Chapter 7

MANAGEMENT PLAN

Form of ownership

On the Go Company is a General partnership. The group is established by 5

Entrepreneurial Students of De La Salle University – Dasmariñas. These students are

Angelo Felizardo, The president of the company, Carol Reyes, Alven Rico,

Emmanuel Anonuevo, and Justin Gutierrez. All said scholars share all Assets and

liabilities within the company, Profits are distributed equally among the group.

Profile of the partners

President Mr. Angelo Felizardo, who leads On the Go, Co. was born on July

2, 1999, currently taking up BS in Entrepreneurship at De La Salle University –

Dasmarinas. With his experience in running their family business, the company can

say that the business is in good hands.

Ms. Carol Reyes our Marketing and Advertisements Manager was born on

August 24, 2000. She is also taking up BS in Entrepreneurship at De La Salle

University – Dasmarinas. She has experience in the Artist Industry, and we believe

that she is a very valuable asset to the company.

Mr. Emmanuel Anonuevo, Operations Manager, was born on April 22, 2000.

The company is comfortable doing business with him because of his expertise in his
area, managing the people to be more efficient in their work. Mr. Anonuevo is also

taking up BS in Entrepreneurship at De La Salle University – Dasmarinas.

Alven Rico, the head of Public Relations Manager, is the one who will build

and maintain a positive public image for our company. He's the one who is

responsible for press releases to social media messages that shape public opinion of

the company and increase awareness of its brand. He is also the one who will

supervise and assess public attitudes, maintaining mutual relations and

understanding between an organization and its public that will help improve

channels of communication.

Mr. Justin Adler D. Gutierrez our Financial Manager, studying BS in

Entrepreneurship in De La Salle University – Dasmarinas, born on December 17,

1999. He has experience in the financial field taking up summer jobs in a company

every year, the company believes he can contribute more to the company with the

skills he managed to obtain during his exposures.

All said partners above are scholars of De La Salle University – Dasmarinas

and are proud to start this venture with each other.

Organizational Structure

On the Go, Co. follows a Hierarchical organizational structure led by the

CEO. Meaning all decisions are to be made by him. Moreover, the finance manager

will oversee the organization's performance, handle all the transactions, and oversee

the departments' reports. The fundamental factor in this kind of setup is the

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communication between each department and the finance manager before going to

the CEO for final approval. This type of organizational structure helps the company

to build camaraderie between the employees. It also helps production be more

efficient because of the clear division of work and the well-established authority,

which is crucial to building better communication.

Figure 1 Organizational Chart

Job Description and Function

Each member of the company should know their responsibilities in order for

the company to run effectively and efficiently.

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 The President, Mr. Angelo Felizardo, His role is to focus on strategic

functions or ideas that must be planned in the present to benefit the company in the

near future. He is the one also that can decide for making major corporate decisions,

managing the overall operations and resources of a company, acting as the main

point of communication between the board of directors.

Justin Gutierrez, The Finance Manager, is responsible for creating financial

reports, direct investments, and creating plans and strategies for the long-term

financial benefit of the business. He is also responsible for financial planning,

investing (spending money), and financing (raising money).

Carol Reyes, Head of Marketing and Advertising Manager, is responsible for

overseeing the different advertising projects, activities, and channels to help the

customers in marketing strategies. She is also the one who will handle the

fundamental role in driving the business growth. Her job is to promote our business,

the one who plans and oversees a broad range of activities, including launches,

advertising, email campaigns, events, and social media ads.

Chubi Anonuevo, the head of Operations Manager, his Role is mainly to

implement the right processes and practices of our business. His duties include

formulating strategy, improving performance, procuring material and resources, and

securing compliance. He has strong negotiation skills, organizational skills that can

help the company.

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 Jervic Alven Rico, the head of Public Relations Manager, is the one who will

build and maintain a positive public image for our company. He's the one who is

responsible for press releases to social media messages that shape public opinion of

the company and increase awareness of its brand. He is also the one who will

supervise and assess public attitudes, maintaining mutual relations and

understanding between an organization and its public that will help improve

channels of communication.

General Administrative Programs

All parties have come up with rules and policies that every partner shall

follow. All parties Agreed to said rules and policies. It shall also contain the possible

sanctions to be given to partners if they were to violate said rules and policies that

the company provided. Rules and policies are given below: 

If the board of members calls for a meeting, every member should be present

and if a member failed to attend said meeting the following sanctions shall be given

to that member unless he/she has a valid reason as to why he/she failed to attend the

meeting. For the first offense the member shall only be given a warning, second

offense shall be given a 500 pesos penalty, for the third offense that member shall be

given 1000 pesos penalty and shall be suspended with no cut for a week, for the

fourth and final offense that member will no longer be part of the company.

