TRAVEL SERVICES NC II

Name of Learner: __________________________ Grade Level: _____ Section:

__________
School: ___________________________________ Date: __________________________

Learning Activity Sheet No.2

TOURISM INDUSTRY IN THE PHILIPPINES

BACKGROUND INFORMATION FOR LEARNERS:

Now that you know the basic concepts in Travel Services, its relevance and the
Career Opportunities that it may offer to you, it would be the best to explore and discover the
composition of the tourism industry in our country. How does the tourism industry grow in the
country? How does it operate?

The Philippine Tourism Industry is a key factor for economic growth, it is composed
of industries and entities, both public and private involve in planning and development,
marketing, sales operation and evaluation of destinations, products and services that cater
to the needs of the travelers both foreign and domestic.

Composition of the Philippine Tourism Industry

Government Sector
Department of Tourism
TPB
TIEZA
LGU
Other National Gov’t Units

Private Sector:
Lodging Industry
Food and Beverage Industry Financial Institutions
Transportation Sector Education and Training Institution
Attraction, Leisure and MICE Sector
Travel Trade

1|Page
 THE GOVERNMENT SECTOR

The Philippine Department of Tourism

The Department of Tourism (Filipino: Kagawaran ng Turismo,

DOT) is the Executive Department of the Philippine Government
responsible for the regulation of the Philippine tourism industry and
the promotion of the Philippines as a tourist destination.

DOT Mandate:

“The Department of Tourism shall be the primary planning, programming,

coordinating, implementing, and regulatory government agency in the development
and promotion of the Tourism Industry, both domestic and international in
coordination with attached agencies and other government instrumentalities. It shall
instill in the Filipino the industry’s fundamental importance in the generation of
employment, investment, and foreign exchange”

Secretary of Tourism

U/Sec Tourism U/Sec Regulation, Coordination

U/Sec Special Concerns
Development & Resource Generation

Office of Special
Office of Product Office of Tourism
Concerns
Development Standards & Regulation
Regional
Offices Administrative
Office of Tourism Office of Tourism Affairs Office
Development, Planning, Coordination
Research and Information
Management Foreign Offices
Office of Legal
Affairs
Office of Resources
Generation
Office of Industry
Manpower Financial and
Development DOT Organizational Structure Management Affairs

Department of Tourism Attached Agencies

I. TOURISM INFRASTRUCTURE AND ENTERPRISE ZONE

AUTHORITY (TIEZA)

The Tourism Infrastructure and Enterprise Zone Authority

(TIEZA), a government corporation, was created by virtue of
Republic Act No. 9593 or the Tourism Act of 2009 on May 12,
2009, replacing the Philippine Tourism Authority (PTA). TIEZA is
mandated to continue the functions previously exercised by PTA
under Presidential Declaration 564, unless otherwise inconsistent
with the provisions of RA 9593.

2|Page
 TIEZA acts as Department of Tourism’s implementing arm in providing
support infrastructures and facilitating investments in tourism enterprise zones (TEZ)
nationwide. This is carried out through its main functions — infrastructure
development; designation, regulation and supervision of TEZs; management of its
existing assets or facilitation of their privatization; and administration of the collection
of the Philippine Travel Tax.

As the country’s builder of tourism infrastructures, TIEZA brings development

to areas with high cultural, historical, religious, heritage and/or eco-tourism values,
helping shape a deep sense of awareness and pride for the Filipino’s traditions,
natural bounties and uniqueness as a race.

II. TOURISM PROMOTIONS BOARD OF THE PHILIPPINES (TPB-PHL)

Under the supervision of the Secretary and attached to

the Department for purposes of program and policy
coordination shall be a body corporate known as the Tourism
Promotions Board (TPB). The TPB shall formulate and
implement an integrated domestic and international promotions
and marketing program for the Department.

