PLANNING ORGANIZATION

DEVELOPMENT

CONCEPT:
 INTRODUCTION
 OBJECTIVES FOR FAST FOOD RESTAURANT
 INVESTMENT
 LOCATION
 SERVICE
 STAFFING
 MENU
 MARKETING STRATEGY
 EQUIPMENTS REQUIRED
 Roles and Responsibilities
 CONCLUCTION

PLANNING
INTRODUCTION:
Company name: Vairamaligai
Company type: Fast food restaurant
A fast food restaurant is also requires diligent planning.
Almost the entire urban population starting from kids to
the college going students, from vegetarians to non-
vegetarians, everyone is fond of fast foods. One just looks
out for occasions to make an excuse and bump into a fast
food restaurants.
OBJECTIVES FOR FAST FOOD RESTAURANT:
Restaurant industry objectives are geared
towards providing a satisfying customer experience that
includes enjoyable food and a relaxing atmosphere
while running an operation that is efficient enough to
also make money. Our goal is to providing new variety
food in a affordable price.

INVESTMENT:
Most businesses involve significant initial costs, but
spending too much can be risky as a start-up. Consider our
overall expenses, including food materials, salary, rent, etc.
Once we have the numbers, we can pick from these three
ways of funding and decide the right way to raise money for
our restaurant.
LOCATION: (R.S puram)
While everything else constitutes an important
factor in deciding the success of food business, the location
can be the key determinant. While picking our restaurants ’s
location, do thorough research on our competitors; the area
where their business is based, the engagement they receive
and their business model.

SERVICE:
OUR restaurant offers a wide range of fast foods
that has no limits. Right from starters main course, deserts
with combo of customers favour choice. And our service
toward customer with love and care.

STAFFING:
Now comes the hiring part, where you need to
hire chefs, managers, accountant, waiters,
waitresses and cleaners, who are going to run your
business on daily basis. Hire smart employees, who
can take care of emergency situations. Moreover
hospitality is an additional factor in running
a restaurant business . Also it is your job to keep the
staff happy, as the saying goes by, ‘Take care of
employees and the employees will take care of the
customers’. Provide them training, send them for
holidays, give them bonus and take time out to talk to
them and take feedbacks from them
MENU:
These are our restaurant hot selling items
 WAFFLE FRIES
 FRIES
 CHICKEN POPEYES
 CHICKEN SANDWICH
 BACON CHEESEBURGER
 MILKS SHAKES
 FRESH JUICE. Etc

MARKETING STRATEGY:
Before finally having a grand opening, market about
your restaurant through all the media channels. It is
advisable to invite a celebrity or politician for the
inauguration, so that the opening will be grand and this
will let the people notice you. You can distribute
pamphlets to the houses in the nearby locality and in
between newspaper pages, where you can offer first 100 or
so customers some gift voucher or discount or things as
such to attract more and more customers. Take the help of
these points and start you business plan today. The fast
food restaurant business is on demand and will continue to
be till the love for food in people’s heart exists .

EQUIPMENTS REQUIRED:

Here are the 21 essential tools for quick-service and full-

service restaurants: 

 Ovens
  Ranges and ventilation
 Food processors
 Mixers
 Slicers
 Food prep counters and cutting boards
 Freezers and refrigerators
 Safety equipment
 Storage racks and shelving
 Cooking equipment
 Serving ware
 Storage containers
 Sinks
 Kitchen Display System
 Point of sale system
 Steam table
 Washing equipment
 Sharpening stone
 Microwave
 Ice maker
 Gas or electric grill

Roles and Responsibilities:

Lead the restaurant staff team in providing excellent services
and maximizing restaurant profit. Manage day-to-day
operations of the restaurant including opening and closing
procedures, staff behavior and customer intake procedures.
Interview, hire and train restaurant staff in procedure, policy
and health regulations.
Conclusion:
Fast food is becoming more and more acceptable and
convenient in our society. With our daily schedules, many just
do not have time to prepare the food at home or go out to eat
at a restaurant. Our Fast food restaurants also offer low price,
variety and predictability.