During opening time if a member is late just after the opening, he will be

deducted 100 pesos for every day that he/she shall be late for opening. Unless he/she

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has a valid reason to be late. Accepted reasons are, medical family emergency,

errands given to them by the company and any other related reasons.

Every member shall have hygiene awareness all the time, every start of the

operation every member shall be checked for hygienic purposes, if he/she is not

practicing proper hygiene and is not fit to work on said day, 100 pesos shall be

deducted to their salary.

Every member shall always wear proper uniform, failure to comply of that

member he/she shall be given a 100 pesos deduction from their salary.

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 Chapter 8

SOCIO-ECONOMIC PLAN

Introduction

This is a study of how economic activities affect the proposed business

performance. This is related to the benefits that will be given to a business to the

community as a whole.

Social responsibility is one of the factors that must be considered by the

business. The company considers public interest in responsibility for the impact of

its activities on customers, employees, government, environment, and other

industries. To be able to achieve business goals, a company must contribute to the

overall economic welfare.

Awareness of this proves business concerns not only on profit maximization

but also in the internal and external environment.

This study will function as an aid in determining the socio-economic

contribution that the company can offer to the community.

Company Benefactors

Employees

- On the Go will provide new job opportunities for workers who have the skills

needed for the work. With the work offered and the wages they can get, they

can contribute to the percentage of employment and the economy of the state

in a way that will help their family to earn income to meet their daily needs.
 Apart from the salaries obtained, training will also be made for employees to

improve their knowledge and skills.

- If the company plans to expand in the near future to cater more

employees/laborers, the firm will have employee benefits such as the Social

Security System (SSS) which includes protection of disability, diseases,

maternity, old age, death, suicidal events and other contingency which results

in loss of income and financial expenses.

- One of the other benefits is Philippines Health Insurance Corporation

(Philhealth) which provides subsidized services for in-patients and out.

Employees are also mandated to contribute to PAG-IBIG funds that provide

provider funds, short-term and housing loans to workers. Life insurance

would also be provided for the employee, and within that insurance, there are

separate benefits in the instance of how the worker passed away regardless if

he/she is on-duty. 

- Since the proposed business is just a start-up, the five members agreed to

temporarily not include said benefits to gather maximum assets that will

surely increase the opportunity of the company to grow.

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Partners

Business will begin through the contribution of business owners. They will

be partners in managing and developing business. Planning and decision-making

will be carried out by them and the benefits obtained will be divided equally

between them. Business will function as a training place for them to improve

business management and make decisions. Partners are responsible for achieving

business goals and solving the problems they will face.

Customer

On the Go provides high-quality products to employees. Customer

satisfaction is the number one concern of the business to be able to achieve good

relationships between our potential customers. Based on chapter 3, it is stated that “It

also provides the nutrients that an individual must need for the day without the

hassle of eating at a table or using a spoon and fork. We believe that a hungry

individual would not be able to perform their best in workspaces, so our product is a

perfect fit for people who are very workaholics.”

Government

Taxes are the main revenue stream for the government. This provides

government funds for the needs and projects to the public. This business is expected

to make a major contribution to the government through legal tax payments that

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includes paying taxes and licenses and other permits to operate a business. It will

also contribute to the improvement of the country’s economy.

Environment

On the Go will conduct a thorough policy on waste management to maintain

cleanliness and maintain the practice of environmental responsibilities. The

company will adopt 3R rules (reduce, reuse and recycle).

The right disposal of waste is one of the responsibilities of employees

through the supply of trash cans for biodegradable, bio-degradable, and recycling.

Plastics and cans collected will be sold at the Junk Store. The collection of sales will

be added to the budget provided to maintain cleanliness around the business.

Other Industries

The firm will support small businesses that have the supplies that are needed

for our business operation. By making this relationship, both the company will

benefit and grow that will establish good relationships to other industries, and it is

also an investment to the company to have good ties with other companies.

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 Chapter 9

RISK AND CONTROLS

Introduction

The Company would like to implement a Risk Management plan within the

company, it involves all the risks and threats that the company can possibly

experience throughout its venture. Within this risk management plan are the

protocols for when a possible risk occurred in the company, it shows how the

company will react and solve said risk and/or threat. Aside from the current plans,

the company will also have contingency plans to back up the original plans if it were

to fail to attend to said possible risks that may occur. 

