Dear Respondents,

This is a survey research for the master’s project on “Consumer Behavior towards purchasing
of products related to social cause”. You are requested to answer the following questions as
accurately as possible. Your time in helping me will be a valuable contribution in the field of
social work. Your opinion will only be used for academic purpose. Thanks for taking out time to
fill this questionnaire.

Please take a moment to complete a brief survey. Your response is greatly appreciated.

Demographics:

Gender: Male ( ) Female ( )

Age: 18-25yrs ( ) 25-35yrs ( ) 35-45 yrs ( ) 45+yrs ( )

Occupation: _____________________________

Monthly household Income Level:

 Below 20,000
 20,000 – 40,000
 40,000 – 60, 000
 60,000 – 80,000
 80,000 +

Education: Intermediate ( ) Graduate ( ) Masters ( )

Marital status: Unmarried ( ) Married ( ) Divorced ( )

Residential location:

Q1. What are your interests/hobbies?

Q2. Are you on any social networking sites?

Yes No
Q3. What do you think the term ‘social work’ means? (Tick any two on priority basis)

 Making charitable donations

 Protecting the environment
 Buying goods related to social cause
 Ensuring the welfare of people who are victims of disability
 Community development

Q4. Do you participate in social working?

Yes No

Q5. What attracts you to participate in social work? (Tick any two on priority basis)

 Cause
 Willingness to help others
 Recognition

Q6. Are you involved with any kind of NGO or social organization?

Yes No

Q7. Which social cause would you prefer contributing to?

 Environmental conservation
 Education
 Healthcare
 Women development
 Upliftment of Special children
 Natural disasters
 Rural development

Q8. Rate these factors in order of importance when you purchase a product. (1 for highly

important and 5 for least important)

 Price
 Quality
 Social responsible behavior
 Brand name
 Product features
Q9. Do you buy home domestic goods?

Yes No

Q10. Which of the following products do you buy yourself?

1. Kitchen linen
 Duster & floor wipes
 Coasters & table mats

2. Home linen
 Bed sheets & bed covers,
 Foot mats & durries

Q11. Will you buy a product made by children with special needs?

Yes No

Q12. Are you willing to pay extra price for the products made by these children?

Yes No

Q13. From where do you prefer to buy the above mentioned products?

 Blind school fairs

 Emporiums
 Dastkar
 Social organizations/NGO
 Exhibitions/fairs

Thanks for your time and patience!