.9
Oct-13 Northern Ireland Store 119.2 118.0
Oct-13 England Internet 213.1 211.0
Oct-13 Scotland Internet 473.3 468.6
Oct-13 Wales Internet 343.9 340.5
Oct-13 Northern Ireland Internet 27.0 26.8
Nov-13 England Mobile 4.6 4.7
Nov-13 Scotland Mobile 5.0 5.1
Nov-13 Wales Mobile 2.5 2.6
Nov-13 Northern Ireland Mobile 0.4 0.4
Nov-13 England TV 201.3 205.4
Nov-13 Scotland TV 178.2 181.8
Nov-13 Wales TV 69.8 71.2
Nov-13 Northern Ireland TV 16.0 16.3
Nov-13 England Store 1,225.3 1,250.3
Nov-13 Scotland Store 1,992.7 2,033.3
Nov-13 Wales Store 1,147.5 1,170.9
Nov-13 Northern Ireland Store 115.6 118.0
Nov-13 England Internet 206.8 211.0
Nov-13 Scotland Internet 459.2 468.6
Nov-13 Wales Internet 333.7 340.5
Nov-13 Northern Ireland Internet 26.2 26.8
Dec-13 England Mobile 4.7 4.8
Dec-13 Scotland Mobile 5.2 5.3
Dec-13 Wales Mobile 2.6 2.7
Dec-13 Northern Ireland Mobile 0.4 0.4
Dec-13 England TV 207.8 212.0
Dec-13 Scotland TV 183.9 187.6
Dec-13 Wales TV 72.0 73.5
Dec-13 Northern Ireland TV 16.5 16.8
Dec-13 England Store 1,264.5 1,290.3
Dec-13 Scotland Store 2,056.4 2,098.4
Dec-13 Wales Store 1,184.2 1,208.4
Dec-13 Northern Ireland Store 119.3 121.7
Dec-13 England Internet 213.4 217.7
Dec-13 Scotland Internet 473.9 483.6
Dec-13 Wales Internet 344.4 351.4
Dec-13 Northern Ireland Internet 27.1 27.6
 3 P&L Budget P&L Actual Column % to Bgt P&L Budget
Jan -13 5,801 6,108 #N/A 1.05 5,801
Feb -13 5,919 6,230 #N/A 1.05 5,919
Mar -13 7,132 6,229 6,229 0.87 7,132
Apr -13 5,451 5,619 #N/A 1.03 5,451
May -13 5,782 5,900 #N/A 1.02 5,782
Jun -13 5,966 6,087 #N/A 1.02 5,966
Jul -13 5,944 6,256 #N/A 1.05 5,944
Aug -13 6,476 6,817 #N/A 1.05 6,476
Sep -13 5,922 6,552 #N/A 1.11 5,922
Oct -13 6,168 6,107 #N/A 0.99 6,168
Nov -13 5,985 6,107 #N/A 1.02 5,985
Dec -13 6,176 6,302 #N/A 1.02 6,176

Region Type Month Sales Mth Sales FY

England Mobile Mar -13 5 57
Scotland Mobile Mar -13 5 62
Wales Mobile Mar -13 3 32
Northern Ireland Mobile Mar -13 0 10

England TV Mar -13 210 2,530

Scotland TV Mar -13 185 2,239
Wales TV Mar -13 73 877
Northern Ireland TV Mar -13 17 201

England Store Mar -13 1,275 15,397

Scotland Store Mar -13 2,074 24,673
Wales Store Mar -13 1,194 14,209
Northern Ireland Store Mar -13 120 1,421

England Internet Mar -13 215 2,541

Scotland Internet Mar -13 478 5,644
Wales Internet Mar -13 347 4,102
Northern Ireland Internet Mar -13 27 322

MTD FY
England 1,705 20,525
Scotland 2,743 32,619
Wales 1,617 19,219
Northern Ireland 165 1,953

Total 6,229.09

Month Ops Exp % Ops Exp NA Inventory Days Inventory Days NPayable Days
Jan 52% #N/A 48 #N/A 42
Feb 56% #N/A 53 #N/A 46
Mar 58% 0.58 49 49 43
Apr 52% #N/A 55 #N/A 42
May 51% #N/A 43 #N/A 41
Jun 56% #N/A 56 #N/A 51
Jul 50% #N/A 45 #N/A 42
Aug 47% #N/A 55 #N/A 53
Sep 48% #N/A 51 #N/A 55
Oct 46% #N/A 48 #N/A 57
Nov 42% #N/A 45 #N/A 50
Dec 40% #N/A 42 #N/A 52
P&L Actual Mth Focus Traffic Light
6,108 #N/A
6,230 #N/A
#N/A 6,229
5,619 #N/A
5,900 #N/A
6,087 #N/A
6,256 #N/A
6,817 #N/A
6,552 #N/A
6,107 #N/A
6,107 #N/A
6,302 #N/A

Payable Days a
#N/A
#N/A
43
#N/A
#N/A
#N/A
#N/A
#N/A
#N/A
#N/A
#N/A
#N/A
 Weekly & YTD Sale Statistics

Sales by Region MTD FY P&L Actual Mth

8
England 1,705 20,525
Scotland 2,743 32,619 7
Wales 1,617 19,219
6
Northern Ireland 165 1,953

Total 6,229 74,316 5

3
165

England
1,705
1,617 2
Scotland

May -13
Feb -13

Jun -13
Jan -13

Apr -13
1
Wales
1.052862 1.052632 0.873439 1.030928 1.020408
2,743 0
Northern Ireland

l l l l l
Mobile Sales Mar-13 TV Sales Mar-13 Store Sales Ma

England England 17
3 73
5
Scotland Scotland 210

Wales Wales 185

5
Northern Ireland Northern Ireland 1,275 2,074 1,194

England Scotland Wales

 Operatoinal Expense
P&L Actual Mth Focus P&L Budget

Target 55% Actual

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Inventory Days

Target 52 Actual
May -13

Aug -13

Sep -13

Nov -13
Jun -13

Dec -13
Oct -13
Jul -13

1.020408 1.052623 1.052632 1.106292 0.990099 1.020408 1.020408

l l l l l l l Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov De

Store Sales Mar-13 Web Sales Mar-13 Avg Payable in Days

Target 50 Actual

,275 2,074 1,194 120 215 478 347 27

gland Scotland Wales Northern England Scotland Wales Northern Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov De
Ireland Ireland
Expense

58% i

ay Jun Jul Aug Sep Oct Nov Dec

49 h

ay Jun Jul Aug Sep Oct Nov Dec

in Days
Less

43 h

May Jun Jul Aug Sep Oct Nov Dec