The TPB shall be responsible for marketing and promoting the Philippines
domestically and internationally as a major global tourism destination, highlighting the
uniqueness and assisting the development of its tourism products and services, with
the end in view of increasing tourist arrivals and tourism investment. Specifically, it
shall market the Philippines as a major convention destination in Asia. To this end, it
shall take charge of attracting, promoting, facilitating, and servicing large-scale
events, international fairs and conventions, congresses, sports competitions,
expositions and the like. It shall likewise ensure the regular advertisement abroad of
the country’s major tourism destinations and other tourism products, not limited to
TEZs. It may also provide incentives to travel agencies abroad which are able to
draw tourists and tourism investments to the country.

The TPB is responsible for:

 Marketing and promoting the Philippines domestically and internationally as a

major global tourism destination, highlighting the uniqueness and assisting the
development of its tourism products and services, with the end in view of
increasing tourist arrivals and tourism investments;
 Marketing the Philippines as a major Meetings, Incentives, Conventions and
Exhibitions (MICE) destination;
 Attracting, promoting, facilitating and servicing large scale events, international
fairs and conventions, congresses, sports competitions, expositions and the like;
 Ensuring the regular local and international advertisement of the country’s major
tourism destinations and other tourism, including Tourism Enterprise Zones
(TEZ); and
 Providing incentives to travel agencies, tour operators, wholesalers and investors
abroad capable of drawing a sizeable number of tourists and tourism investments
to the country.

III. INTRAMUROS ARDMINISTRATION (IA)

The Intramuros Administration was established in 1979, by

virtue of presidential decree no. 1616. The IA is “responsible for the
orderly restoration and development of Intramuros as a monument to
the Hispanic period of our history. As such, it shall ensure that the
3|Page
 general appearance of Intramuros shall conform to Philippine-Spanish architecture of
the 16th to the 19th century.”

IA’s powers and functions are stated in Section 3 of PD 1616 (as amended), among them:

 Formulate, coordinate and/or execute policies on the implementation of all programs,

projects and activities of the government affecting or relating to Intramuros–which
includes the power to deputize any official or agency of the government to perform
any of its specific functions or activities;

 Initiate, plan, undertake and supervise the restoration, upkeep and maintenance of
the Intramuros walls, including the ravelins, moat, Sunken Garden and public places,
plazas, streets and other government-owned or managed properties within
Intramuros;

 Enter into contracts with any private person or entity or any Government agency,
either domestic or foreign, whenever necessary for the effective discharge of its
functions and responsibilities under such terms and conditions as it may deem proper
and reasonable;

 Prepare, adopt, revise and enforce rules and regulations, implementing guidelines
and standards as are necessary for the effective regulation of the land use and
development activities in Intramuros of both government and private entities and for
the implementation of the Intramuros Plan

IV. NATIONAL PARKS DEVELOPMENT COMMITTEE (NPDC)

As an attached agency of the Department of

Tourism, the National Parks Development Committee is
tasked to develop, preserve, and manage Rizal and
Paco Parks in Manila and other parks that may be
assigned to NPDC.

NPDC shall develop, preserve, and manage

Rizal Park and Paco Park to ensure the general
public’s appreciation of the Park’s facilities and activities. In particular, it shall:

 Provide the general public with access to and enjoyment of an open park through
well managed and maintained facilities and structures, well-developed
environment through landscape design and plant ornaments, while ensuring the
orderliness of the Parks as well as the safety and security of the park-goers

 Showcase national heritage through programs aimed at promoting Filipino arts,

culture and tradition, and exchanges with other nations, conceptualize events and
activities of socio-culture-economic-physiological impact such as performances
and programs in order to develop national consciousness

 Develop new parks

 Develop conducive atmosphere consonant to preservation of historical

significance through partnership with the community and NGOs

 Ensure viability of NPDC’s financial position in support of NPDC’s goals and

objectives

 Establish inter-agency linkages to achieve NPDC’s thrusts and programs

4|Page
 V. NAYONG PILIPINO FOUNDATION (NFPI)

