You are on page 1of 3

full name:

group name and code:


Name of the company :

BUSINESS OVERVIEW NO

  NO
OUR VISION

 
OUR MISSION
NO
THE PRODUCT  
WE PROVIDE
THE SERVICE
WE PROVIDE

MARKET ANALYSIS
NO
WHO WE ARE UNKNOWN
YES
NO
UNKNOWN
TARGETING
THE UNKNOWN
YES
NO
UNKNOWN
PROBLEM WE  
ARE SOLVING
OUR  
COMPETITORS
UNKNOWN
YES
NO
UNKNOWN
OUR  
COMPETITIVE
ADVANTAGE

UNKNOWN
YES
NO
UNKNOWN

 SWOTanalysis
 TABLE
UNKNOWN
YES
NO
UNKNOWN
Marketing strategy ( at least 4 sentences)

Can any of your strengths help with improving your weaknesses or combating your
threats? Please describe how below.(At least 8 sentences)

NO

MARKETING AND SALES PLAN


NO
MARKETING
 
STRATEGY
 
MARKETING
MATERIALS
PRICING
STRATEGY  
DISTRIBUTIO
 
N CHANNELS
KEY SALES
STRATEGY

OPERATIONS PLAN
Specialized
equipment or
 
facilities

Staffing
requirements (e.g.,
 
key personnel,
skills, and training
needs)

PRICING
STRATEGY  

Distribution
method NO

KEY OBJECTIVES AND SUCCESS METRICS ( 4 short term/ 4 long term SMART objectives)

OBJECTIVES WE PLAN TO ACHIEVE IN A GIVEN TIMEFRAME AND HOW WE’LL MEASURE THEM
UNKNOWN
YES
NO
UNKNOWN
1  

2  

3  

FINANCIAL PLAN

Sales projection
 

Profit and loss  


projection

You might also like