Risk Management Procedure

1. Process

Mr. Emmanuel Anonuevo, our operations manager will work with the project

team to ensure that the risk is profoundly identified, analyzed, and managed

throughout the project. The risk will be identified as early as possible in the project

so that it minimizes the impact. The steps to achieve this are described in the

following section. Our operations manager will also function as risk managers for

this project. In this risk management procedure, we have four main factors.
 1.1. Risk Identification

1.2. Risk Analysis/Assessment

1.3. Risk Response Planning

1.4. Risk Monitoring, Controlling & Reporting

1.1. Risk Identification 

First, the company would like to identify what possible risk has occurred within

the company. From there, the company shall know what next steps should it take to

oppose said risk that has occurred in the company. Mr. Anonuevo, our Operations

Manager shall know what the company’s next steps are in this kind of situation or

scenario with the company. He shall also have a team with him to assist him in

sorting these bottlenecks within the company.

1.2. Risk Analysis/Assessment 

All risks that are identified shall be assessed immediately on what possibly have

occurred or something that triggered said risk. Mr. Anonuevo’s team shall come up

with a theory or a hypothesis and shall present possible projected solutions of how it

can be solved, it should also come from him on how the company should act on the

occurred risk.

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 1.3. Risk Response Planning

In handling risks that have occurred already or will possibly occur, this are the

following approaches that the company can take whilst trying to solve said risks: 

Avoid - The company shall do its best to avoid any possible risk, in this approach

the company should be careful of its actions, be it external or internal affairs.

Accept - There are occurrences that a company can’t fix, some companies accept the

damage that has been done with the company, and the company shall start from there

to repair damages that it has encountered. This shall be the company’s last resort.

Mitigate - The company shall also know when a risk has occurred and it is possible

to try to reverse its effects or just lessen the damage that it can do to the company.

The company shall know how to act and try all possible solutions to try to sort risks

that have occurred in the company.

1.4. Risk Monitoring, Controlling & Reporting 

Mr. Anonuevo and his team shall keep a close eye on the company, risk or no

risk, he shall lookout for possible situations in the present, if they would cause

problems in the future for the company. Also, reports of problems within the

company shall come from Mr. Anonuevo himself, an everyday report to his partners

of what are the things that are happening in the company. He shall monitor

production, employees, R&D, etc.

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2. Scope

The Risk Management Plan shall involve the following Departments in the

company:

 Administration

 Operations department

 Finance department

 Marketing Department

 Public Relations

 Production department

Mr. Anonuevo shall orientate said departments of the plans that he and his team

prepared, so that these departments can act independently, in some cases of

problems only concerning their departments. They can still ask for assistance with

the operations department if there is something that they really can’t decide

themselves as a department, and that is only when Mr. Anonuevo shall inform the

partners of a potential problem concerning the whole company.

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3. Roles and Responsibilities

Mr. Anonuevo shall be the one to hire and assign his subordinates, the

following shall be considered: 

Risk Supervisor - The supervisor shall be able to identify and report to the

Operations Manager said findings and the Operations Manager shall also relay the

next steps in solving said findings to the Supervisor. Then the Supervisor shall relay

it to the Team leader for its next steps.

Team leader - The Team leader shall be the one to act on the procedures provided

by the Operations Manager to the department that is asking for assistance. The team

leader shall be assisted if needed by other Operations employees assigned in

working.

Operations Employees -  The Operations Manager will hire specific employees for

the Team leader to assist him for when there is a need to assist him.

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 CONCLUSION AND RECOMMENDATIONS

After a long and hard ten weeks of research, the team was finally able to

gather up the conclusions, owing it to the hard effort of everyone in our group who

does not give up when the times get tough. We worked as a team, and we achieved

and struggled as a team, that is how we were able to address the situation. Therefore,

we are hoping to satisfy our professor in Entrepreneurial Research 2, Miss Epifania

Anfone, and our panelist with our research paper with ease alongside pursuing the

project proposal in the future together with the team.

We concluded our research project using the procedures provided by our

professor, Miss Epifania Anfone, and found that we had acquired all the needed data

throughout this project. The team attains to find the objectives to have a clear vision

of the goal of the company. We also have created a competitive edge to compete in

the industry as stated in the previous chapter. We believe that we have innovatively

created a new product which can capture the eye of a potential major market that

was explained thoroughly in chapter 3. In chapter 4, the team learned to understand

the importance of procuring raw low-cost supplies that affects the price of our

product variants on the production cost. It results in generating a low cost product

with a high mark-up profit which has a selling price that is affordable to everyone. It

became our advantage since we can still lower our selling price but still acquire an

acceptable profit. We have developed marketing strategies to help us attain the

attention of our potential target market. Therefore, we conclude that this is a feasible
business venture that we are all confident to take on. We believe that we can sustain

this business with the team working in unison by using the information gathered in

this paper to help progress this business in the future. The ultimate goal is to go

nationwide in the next decade, while going international in the next coming years

after we attain our first goal.

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