The Nayong Pilipino Foundation Inc. (NPFI) was

established primarily for the promotion of research
development project on social sciences, humanities and
other related fields. It was registered with the Securities and
Exchange Commission on May 7, 1969, as a non-stock,
non-profit corporation. Then-President Ferdinand
Marcos issued Presidential Decree No. 37 establishing the
Nayong Pilipino Foundation on November 6, 1972. Within
the same year, the organization was given a 45.9 hectares
(113 acres) of land in Pasay, a portion of which stood the
Nayong Pilipino Cultural Park
The organization operated the cultural park, now referred to as the Old
Nayong Pilipino, was later ordered to close and cease operation by then-
President Gloria Macapagal Arroyo through Executive Order No. 111 which was
dated on June 26, 2002. The park maintained in overseeing, maintaining, and
preserving its assets. 8.6 hectares (21 acres) of the property where the park stood
was transferred to the Manila International Airport Authority.
The Nayong Pilipino Foundation entered into an agreement with the National
Parks Development Committee (NPDC), a Department of Tourism-attached agency in
December 2012. The two bodies agreed upon the development of the Orchidarium in
Rizal Park in Manila by the NPF which will also manage the garden. The NPDC in the
same agreement allowed the NPF to use the Orchidarium as the host of NPF's
administrative offices. The NPF moved its administrative office to the Orchidarium on
January 10, 2013.

VI. PHILIPPINE RETIREMENT AUTHORITY (PRA)

The Philippine Retirement Authority (PRA) is a

government owned and controlled corporation created by
virtue of Executive Order No. 1037, signed by former
President Ferdinand E. Marcos on 04 July 1985. On 31
August 2001, through Executive Order No. 26, the control
and supervision of PRA was transferred to the Board of
Investments (BOI) – Department of Trade and Industry
from the Office of the President.

On 12 May 2009, Republic Act No. 9593, otherwise known as Tourism Act of
2009, PRA became an attached agency of the Department of Tourism and placed
under the supervision of the Secretary.

PRA is mandated to develop and promote the Philippines as retirement haven

as a means of accelerating the social and economic development of the country,
strengthening its foreign exchange position at the same time providing further best
quality of life to the targeted retirees in a most attractive package.

VII. PHILIPPINE COMMISSION ON SPORTS AND SCUUBA

DIVING (PCSSD)

By the virtue of the Letter of Instruction no.745 issued

Sept 29, 1978 the Philippine Commission on the Promotion
and Development of Sports SCUBA Diving was created by
then, Former President Ferdinand E. Marcos.
5|Page
 The Commission is hereby mandated to:

1. Promulgate programs and projects geared to the development of the country

as a premier diving area in Asia.
2. Formulate rules, regulations, safety standards and operating procedures to
implement the development of Sports SCUBA Diving.
3. The Commission shall undertake studies, researches and surveys for
possible incentives to the private sector who may wish to undertake projects
and programs beneficial to the development of SCUBA Diving Tourism within
the framework of related Presidential Decrees.
4. The Commission is expressly directed to formulate and implement programs
on marine conservation, particularly those areas of high touristic value.

Strengthened by the Republic Act 9593 – Tourism Policy Act, Section 31:

1. Attaching the PCSSD to the Department of Tourism

2. Intensifying measures to provide the standard basic dive rules to all levels or
kinds of divers
3. To regulate SCUBA sports and technical diving in the country
4. To coordinate closely with the Office of Tourism Standards and Regulations
for accreditation processes

VIII. DUTY-FREE PHILIPPINES CORPORATION (DFPC)

The exclusive franchise to operate duty and tax free shops was
originally granted to a private corporation called Tourist Duty Free
Shops, Inc. (TDFS) by virtue of Presidential Decree No. 1193 (P.D.
1193) and Letter of Instruction No. 595 (LOI 595) both dated
September 6, 1977. TDFS was authorized to establish, operate and
maintain duty and tax free stores at all international airports and
seaports, selected hotels, tourist resorts, and commercial or trading
centers throughout the country for a period of twenty-five (25) years.
This franchise was revoked by Executive Order No. 24 dated June
27, 1986.

Executive Order No. 46 (E.O. 46) dated September 4, 1986, authorized the Department
of Tourism (DOT), through the Philippine Tourism Authority (PTA), to establish and operate
a duty and tax free merchandising system in the Philippines for the purpose of augmenting
service facilities for tourists and generating foreign exchange and revenue for the
government. Under this system, PTA has the exclusive authority to operate shops and
stores that sell tax and duty free merchandise, goods, and articles in international airports
and sea ports throughout the country or to contract private parties through public bidding to
operate these stores.

