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AURORA WICKS

This type of business is a manufacturing business that provides people various kinds of
candles. There will be a choice of size and scent that they can choose. But what makes it unique
is the fact that it can be customizable, but it must be ordered ahead of time. It also comes with
customizable scents of its choice. The proposed business will be founded by young entrepreneurs
namely Ms. Tweeny Balofiños, ________.       
Product Description
           This product is made of 100% soy wax. Soy wax is renewable and sustainable which
burns slowly and cleanly. It is also vegan and does not require any animal products in
production. When it comes to the scents that it uses, it could be anything as long as it does not
need to kill any animals (i.e. mint, lavender, lemon, etc.). A lifespan of 8-10hrs in the ratio of a
7oz candle if used continuously. If the customer follows the 2-4 hours bur time and regularly
trim the wick, it could last at the estimated life span of 20-24 hrs. It is much softer compared to
the traditional wax and has a slower melting point. It is also cheaper since it is made from
hydrogenated soybean oil. This product also is handmade. 
Market Area
           The main target area of the business will be within Koronadal City. There will also be a
physical store and an online store. The team plans to have an online store for expanding the
business. And it does not require a substantial amount of capital. This store also will be open to
all cities and municipalities within and near Koronadal City. 
Main Customers
           The business will sell its product to people aging 18-40 years old. People of this age can
already afford the said product can make their decision without affecting others. People at this
age are somehow at the point where they engage themselves in fashion, trends, and healthcare.
This market is already rationale to think for their safety, and at the same time, fashion since this
product can also be meant for home decoration. 
Impact of the proposed business on the community
The global crisis that the world is currently facing is somehow scared most of us. This product is
inspired and meant to help every household to give them assurance and safety that they are
inhaling fresh and clean air. The product is made to help houses to maintain or to keep the place
safe and clean. This product helps to kill the bacteria that is coming inside the house. It works
just like an air purifier, but it can also be great for home decorations. It is made of 100% soy
wax. And this soy wax is known as a natural product that removes negative ions into the air,
which bind with toxins and help remove them from the air. It is also sustainable since it burns
slower and cooler, unlike any other type of wax. It is also non-toxic and less likely to trigger
allergies. It also makes it be more animal and child-friendly product compared to traditional
candles. Aside from that, it comes along with the scent of your choice. And since it is a 100%
soy candle, it is also 100% phthalate-free. It comes with several health benefits too. It helps to set
a relaxing mood and helps to improve asthma and allergy symptoms. 

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