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this questionnaire were adopted from these studies where alpha reliability scores have

been reported at .78 and above. While only mean and alpha reliability scores were
reported in these studies, an endeavour was made to confirm their reliability using
confirmatory factor analysis which is expected to be an additional contribution in this
study. The questionnaire items are shown below.

1. Our major supplier has a better quality product than other suppliers
2. Our major supplier offers better warranties than other competitive
suppliers
3. Our major supplier offers more competitive prices than other suppliers
4. Our major supplier offers more extended payment terms than other
suppliers
5. Our major supplier has better knowledge of supply chain than other
suppliers
6. Our major supplier has more knowledgeable salespeople than other
suppliers
7. Our major supplier offers frequent and timely delivery services

Transaction-specific investment – This construct measures the degree of importer’s


perception on the dedication of investment in building, facilities, and personnel
specific to an import supplier, the risk of withdrawing that investment, and the
Md._Abu_Saleh_Thesis
intellectual property involved 2006product line. For this
in carrying the supplier’s
construct measure, all four items were drawn from Ganesan’s study (1994), where
alpha reliability was reported as .76. To elaborate the domain of the measure, two
additional items were adopted from Skarmeas et al.’s (2002) study. The questionnaire
items are shown below.

1. We have invested substantially in personnel dedicated to our major source


of supply
2. We have invested a great deal in building up our major supplier’s business
3. We have made substantial investments in facilities dedicated to our major
supplier’s product line
4. If we switched to a competing source, we would lose a lot of the
investment we have made in this supplier
5. If we decided to stop working with our major supplier, we would be
wasting a lot of knowledge regarding their method of operation
6. We have made significant investments to display and promote our major
supplier’s product

Supplier’s Opportunism – The supplier’s opportunism measures the extent to which


an importer perceives the opportunistic behaviour of the supplier during the period of
exchange relationship and negotiations. More specifically, this measure comprises

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