PRIVATE SECTOR

 Lodging Industry
 Food and Beverage Industry
 Transportation Sector
 Attraction, Leisure and MICE Sector
 Travel Trade

The different private sector in the tourism industry

are the main suppliers of tourism products, such

6|Page
 as hotel rooms, food and beverage, land, air and sea transportation, the attraction,
leisure sector plus the different travel organizer.

LODGING INDUSTRY:

Tourism industry across the globe has seen unprecedented growth which in turn has
also resulted in tremendous growth in accommodation facilities.

It is very important for any tourist to have comfortable hotels and accommodation
facilities. Ideally, the number of accommodation facilities should be within the number of
tourist arrivals.

Classification of Hotels:

1. According to size
a. Small Scale (under 150 rooms)
b. Medium scale (150-299 rooms)
c. Large Scale (300 and above)

2. According to Target Market

a. Commercial Hotel
b. Airport Hotels
c. Suite Hotels
d. Residential Hotels
e. Resort Hotels
f. Bed and Breakfast Hotels
g. Time-Share and Condominium
h. Casino Hotels
i. Conference Centers
j. Convention Hotels
k. Alternative Lodging Facilities

3. According to Levels of Service

a. World-Class service
b. Medium-Range Service
c. Economy/Limited Service

4. According to Location
a. Center City
b. Suburban
c. Resort
d. Airport
e. Highway

5. According to Quality Ranking

a. Deluxe
b. First Class
c. Standard
d. Economy

HOTEL CHARACTERISTICS

 City Center Hotels

o These hotels are located in the heart of the city. The type may vary greatly
from business, suites, residential, economy, mid-scale to luxury.
 Suburban hotels
7|Page
 o Suburban hotels tend to be smaller properties which usually provide full
service, and locate in sub urban area.
 Highway hotels and motels
o They are designed for overnight stays for car travelers, often with very basic
facilities. The room have direct access to open parking lot. They are often
smaller than most hotels. They are located in the outskirts of town and cities.
 Convention hotels
o These hotels can have 2000 rooms or more. In addition to accommodation,
they provide extensive meeting and function space for holding conventions.
There are banquet areas within and around the hotel complex. Most of them
provide an in-house laundry, a business center, airport shuttle service, and
24-hour room service. They are often in close proximity to convention centers
and other convention hotels.
 Commercial hotels
o They are located in downtown areas. They tend to be smaller than convention
hotels. Meeting and function space are smaller, and there Are fewer banquet
areas.
 Resort hotels
o These hotels are located in picturesque, sometimes remote settings. Guests
travel a long distance to resorts/ usually, they tend to stay longer. Resorts
typically provide a comprehensive array of recreational amenities as well as a
variety of food & beverage outlets ranging from informal to fine dining
restaurants.
 Spa hotels
o They are located in resort-type settings or as part of city spa hotels. They
provide accommodations, spa treatments, programs and cuisine. Programs
offered vary widely. They may include relaxation/ stress management, fitness,
weight management, grief/ life changes and pilates/ yoga. Spas have
professional staff that often includes dieticians, masseurs, exercise
physiologists, and in some cases, physician.
 Time-share/ vacation ownership
o This is a type of shared ownership where a buyer purchases the right to use
the property for a portion of each year. In many cases, when the time-share is
purchased, the buyer receives a deed. This indicates that the buyer can use
the property each year at the time specified for the number of years based on
the deed and the purchase can be handed down to the buyer’s heirs.
 Casino hotels
o They have gambling operations which are the major revenue centers. They
also provide live entertainment. A wide variety of luxury amenities, hotel
services including fine and casual dining and shopping centers are usually on
site.
 All Suite Hotels
o The guest rooms in this hotels are larger than normal hotel rooms, with
separate areas for working, sleeping and relaxing. A living area or parlor is
typically separated from the bedroom and some properties offer a kitchen set
up in the room. The amenities and services vary widely. They can be found in
various location such as urban, sub-urban or residential.
 Boutique hotels
o Boutique hotels differentiate themselves from traditional hotels and motels by
providing personalized accommodation and services/ facilities. They are
sometimes known as “design hotels” or “lifestyle hotels”. The price varies
greatly. They are very different in their “look and feel” from traditional lodging
properties.
 Extended Stay Hotels

8|Page
 o These properties cater to guests who stayed for an extended period. They
usually offer full kitchen facilities, shopping services, and limited
housekeeping services
 Historic Conversion Hotels
o These properties have historic significance. They have been converted into
lodging establishments with retention of their historic character.

