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Universitatea de Stat din Moldova

DEPARTAMENTUL DE LIMBA ENGLEZĂ ŞI LIMBA FRANCEZĂ SPECIALIZATE

Testul nr. II
Pentru examenul în scris la Limba Engleză de Afaceri
Facultatea Ştiinţe Economice

Şef Departament_________

Anul I Grupa __________ Studentul(a) ____________________

28.05. 2021 Examinatori: Ionașcu I, Parhomenco L, Calaraș S.

Subiectul I – Cunoaștere și Înțelegere (24 puncte)

1. State whether the following claims are true or false. (6 points)


SverigesKonsumentraad…
a) Is stopping its fight against advertising to children. ____
b) doesn’t speak on behalf of other organisations. ____
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c) wants the ban on advertising to children to operate in the whole of the European Union. ____
d) wants the ban to apply only to food products. ____
e) will make consumer groups happy by what it is doing. ____
f) Is optimistic about the future of the children________

2. Identify expressions in the article that have the following meanings: (6 points)
a) newspapers, magazines, TV, radio, etc. considered together.(5 letters) ______________________
b) TV advertisements. (11 letters) ______________________
c) particular times of day for TV or radio programmes. (5 letters) ______________________
d) to direct something at a group of people. (3 letters) ______________________
e) a series of advertisements for a particular product. (8 letters) ______________________
f) people who get up early. (5-6 letters) ______________________ - ______________________

3. Select the best alternative to complete these statements. (6 points)


a) A debate (line 18) is a kind of
i) TV programme
ii) discussion
iii) meal.
b) Obesity (line 20) is when people are too
i) thin
ii) short
iii) fat.
c) Clear-cut evidence (line 22) proves that something is
i) uncertain
ii) certain
iii) unsure.
d) A survey (line 26) is a kind of
i) map
ii) opinion
iii) research study.
e) A ban (line 29) on something means that it is
i) encouraged
ii) forbidden
iii) ignored.
f) If someone is exposed (line 33) to advertising, they
i) are influenced by it
ii) see it
iii) dislike it.

4. Define the following terms: (6 points)


a) Brand loyalty ________________________________________________________________________________
b) Product endorsement__________________________________________________________________________
c) Income - ___________________________________________________________________________________
d) Gross margin - ______________________________________________________________________________
e) Dividend - __________________________________________________________________________________
f) A commercial - ______________________________________________________________________________

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Subiectul II – Aplicare și Analiză (32 puncte)
1. Apply the most suitable word in the brackets to complete the sentences: (10 points)
1. He cannot choose which supplier to use. He is so . . . . . . . . . . . . . . . (insecure/indecisive/irrelevant).
2. She really can’t wait to do a skydive. She’s so . . . . . . . . . . . . . .(adventurous/romantic/motivating).
3. My boss never stops to think before opening her mouth. She can be so………. (thoughtful/reasonable/intelligent).
4. I can’t seem to do anything right. It’s just so . . . . . . . . . . . . . . .(demotivating/inspiring/pointless).
5. You have to wear smart clothes where I work. It’s a very . . . . . . . (formal/official/eye-catching) working
environment.
6. My boss is really motivating and so . . . . . . . . . . . . . . . . (passionate / ruthless/motivating) about his job.
7. Things are going badly and we’ve had a lot of . . . . . . . . . . . . . . . . (setbacks /prototypes /breakthroughs).
8. I give up. Let’s go back to the . . . . . . . . . . . . . . . . (drawing board / brainwave/start).
9. It’s a concept that we have never seen before – in fact it’s . . . . . . . . . .(groundbreaking / lifesaving/innovative).
10. The low-fat products advertised are considered to be . . . . . . . . . (beneficial /useless/ pointless/) for your health.
2. Use the correct word from the box to complete the sentences. (9 points)
consumer satisfaction questionnaire Compensation Monitoring
routine checks guarantee Inspection
minimum standards after-sales service Faults
1. Quality control involves checking………………..before selling goods.
2. We are always……… ......................................... the quality of our products.
3. The quality control department found several………

4. We use a number of………………to measure quality.


5. During the a number of serious production flaws were found.
6. We measure how happy our customers are with an annual ..........................................................
7. We ensure that the machines are well-maintained by offering .....................................................
8. We provide our customers with a...................................................... lasting 10 years.
9. If there is a faulty product, we usually offer customers .......................................................

3. Use the correct form of the word in the brackets(6 points)


After the product _________________ (to launch) a few months ago, we were pleased that market
feedback said how __________________ (to rely) it was. So it was surprising when some models were
sent back. We made some ________________(to modify) and, as a result, we
_______________________ (to recall) all products. In some cases we paid ___________________(to
compensate) but most customers understood. When the ………(feedback) is negative we always do our
best to change the product.
4. Underline the correct verb form in italics (7points)

1. Would you mind working / to work late tonight?


2. He promised reviewing / to review my salary.
3. They suggested investing / to invest in new machinery.
4. I’m sorry but we can’t afford making / to make mistakes like that.
5. We stopped checking / to check so many items because of the expense.
6. Many jobs involve doing / to do the things you don’t enjoy.
7. We stopped checking / to check it when I noticed something was wrong.

Subiectul III – Sinteză și Evaluare(44 puncte)

1. You have received the following e-mail. Write a reply of 60 to 80 words. Include the following points:
 Thank Mandy for the invitation.
 Explain that you are not available for the meeting as you are on a course.
 Accept the lunch invitation and arrange a time and date. (18 points)

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From: Mandy Stanley To: Paul Healey
Subject:Project Meeting

Dear Paul

I just wanted to check if you’re available for the project meeting on December 19 at 14:30. Do you fancy lunch sometime next week?
We could go to Brown’s, the new place in the town center perhaps? I’ve attached a copy of their menu.

Mandy

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2. Most people buy brands because they want to impress other people. Do you agree or not? Explain your answer in
120-150 words. (Structure - 6 points, Vocabulary - 7points, Grammar - 7points, Number of words-6 points) (26
points)
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Barem:
1 2 3 4 5 6 7 8 9 10
1-4 p. 5-9 p. 10-15p. 16-23 p. 24-39 p. 40-55 p. 56-71 p. 72-87 p. 88-95p. 96-100p.

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