Please read the following carefully

 
PRIMARY OBJECTIVE: Recruit new players 
 
1.     Argumentary :      
First of ALL >> Play or have knowledge of the gameplay mechanics before creating the video
callout
a)      World of Warships is a Free-to-play title
b)      BE Positive
c)      Mention the name of the game in the video title if possible: World of Warships
d)      Highlight the Invite code benefits
e)      Play / feature footage on the highest possible resolution (HD)
g)      Encourage as much as possible viewers to click on the link to register into the game
h)      Relay by social media post the video when released on your channel if applicable
i)       Don’t make shocking sentences related to war, violence, terrorism. We are PEGI 7
j)       If required here’s a game footage that can be cut and used for promos
k) Additionally, you can use any of the public videos from our YouTube channel, here
L) Style guide can be found here

2. Invite code : It would be great if you can add the code on-screen and mention
the goodies that come with the invite code.

a)     Name: BATTLESTATIONS2020
 
Invite code contents:
250 Doubloons
3 Days Premium account
1,000,000 Credits
1 premium ship (USS Charleston)
1 Port Slot
 
It is important to mention that the
codes are ONLY for new players who
register for the first time on the
Wargaming portal.
 
Press account : (You can download the game here and create your username and password)

a) This press account gives access to a large amount of gold/doubloons and most vehicles
unlocked in-game. Press accounts should not be used for full play through videos, or
“Let’s Play” style uploads. They are intended only as a way for you to become more
familiar with the game, and should not be used for footage used in videos or in let’s play
style videos.

b)      Please make sure to bring rules of press accounts usage to the attention of direct account
operators and introduce them to Game Rules. Direct operator of demo account is forbidden to:

·         Share account with third parties.

·         Troll players in the game chat.
·         Impersonate or say anything on behalf of developers or any other WG employee.
·         Talk about anything without first notifying the other players that the demo account user is
not WG employee.
·         Perform other actions that are against Game Rules.

 3. Talking Points

Please be sure to explicitly state the sponsorship :30-:60 seconds after the start of the video,
or after 60% of video is played-- similar to (but in your own words)

o "Hey World of Warships has come to me with a sponsorship opportunity to try

out their awesome game!”.

● Toward the end of the video if possible please include a conclusion reminding viewers to
check out the link and discount.
● Please use the handle @WorldofWarships when sharing the video across social
channels. If applicable
● Please display sponsorship disclosure and call to action before the "Show More" break
in the description box

Call to Action/Discount
● World of Warships is the perfect balance of action and strategic gameplay.
● Tagline: “The Thinking Man’s Action Game”.
 ● Give the offer a shout-out encouraging your viewers to check out the description box for
more info. In your own words, please explain what your viewers can get with these
perks.

Talking Points: World of Warships Overview

Massive Game: With World of Warships, you can command a massive naval fleet
featuring some of history’s most iconic war vessels including the USS Indianapolis,
unlock new ships as you prepare to dominate the oceans in World of Warships.

Highly Detailed: Weather effects make each battle unique and change the tactics of the
battle. With each ship being hyper accurate to the real thing, each battle will make you
feel like you are there.

Always Something New: Each week there is something new to experience with a steady
cadence of new missions, game updates, and events to keep you and your friends
engaged for hours on end.

Here are the UPDATED logos you can use:

wg_wows_logo_secondversion_onelevel_fullcolor_ru.png

wg_wows_logo_mainversion_fullcolor_ru.png

Below is a list of additional newer video content the influencers can pull from:

https://www.youtube.com/watch?v=SJIXOd1NqQs&t=2s (Cinematic)

https://www.youtube.com/watch?v=l2oQ8K1X8jo (Additional support of subs messaging)

(Gameplay)

https://youtu.be/qjyQVM2sGAo (Gameplay)

https://youtu.be/YI-cDEGy5VM (Cinematic)

https://www.youtube.com/watch?v=QESD2BizPO4 (Cinematic)
https://www.youtube.com/watch?v=QsOPMW_oMPw (the opening of this video has a lot of
action)

https://www.youtube.com/watch?v=6cwRf0gMdL8 (has good clips of gameplay throughout)

Supplementary Talking Points

● Since launch, we have added over 300 ships across ten different nations!
● Weather effects, armor viewer and bastion mode enhances the realism on the high seas
● Steady cadence of missions and events to add to the excitement
● World Of Warships currently has over 30 million players worldwide
● World of Warships’ official launch was on September 17, 2015
● Developers: Lesta Studio, St. Petersburg
o Development team sits in St. Petersburg, Russia, a city steeped in naval history
and tradition, – super passionate about Warships.
o It takes an average of 6 months to create a ship in-game entirely from scratch.
Following steps are involved:
▪ Checking if a specific ship could work for the game
▪ Collecting reference materials for the ship (blueprints & pictures)
▪ Modeling of ship’s hull and structures
▪ Texturing
▪ Technical pass for functionality
▪ Art pass (include rust and others to make the ship more realistic)
▪ In-engine implementation
▪ Implementation of ship’s functionality systems
▪ Pre-balancing phase
▪ Super testing and tweaking
▪ Bug fixing
▪ Final balancing and release

  4. Tracking URL: You can find the tracking URL on the platform.
 
Link must be placed in 1st  position in the description, ABOVE the fold button.

Please be sure to explicitly state the sponsorship in the video description when sharing the
link: similar to (but in your own words)
Sponsored by World of Warships! Register to receive XXX doubloons, XXXX Credits, XXXXX
premium ship, one port slot and 3 days premium time when you use code XXXXX and click here
→ XXXXX Applicable to new users only.

Please do not modify the links.

  5. Restricted content:
Wargaming aims to keep content safe for all viewers, as such please consider that videos
should be suitable and compliant for a young teenage audience and to never include / do not
include mentions of:

Depictions of gore, nudity, partial nudity, gambling, religion, children abuse, porn, sexual
content, sexual themes, sexual violence, violence, images of death, racial jokes or attacks, racial
anything, objective political content, “dark pages of history” (Polarizing topics which can lead to
strong negative emotions such as WWII war-crimes, terrorist attacks, genocides, war crimes in
general, etc.), health defects and flaws, domestic abuse, human rights violations, hardly-
treatable and un-treatable diseases, gender-based themes, blood, gore and explicit violence,
alcohol and illegal drugs, “brand wars”/competitor trolling/teasing/comparisons, offensive local
slang, old Japan empire’s flags and insignia, Nazi Flag or insignia.