 Bed and Breakfast Inns

o They are usually family-owned. They are private houses whose owner lives
on or near the premises and rents out rooms to overnight guests. The paid
accommodation typically includes breakfast. A popular term is “B&Bs” (i.e.,
bed and breakfast provided). The host often provides guests with assistance
regarding directions and information regarding the local area including
sightseeing suggestions. It is usually located in rural areas and villages.
 Guest Houses
o Guest houses are similar to bed and breakfast inns. They range from low
budget rooms to luxury apartments. They tend to be like small hotels in bigger
cities. Though the facilities are limited, most rooms are air conditioned with
en-suite shower and toilet.
 Hostels
o They are very cheap accommodation. The sleeping arrangements are usually
in dormitory style and there may also be self-catering facilities on site.
 Cabins
o They are bedroom on a ship or train for passengers.
 Villas/ chalets
o They are self- catering accommodation in a bungalow, usually rented to
prestigious or renowned guests. In many cases, it refers to a small cottage
with an overhanging roof in a seaside resort, e.g., beach houses.

FOOD AND BEVERAGE INDUSTRY

Food and Beverage Industry also known as the food service industry, consists of
businesses that prepare food for customers. The food service segment of the tourism
industry continues to grow.

TRANSPORTATION SECTOR

Transportation is the key element in the tourism industry. It is the cause and effect of
the growth of tourism. Accessibility is the main function of the basics of tourism transport.
Each destination should be easily accessible by the tourists. Modes of transportation may
vary from air, sea, land and rail.

The role of transportation in the in the development of tourism in undeniably strong

as it facilitates the movement of the traveling tourists from their origin to the destinations. It
remains to be the most important sector of the tourism industry with its varied modes of
travel available accordingly.

Air Transportation

Due to the growth of air transport in recent

years, long-distance travel has become much simpler
and affordable. Distance is now measured in hours
and not in kilometers. The world has indeed shrunk
and becomes a small village.

9|Page
 The development of air transport mostly occurred after World War I and II.
Commercial airlines were created for travelers. Because of increasing air traffic, the
commercial sector grows rapidly. Before the World War II, Swissair already was carrying
around 14-16 passenger between Zurich to London.

The first commercial service was introduced by KLM, the Dutch Airlines, in 1920
between Amsterdam and London. Commercial air travel grew mostly after World War II.
More facilities were introduced and there was more comfort in travel.

The modern era, thus, is the era of mass air travel. After road transport, air travel is
the most popular mode of travel, particularly for international travel. For the business
travelers, air transport is more convenient as it saves their precious time and offers a
luxurious and hassle-free travel. Many airlines nowadays offer special facilities to the
business tourist such as Internet on board.

There two types of airlines. These are following as:

1. Scheduled
2. Chartered

Scheduled airlines operate as regular schedules. Chartered airlines or the non-scheduled

airlines operate only when there is a demand, mainly during the tourist seasons. The
chartered flights work out cheaper than the scheduled carriers as they are operated only
when there is a high load factor.

The International Air Transport Association (IATA) regulates international air

travel. IATA has more than 105 major airlines of the world as its members. IATA regulates
the price of tickets on different sectors of travel in the world. The concerned government
decides the domestic fares.

The airfares are normally determined on the volume and the air travel demand in an area.

The International Civil Aviation Organization (ICAO) is an intergovernmental

organization established in the year 1945. Only the government of the country can become a
member. The government has to enter into a bilateral agreement for the frequency of flights
for operating commercial airlines between them.

