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Select the correct answer

1. Creation of many alternative solutions increases the quality of the final design.

True
False

2. Why does ideation emphasize the speed of idea generation?

Because designers often work on tight schedules


Because the ideas that first come to mind are usually the best ones
Because the quality of the initial ideas doesn’t matter since a design solution gets iteratively
refined many times anyway
Because quick idea generation helps designers generate a lot of ideas

3.Designers should aim to generate about half a dozen solutions when they ideate.

True
False

4. Which of the following is not a method for doing ideation?

Brainstorming
Mind-mapping
Timed idea generation
Tradeoff analysis
Sketching

5.Ideation mostly happens at the start of the design process when the designer is first
coming up with possible solutions to the design problem.

True
False

6. Sketching is used both for generating and for communicating ideas.

True
False
7.Which of the following is not a characteristic of sketches done for the purposes of
ideation?

Quick
Disposable
Evocative
Refined
Ambiguous

8.You have to be good at drawing to create sketches that are useful for design.

True
False

9.Why is it important to have a facilitator for a brainstorming session?

To make sure people don’t go on excessive tangents


To notice when session participants feel stuck or are have hit a dead end, and to redirect the
session by bringing up a new topic for brainstorming
To keep in check critiquing of ideas
To flag if participants end up diving too deeply into a single ideas
All of the above

10.It is important not to criticize ideas during brainstorming.

True
False

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