Airlines are classified into two broad categories namely small carrier and large
carrier. The small carrier also known as commuter airlines have less than 30 seats. The
larger carriers, also known as major airlines fly direct routes between the major cities and
seat and seat 100 to 800 passengers.

The recent boom in the aviation technology has certainly bought some new
development to airlines industry. There has been a major change in the size of the aircraft.

Every year there are a growing number of new airlines being introduced. Because of
the growing number of new private airlines, there is stiff competition among them. This has
resulted in a considerable reduction in air fares and has boosted the growth of air traffic. To
woo and attract customers, many airlines offer cheaper promotional fares such as excursion
fares, group fares, and apex fares.

Land Transportation

Humans travel place to place in search of food in the primitive era. They tamed
animals such as the dog, ox, horse, camel, reindeer, elephants, etc. for carrying the load and

10 | P a g e
traveling. After the discovery of the wheel, humans developed the cart, the chariot, and the
carriage.

Until the seventeenth century, horses were used for traveling. Later on better roads
were constructed and some of these roads developed into trade routes, which linked many
countries. One of them is the Silk Route which was used for transporting silk from China to
Persia and the Blue Gem road from Iran to Afghanistan and India.

Today, the most popular and widely used mode of road travel is the automobile or
the car. Road transport is dominated by the automobile, which provides views of the
landscape and the freedom to travel. Tourist often travels with their entire family for holidays.

To promote tourism, the vehicle required are coaches and tourist cars. Tourist
coaches or buses are preferred for large tourist groups traveling together on a specified tour
itinerary. Many tourists prefer to travel in comfort and privacy and hire cars. Cars of various
makes and standards are available on a rental basis.

Tourist also uses their own motorcar when holidaying. Cars and coaches carried long
distance by train facility is also available in some countries.

The car rental segment of the tourism industry is in a very advanced stage in foreign
countries. The client can book a car, himself or through agents, and make it wait at the
desired place at the destination. The client can then drive the car himself /herself on
reaching the destination.

Rail Transportation

The railway is the most economical, convenient, and popular mode of travel
especially for long distance travel all over the world. The railroad was invented in the
seventeenth century in Germany with wooden tracks. The first steel rail was developed in
the USA during the early 1800s. The railways revolutionized transportation and mass
movement of people seen in the nineteenth and twentieth centuries.

The broad gauge lines account for more than 55 percent of the total network and
carry 85 percent of total traffic. The steam engines have been replaced by diesel and electric
engines which have helped in increasing the speed. Railways have promoted tourism by
introducing a special tourist train.

Water/ Sea-Based Transportation

The increasing number of baby boomers and retiring population brought the rebirth of
the cruise line industry and the luxury of travel began. More retired citizens of the world are
now enjoying the luxury of time and relaxation after decades of hard work. Cruising is
undeniably one of the present times mode of transportation patronized not only by the retired
professional but by the working population. The fly-cruise (combination of airplane and ship)
programs allowed the younger, middle-aged-professionals to enjoy holidays at the same
time keep their jobs. Different cruise destinations are now emerging, and becoming the
choice of families and millennials as well.

Trends are dramatic in the cruise line industry with the growing size of cruise ships,
increasing number of cruise operations and destinations, to cater to the many passengers
joining the luxurious travel on board the various types of ocean-going luxury cruise ships.
CLIA (Cruise Line International Association) saw the volume passengers increase from 6.6
million from 2002, to 9.5 million on 2003, with the USA dominating the world cruising market
followed by the United Kingdom and Europe.

11 | P a g e
ATTRACTION, LEISURE AND MICE SECTOR

The business and the organization that provide attractions, recreation, entertainment
shopping, and others comprise tourism. Theme parks such as Disneyland, and Universal
Studios also attract millions each year. Most of these are showing steady rise in patronage.
Zoos, jungles, and aquariums, usually locates in parks, attracts locals as well as millions of
tourists. Gaming or gambling is also a growing industry. It has never been legalized in states
other than Nevada and New Jersey, and attendance continue to rise.

To Events industry better known as MICE (Meeting, Incentives, Conventions and

Exhibition) is also an emerging private sector of the tourism industry.

TRAVEL TRADE

Travel trade is composed of travel managers and tour operators; they are also known
as intermediaries or middle man. Travel trade also includes the tour guide. Both travel
agency and tour operators perform the function of travel operations. They provide travel
services to their customers. Travel Operations will be discussed further later on the following
lessons.

Tour guide are part of the travel trade, due to the evolution of new travelers, they
require a service of the tour guide, who is an individual not only familiar with past history and
the older culture, at the same time acquired information with current social issues,
environmental concerns, trends and events in the host country.

LEARNING COMPETENCY:

The Learners should:

 Discuss the functions of the National Tourism Office, the agencies directly
related to it, and the concerned local government units (LGU) in the
tourism industry
 Identify the nature of and services offered by the various sectors under
the private division
 Explain the functions of the sectors that comprise the private agencies
connected with tourism industry

TLE_HETS9-12TIIP-Ia-e-1

DIRECTION:

Now that you have discovered the wider scope of the composition of the Philippine Tourism
Industry, let us do the following exercises. Make sure to read thoroughly and answer
honestly.

You can write your answer temporarily on a separate paper and rewrite it in this activity
sheet later to avoid too much erasures.

12 | P a g e
EXERCISES AND ACTIVITIES:

I. Direction. Match Column A and Column B. Column A are the Government Sector
that comprises the Philippine Industry, while in the column B are the operations or
mandates of these agencies. Match them by writing the letter of the correct answer
on the spaces provided.

Column A Column B

TIEZA has the exclusive authority to operate shops and stores that sell
PRA tax and duty free merchandise, goods, and articles in airports
DOT and sea ports in the country
TPB was established primarily for the promotion of research
NPDC development project on social sciences, humanities and other
LGU related fields.
NFPI promulgate programs and projects geared to the development of
IA the country as a premier diving area in Asia.
PCSSD responsible for the regulation of the Philippine tourism industry
DFPC and the promotion of the Philippines as a tourist destination
tasked to develop, preserve, and manage Rizal and Paco Parks
in Manila and other national parks in the country
support tourism development of local areas
implementing arm in providing support infrastructures and
facilitating investments in TEZ nationwide
responsible for the orderly restoration and development of
Intramuros as a monument to the Hispanic period of our history
mandated to develop and promote the Philippines as retirement
haven
responsible for marketing and promoting the Philippines
domestically and internationally as a major global tourism
destination

II. Direction. Rearrange the letter to form the correct word

1. SMTURIO ________________________
2. ATERD LEVART ________________________
3. GINSURCI ________________________
4. RIA OTRPANSTR ________________________
5. NALD ATRLEV ________________________
6. ASE DASBE POSTRNATR ________________________
7. MOMCODACIONTA ________________________

13 | P a g e
 8. USERILE ________________________
9. YCGINLC ________________________
10. ICEM ________________________
11. TOTNICARAT ________________________
12. LIAR ________________________
13. SMORUTI PARTEMNETED ________________________
14. SIPPENHILIP ________________________
15. EDOCS ________________________

III. DIRECTION. Give the meaning of the following Acronyms.

1. TIEZA
_________________________________________________________
2. NPDC
_________________________________________________________
3. IA
_________________________________________________________
4. TPB
_________________________________________________________
5. PRA
_________________________________________________________
6. PSSDA
_________________________________________________________
7. DOT
_________________________________________________________
8. ICAO
_________________________________________________________
9. IATA
_________________________________________________________
10. DFPC
_________________________________________________________

IV. Let’s Go Local!!

Direction. Explore your locality’s private sectors in tourism, give examples
and identify the classification of each. If there is nothing available in your locality,
write NONE. (15 points)

1. Name of Accommodation Facility in my Locality:

___________________________________________________________________
Hotel Characteristics: ____________________Size of the Accommodation:
__________ Target market: _____________________ Level of Service:
_______________________
Location: __________________________ Quality Ranking:
_______________________

2. Modes of Transportation available in my locality. Give as many as you can.

a. LAND Transportation: ____________________________________________
b. AIR Transportation: _____________________________________________
c. WATER/ Sea-Based Transportation: ________________________________
d. RAIL/ Transportation: ____________________________________________

3. Food and Beverage Services. Give 3 examples: (Restaurants/ Catering Services)

a. ______________________________________________________________
b. ______________________________________________________________
c. ______________________________________________________________

4. Attraction/Leisure/ MICE Events available in my locality

14 | P a g e
 a. ______________________________________________________________
b. ______________________________________________________________

RUBRIC FOR SCORING

Name of Accommodation Facility in my Locality

5 Accommodation is located on the locality and has cited accurate and
complete information about the accommodation facility.
4 Accommodation is located on the locality and has cited accurate but
lacks 1 information about the accommodation facility.
3 Accommodation is located on the locality and has cited accurate but
lacks 2 information about the accommodation facility.
2 Accommodation is located on the locality and has cited accurate but
lacks 3 information about the accommodation facility.
1 Accommodation is located on the locality and has cited not accurate and
lacks 4 or more information about the accommodation facility.
Modes of Transportation available in my locality
5 Has sited 5 or more correct examples of transportation modes present in
the locality
4 Has sited 4 correct examples of transportation modes present in the
locality
3 Has sited 3 correct examples of transportation modes present in the
locality
2 Has sited 2 correct examples of transportation modes present in the
locality
1 Has sited 1 correct examples of transportation modes present in the
locality
Food and Beverage Services
3 Has sited 3 correct examples of Food and Beverage Service present in
the locality
2 Has sited 2 correct examples of Food and Beverage Service present in
the locality
1 Has sited 1 correct examples of Food and Beverage Service present in
the locality
Attraction/Leisure/ MICE Events available in locality
2 Has sited 2 correct examples of Attraction/Leisure/ MICE Events present
in the locality
1 Has sited 1 correct examples of Attraction/Leisure/ MICE Events present
in the locality
Highest Achievable Points 15

REFLECTION:

 What have you learned?

________________________________________________________________
________________________________________________________________
________________________________________________________________
15 | P a g e
 ________________________________________________________________
________________________________________________________________
________________________________________________________________
_____________________

 Why do you think it is important to know the composition of the Philippine

Tourism Industry as a student enrolled in Tourism specialization?
________________________________________________________________
________________________________________________________________
________________________________________________________________
________________________________________________________________
________________________________________________________________
________________________________________________________________
________________________________________________________________
_____________________

REFERENCES FOR LEARNERS

Online Resources:
https://www.devex.com/organizations/tourism-infrastructure-and-enterprise-zone-authority-tieza-
140571
https://www.tpb.gov.ph/about/mandate/
http://intramuros.gov.ph/about-the-ia/
https://www.gov.ph/web/national-parks-development-committee/about-us
https://en.wikipedia.org/wiki/Nayong_Pilipino_Foundation
https://pra.gov.ph/mandate-vision-and-mision/
http://www.divephilippines.com.ph/about-pcssd/
http://www.dutyfree.gov.ph/?q=content/history
https://tourismnotes.com/tourism-transportation/

ANSWER KEY

Exercise 1

1. G
2. I
3. D
4. J
5. E
6. F
7. B
8. H
9. C
10. A

16 | P a g e
Exercise 2

1. TOURISM
2. TRAVEL TRADE
3. CRUISING
4. AIR TRANSPORTATION
5. LAND TRAVEL
6. SEA-BASED TRANSPORTATION
7. ACCOMMODATION
8. LEISURE
9. CYCLING
10. MICE
11. ATTRACTION
12. RAIL
13. TOURISM
14. DEPARTMENT
15. CODES

Exercise 3

1. Tourism Infrastructure and Enterprise Zone Authority

2. National Parks Development Committee
3. Intramuros Administration
4. Tourism Promotion Board
5. Philippine Retirement Authority
6. Philippine Commission On Sports and Scuuba Diving
7. Department of Tourism
8. The International Civil Aviation Organization
9. International Air Transport Association
10. Duty-Free Philippines Commission

Prepared by:

MAURELLE VAN A. ABAIGAR

Senior High School Teacher II

17 | P a g e